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0.0 years
0 Lacs
mumbai, maharashtra, india
On-site
Role Summary Youll grow VedaTarangs presence across Instagram, Facebook, YouTube Shorts, ShareChat , and WhatsApp/Telegram communities . Youll create high-shareability static posts (horoscopes, festival reminders, remedies), prep assets for editors (image-based videos later), schedule content, reply to DMs/comments, track analytics, and run small experiments that drive clicks to our order page and sample-email signups . What Youll Do Daily/Weekly Content Draft daily horoscopes (Vedic + BaZi cues) using our Swami-ji prompt library; write in English/Hinglish with Hinglish planet names. Create static posts & carousels : festival-based predictions, remedies (wealth/love), auspicious dates, zodiac memes, QOTD, UGC prompts. Prep copy for WhatsApp Broadcasts/Telegram (short tips, shubh slots). Localize for ShareChat where relevant (shorter, Hinglish/Hindi-light). Publishing & Community Schedule via Meta tools/Buffer; maintain content calendar . Moderate comments/DMs; escalate support queries; uphold privacy & ethics . Analytics & Experiments Track Reach, Saves, Shares, CTR, Story link taps, Lead signups , and Orders attributed . Run weekly A/Bs on hooks, thumbnails, hashtags, post times. Asset Collaboration Brief designer/editor with on-image text and references; export sizes (1:1, 4:5, 9:16). 90-Day Success Plan Days 114: Learn brand voice, prompts, calendar; ship 2 posts/day; set up dashboards. Days 1545: Own daily horoscopes + 1 carousel/day; launch festival mini-series ; hit baseline KPIs (below). Days 4690: Run 3 growth experiments; co-own UGC/review capture; propose 1 collab/month. Must-Haves Strong English/Hinglish copy; crisp hooks & CTAs. Comfort with Indian festival calendar ; curiosity for Jyotish/BaZi terms. Canva (or Figma) for clean, readable static creatives. Basic analytics: can read IG Insights/Meta dashboards and act on them. Organized: can keep a content calendar humming. Good-to-Haves ShareChat familiarity; basic Hindi writing. CapCut/Premiere Rush for simple text-over-image videos (no filming required). Notion/Sheets; Buffer/Later; UTM tagging basics. Prior work with spiritual/wellness/education brands. KPIs (tracked weekly) Content velocity: 1218 posts/week shipped on time. Median Save Rate ? 4% ; Share Rate ? 1.5% on carousels/memes. Story link CTR ? 0.8% ; Bio link CTR ? 1.2% . Sample-email signups from social: ? 60/week by Week 6. Orders influenced (last-click/assisted): target to be set after baseline. Show more Show less
Posted 1 day ago
5.0 - 7.0 years
0 Lacs
hyderabad, telangana, india
On-site
We are looking for a data-driven Performance Marketing Manager to lead our paid media across Google, Meta, YouTube & SEO. Aim: maximize ROI, improve lead quality & drive patient footfall across all 14 centers. Key Responsibilities Plan, monitor, and optimize paid media campaigns (Google, Meta, YouTube, etc.) for maximum ROI. Track daily spends, CPL, CTR, and conversion rates take corrective actions quickly. Ensure accurate conversion tracking via Google Tag Manager, Pixel, and UTM tagging. Drive A/B testing for creatives, targeting, and landing pages. Review lead quality and coordinate with CRM to improve appointment conversion. Manage the agency relationship with weekly performance reviews and clear KPIs. Oversee SEO efforts to rank for key specialties and geographies. Deliver weekly & monthly performance dashboards to leadership Requirements 57 years in performance marketing , ideally in healthcare, wellness, or service industry. Proven experience managing budgets of ?40 lakhs/month+. Analytical mindset data over opinion . Excellent coordination & communication skills. Hands-on with Google Ads, Meta Ads, SEO, GA, GTM Analytical, ROI-focused, strong communicator Why Join Us You will have the opportunity to lead digital growth for one of Indias fastest-growing women & childrens hospital brands, manage significant ad budgets, and directly impact patient acquisition outcomes. About Us Ankura Hospitals is one of Indias fastest-growing networks of 14 women & childrens hospitals , delivering advanced medical care with compassion. We combine clinical excellence with exceptional patient experiences , making us a trusted choice for families across the country. With a strong digital-first approach , we are expanding our marketing team to scale our presence and drive measurable growth across all centres. Show more Show less
