SEO Job Description We are looking to hire a dedicated person for the IT & Software industry to As an SEO, you will be responsible for implementing SEO and social media strategies for clients. The role involves analyzing, reviewing, and implementing changes to websites to ensure they are optimized for search engines. This role also requires a deep understanding of keywords, content optimization, link building, and the latest SEO trends to drive organic traffic. Key Responsibilities: On-Page Optimization: Conduct keyword research to identify target keywords. Optimize website content, meta tags, titles, and descriptions to improve ranking on search engines. Conduct technical SEO audits and make necessary improvements. Ensure SEO best practices are implemented on newly developed code. Off-Page Optimization: Develop and implement link-building strategies to improve website authority. Monitor backlinks, identify opportunities for new backlinks, and conduct outreach to secure quality links. Content Optimization: Work with the content team to produce SEO-friendly content. Optimize and update website content for search engines and user engagement. Research industry trends to create content that drives organic traffic. Performance Analysis and Reporting: Monitor SEO performance using Google Analytics, Google Search Console, and other SEO tools. Analyze traffic trends, search engine results, and keywords. Generate and present performance reports to management, detailing SEO campaign results and progress. Competitor Analysis: Analyze competitors' websites and identify areas for improvement. Keep up to date with SEO and digital marketing industry trends and competitor tactics. Stay Up-to-Date: Stay informed of algorithm changes and best practices in SEO and digital marketing. Continuously learn and adapt to new SEO trends, tools, and techniques. Qualifications: Bachelor’s degree in Marketing, Digital Marketing, IT, or a related field. 1-3 years of proven experience in SEO or digital marketing. Proficiency in SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs). Familiarity with HTML, CSS, and CMS platforms (e.g., WordPress) is a plus. Skills and Competencies: Strong analytical skills with attention to detail. Proactive approach to problem-solving. Excellent written and verbal communication skills. Ability to work independently and within a team. Strong project management skills, with the ability to handle multiple tasks and prioritize accordingly. Preferred Experience: Knowledge of PPC and social media advertising. Experience with content marketing and copywriting. Understanding of technical SEO aspects such as site speed, mobile-first indexing, and schema markup. Job Type: Full-time Pay: ₹10,000.00 - ₹15,000.00 per month Schedule: Day shift Ability to commute/relocate: Faridabad, Haryana: Reliably commute or planning to relocate before starting work (Preferred) Experience: SEO tools: 1 year (Preferred) Work Location: In person