Viatrix- Amazon PPC Expert| Amazon Ads| Amazon Performance Marketing

Job description Overview We are seeking a dynamic and results-driven Account Manager to join our team. The ideal candidate will be responsible for managing client accounts and fostering strong relationships to drive business growth. Job description Key Responsibilities: Campaign Management: Create, monitor, and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display Ads. Conduct in-depth keyword research and implement both manual and automated bidding strategies. Develop campaigns targeting competitor products and refine targeting based on performance metrics. Performance Optimization: Analyze campaign performance data to identify trends and actionable insights. Continuously optimize campaigns to achieve target ACOS, increase ROI, and drive profitable sales. Implement negative keywords to reduce wasted ad spend. Strategic Planning: Collaborate with the product and marketing teams to align PPC strategies with overall business goals. Design ad strategies for new product launches and promotional events. Stay updated on Amazon’s ad platform updates, trends, and industry best practices. Reporting and Analysis: Provide regular performance reports and dashboards to stakeholders, highlighting key metrics like ACOS, CTR, conversion rate, and ad spend. Recommend actionable changes based on data analysis and campaign performance. Competitor Analysis: Perform in-depth competitor analysis to identify opportunities and improve positioning. Develop strategies to outbid competitors while maintaining profitability. Required Skills and Qualifications: Proven experience managing Amazon PPC campaigns with demonstrable results in reducing ACOS and increasing sales. Strong understanding of Amazon Seller Central and its advertising platform. Proficiency in tools like Helium 10, Jungle Scout, DataDive, or other keyword and analytics tools. Analytical mindset with excellent data interpretation skills. Knowledge of e-commerce and consumer behavior.

Key Responsibilities Marketplace Management: Handle daily operations of Amazon and Flipkart seller accounts. Product Listings: Create, update, and optimise product titles, bullet points, descriptions, and backend keywords for better visibility and ranking. Inventory Management: Monitor stock levels, coordinate with the warehouse, and ensure timely replenishment. Advertising & Promotions: Plan and run ad campaigns (Sponsored Ads, Display Ads) to improve sales and reduce ACOS. Order Processing: Track orders, ensure timely dispatch, and coordinate with logistics partners for smooth delivery. Account Health: Monitor and maintain high-performance metrics to avoid penalties or suspensions. Pricing & Offers: Implement competitive pricing strategies, coupons, and deals. Performance Analysis: Track daily sales reports, campaign performance, and identify areas for improvement. Customer Service: Handle customer queries, returns, and feedback professionally to maintain high ratings. Compliance: Ensure listings and ads comply with Amazon & Flipkart policies. About Company: We provide business growth solutions and consultations for reputable brands. Our team of experts develops and executes a custom plan to optimize your business and achieve maximum growth and profitability. We implement proven processes used by successful brands.