Posted 1 week ago
5.0 - 7.0 years
3 - 6 Lacs
gandhinagar
Work from Office
Were hiring a smart, technically strong Sr. Digital Marketing Executive. Must be hands-on with paid ads (Meta, Google), email & WhatsApp automation, GTM, GA4, CRM workflows. Self-driven, execution-focused & able to coordinate with internal teams. Provident fund
Posted 3 weeks ago
1.0 - 5.0 years
0 Lacs
maharashtra
On-site
As a Senior Media Buyer specializing in Search Arbitrage & Meta Execution at Adxpoint, you will play a crucial role in managing and executing high-volume Meta campaigns and other traffic sources, with a primary focus on search arbitrage. Your responsibilities will include planning, launching, and scaling Meta ad campaigns, optimizing campaigns for CPC, CTR, and ROI, and driving traffic to monetized landing pages using various platforms like Meta, Taboola, Outbrain, and Google Ads. You will work closely with feed providers to maximize EPC and balance arbitrage economics by analyzing the cost of acquisition versus revenue from search feeds. Daily performance reviews, bid optimization, A/B testing, and performance tracking using tools like ClickFlare, Voluum, and Google Analytics will be essential tasks to ensure campaign success. Additionally, you will be responsible for developing campaign strategies based on ROI goals, monitoring performance metrics, providing insights and reporting to improve campaign performance, and staying updated on algorithm changes and best practices in the industry. To qualify for this role, you should have a Bachelor's degree in Marketing, Business, or a relevant field, along with a minimum of 1+ year of experience in search arbitrage, performance marketing, or PPC media buying. Strong analytical skills, a proven track record in executing high-performance campaigns, and familiarity with search feed monetization and arbitrage techniques are also required. Experience with click trackers like Voluum and ClickFlare, as well as ad-serving platforms, will be beneficial. Joining Adxpoint will offer you the opportunity to work in a high-growth performance marketing network, gain hands-on experience with global campaigns and monetization platforms, and thrive in a data-driven environment with real-time optimization challenges. Competitive compensation and performance-based incentives make this role even more rewarding.,
Posted 3 weeks ago
3.0 - 5.0 years
0 Lacs
Mumbai, Maharashtra, India
Remote
Location: Hybrid (Remote & Office-based) Employment Type: Freelance / Contract Reports To: Head of Marketing --- About Us: Just Palm Group (JPG) is a Pan-African investment holding company backing high-impact ventures across Infrastructure, Finance, and Technology. We&aposre expanding rapidly and looking for a Performance Marketing Manager to drive high-quality leads and nurture them through the funnel using paid media and targeted email campaigns. --- Role Overview: You will be responsible for designing, executing, and optimizing performance-driven campaigns across paid digital channels and email marketing platforms. Your goal is to grow our lead pipeline across multiple ventures by combining acquisition strategies with smart nurturing sequences. --- Key Responsibilities: 1. Paid Media Campaigns __ Plan, launch, and manage lead generation campaigns across Google Ads, Meta (Facebook/Instagram), and LinkedIn. Continuously optimize ads to improve conversion rates and reduce cost-per-lead (CPL). Conduct A/B testing for creatives, targeting, and audience segments. 2. Email Marketing & Lead Nurturing __ Create and manage automated email marketing funnels to engage, convert, and retain leads. Build email campaigns for webinars, product updates, nurture flows, and newsletters. Segment audiences and personalize content based on behavior, location, or interest. Analyze open rates, click-throughs, and conversions to improve performance. 