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3.0 - 7.0 years
0 - 0 Lacs
noida, uttar pradesh
On-site
You will be responsible for developing and implementing comprehensive marketing strategies to drive foot traffic and increase sales within the mall premises. Your role will involve collaborating with mall tenants to coordinate joint marketing initiatives and promotional activities. You will also plan and execute advertising campaigns across various channels, such as print, digital, social media, and outdoor. Additionally, you will organize and oversee events and promotional activities within the mall, such as product launches, fashion shows, and seasonal promotions. Building and maintaining relationships with tenants, vendors, local businesses, and media partners to maximize marketing opportunities and sponsorships will be a crucial aspect of your job. You will need to monitor and analyze the performance of marketing campaigns, utilizing data and analytics to optimize strategies and improve return on investment. Staying updated on industry trends, consumer behavior, and competitor activities to identify new opportunities for marketing initiatives will also be part of your responsibilities. Effectively managing the mall's marketing budget, ensuring cost-efficient allocation of resources, and adhering to financial targets will be essential. Furthermore, overseeing the mall's online presence, including website management, social media channels, and online listings, to enhance visibility and engagement will be a key part of your role. Leading a team of marketing professionals and collaborating with external agencies and contractors as needed to support marketing initiatives is also expected. The ideal candidate for this position should have a PGDM/MBA qualification, a master's degree, and 3-6 years of experience. Specific skills required include knowledge about digital trends, virtual merchandising, and current marketing trends. The maximum age limit for this role is 35 years. This is a full-time position with a salary range of 45k-60k. The job requires working in day shifts and the educational requirement is a master's degree. A total of 9 years of work experience, including 9 years in management, is required. The work location is in person.,
Posted 1 week ago
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