Seeking a highly skilled HubSpot Marketing Operations Specialist to support U.S. marketing team with campaign execution, lead lifecycle management, reporting, and marketing operations. The ideal candidate will have deep hands-on experience with HubSpot Marketing Hub, strong technical and analytical skills, and the ability to produce clear, insightful reports and summaries. Work closely with in-house marketing team and external PPC agency to support the full marketing funnel and client lifecycle, from lead acquisition through customer nurturing Responsibilities HubSpot Execution (55%) Build and manage all marketing campaign assets inside HubSpot: emails, forms, landing pages, lists, workflows Own lead scoring, lifecycle stage mapping, segmentation, and attribution tracking Execute and QA marketing automation campaigns for both leads and existing customers Collaborate with the U.S. creative team and PPC agency to operationalize campaigns in HubSpot Marketing Research, Reporting & Competitive Intelligence (25%) Conduct ongoing competitor and industry research, monitor trends, and organize data Build and maintain Excel-based reports and HubSpot dashboards to track campaign performance, conversion metrics, and funnel velocity Create executive-ready reports and PowerPoint presentations summarizing performance insights clearly and concisely Surface opportunities and red flags using a data-driven approach Social Media Monitoring & Conference Support (20%) Schedule pre-approved posts in Sprout Social Monitor engagement, trends, and competitor posts; flag notable activity Maintain an organized calendar and assist in monthly reporting Assist with conference and tradeshow logistics, including event sign-ups, booth registration, and coordinating with organizers Manage tradeshow schedules, vendor follow-ups, shipment tracking, and on-site materials preparation to ensure smooth event execution Qualifications 3–5+ years of hands-on HubSpot Marketing Hub experience Proven experience creating HubSpot workflows and marketing automation campaigns Strong skills in Excel, including pivot tables, basic formulas, and formatting Experience creating HubSpot reports and dashboards for lifecycle, attribution, and campaign performance Ability to turn complex data into clear PowerPoint slides and written summaries Fluent English communication and excellent attention to detail Solid understanding of U.S. B2B audiences and modern marketing funnels Others Knowledge of project management tools and Salesforce CRM is a major plus. Flexibility and ability to work with at least 4 hour overlap with US Eastern Time zone. Show more Show less
Key Responsibilities: Partner with our US sales and delivery organizations and lead technical teams to: Deliver solutions based on Salesforce products and platform. Create technical POCs and solution demos with Lightning UI in support of sales efforts Scope, estimate and propose technical solutions and support the sales teams in client interactions. Develop Varasi's intellectual property in the form of Lightning based tools, accelerators and industry solutions Responsible for mapping business process requirements to the capabilities and features of Salesforce products, including data model, security model. Areas of emphasis may include front and backend solution architecture, development and release management strategies at client organizations, change management, and hands-on leadership in designing solutions Leading and delivering projects including overseeing technical team members and ensure high quality, on-time delivery; Leading technical requirements gathering sessions and writing technical requirements documents; Leading technical design sessions and writing technical design documents; Managing and delivering integrations and custom extensions; Managing technical scope and client expectation; Responsible for providing hands on expert level assistance to developers for technical issues Manage, mentor and develop technical team members Interact directly with customers on behalf of the team Investigate new technologies; provide analysis and recommendations on technical choices available for solutions. Job Requirements: Graduate degree in Engineering (Computer Science or MCA with emphasis in Software Engineering is highly preferable) 10+ years of total experience with at least 4+ years of delivering Salesforce solutions and 2+ years of experience in leading and managing teams. Demonstrated knowledge and experience with SFDC technologies with emphasis on Sales, CPQ, Service, Communities and App Cloud products. A demonstrated specialization in at least two of Sales, Service or Custom applications is necessary to succeed in this role. A thorough understanding of data modeling and enterprise application integration concepts and tools Salesforce Certifications (at least two) in CPQ, App Builder, Platform Developer I, Sales Cloud or Service Cloud are required. Attributes Excellent verbal and written communication Team player with strong listening and interpersonal skills; attention to detail An attitude of constant learning and upgrading skills Flexibility and strong desire to take on constructive feedback/coaching and make definitive changes; self-awareness and the ability to adapt communication and interaction styles to best suit an audience, situation, or desired outcome.
As a Salesforce Technical Lead, your role involves partnering with the US sales and delivery teams to deliver solutions based on Salesforce products and platform. You will be responsible for creating technical proof of concepts (POCs) and solution demos with Lightning UI to support sales efforts. Additionally, you will need to scope, estimate, and propose technical solutions, as well as develop Varasis intellectual property in the form of Lightning-based tools, accelerators, and industry solutions. Your key responsibilities include: - Partnering with sales and delivery teams to deliver Salesforce solutions - Creating technical POCs and solution demos with Lightning UI - Scoping, estimating, and proposing technical solutions - Developing Varasis intellectual property in the form of Lightning-based tools You will be responsible for mapping business process requirements to Salesforce products" capabilities and features, including the data model and security model. Your expertise may be required in front and backend solution architecture, development, release management strategies, change management, and designing solutions hands-on. Furthermore, you will lead and deliver projects, oversee technical team members, conduct technical requirements gathering and design sessions, manage integrations and custom extensions, and ensure high-quality, on-time delivery. Mentoring and developing technical team members, interacting with customers, and investigating new technologies are also part of your responsibilities. Job Requirements: - Graduate degree in Engineering (Computer Science or MCA with emphasis in Software Engineering) - 10+ years of total experience with at least 4+ years of delivering Salesforce solutions and 2+ years of team management - Demonstrated knowledge and experience with SFDC technologies, specializing in Sales, CPQ, Service, Communities, or App Cloud products - Salesforce Certifications in CPQ, App Builder, Platform Developer I, Sales Cloud, or Service Cloud Attributes: - Excellent verbal and written communication skills - Team player with strong listening and interpersonal skills - Attitude of constant learning and upgrading skills - Flexibility and openness to feedback/coaching - Self-awareness and ability to adapt communication styles to suit different audiences This job requires a proactive individual with strong technical expertise in Salesforce products and a track record of successful project delivery and team leadership.,