3. Conversion Funnel Optimization __ Design and test high-converting landing pages and forms using tools like Unbounce, Mailchimp, HubSpot, etc. Optimize lead journeys from first click to sign-up or sales call. Use retargeting and remarketing strategies to re-engage leads. 4. Data & Reporting __ Track KPIs such as CPL, CTR, CAC, and email engagement rates. Create performance dashboards and provide actionable insights weekly/monthly. Collaborate with sales teams to align MQL and SQL handovers. --- Requirements: 35 years of experience in performance marketing and email marketing roles. Strong knowledge of Meta Ads, Google Ads, LinkedIn Ads, and CRM/email platforms (e.g. Mailchimp, HubSpot, Zoho, or Salesforce). Demonstrated success in managing paid campaigns and automated email flows for lead gen. Experience with analytics tools (Google Analytics, UTM tagging, Hotjar, etc.) Excellent copywriting and segmentation skills for email marketing. Strong analytical skills and ability to make data-driven decisions. Self-starter who can manage multiple campaigns across brands. --- Preferred Skills: ___ Experience working in Pan-African markets or emerging economies. Knowledge of the ICT, Infrastructure, or Fintech industries. Familiarity with AI tools for ad and email copy (e.g., ChatGPT, Jasper, AdCreative.ai). Bonus: Basic design or video editing skills. Show more Show less
Posted 1 month ago
3.0 - 5.0 years
0 Lacs
Mumbai, Maharashtra, India
On-site
Company: Healthus.ai Location: Bandra, Mumbai, India Experience: Minimum 3 years Employment Type: Full-time Designation: Performance Marketing - Google Ads About Healthus.ai Healthus.ai is a leading digital agency dedicated to healthcare marketing. We help doctors, hospitals, and healthcare institutions across India grow their digital presence and drive patient acquisition through strategic website development, SEO, content, social media, and paid marketing campaigns. Role Overview We are seeking a highly motivated and data-driven Performance Marketing Executive to join our team. The ideal candidate should have at least 1 year of experience managing paid advertising campaignswith a strong focus on Google Adsto drive lead generation and improve ROI for healthcare clients. Key Responsibilities -Plan, launch, and manage paid advertising campaigns across Google Ads, Meta (Facebook/Instagram), and LinkedIn. -Monitor and optimize campaign performance to achieve CPL, ROAS, and conversion goals. -Conduct in-depth keyword research, audience segmentation, and A/B testing for ad copy and creatives. -Work with analytics platforms like Google Analytics, Google Tag Manager, and platform-specific dashboards to track results. -Collaborate with designers and content creators to produce high-converting landing pages and ad creatives. -Generate weekly/monthly reports, insights, and optimization recommendations for internal and client review. -Stay updated with the latest algorithm changes, platform updates, and digital trends in performance marketing. -Coordinate with internal teams (SEO, Social Media, Design) to align campaign strategies. Requirements -Bachelors degree in Marketing, Digital Media, or a related field. -Minimum 3 years of hands-on experience with Google Ads and/or Meta Ads Manager. -Solid understanding of Google Ads Manager, Google Analytics, and performance metrics. -Strong analytical skills and a detail-oriented mindset. -Knowledge of conversion tracking, pixel setup, UTM tagging, and CRM integration. -Ability to handle multiple ad accounts and campaigns simultaneously. -Excellent communication and presentation skills. Preferred Qualifications -Google Ads or Meta Blueprint certification. -Experience in healthcare, wellness, or clinic marketing campaigns. -Familiarity with tools like Unbounce, Webflow, or other landing page builders. -Understanding of full-funnel marketing, retargeting, and customer journey mapping. What We Offer -A chance to work on high-impact healthcare campaigns. -Exposure to large-budget accounts and advanced tools. -Opportunity to collaborate with doctors, marketing strategists, and creative professionals. -A dynamic work culture that encourages testing, learning, and innovation. Perks & Benefits -Competitive salary. -Health-focused, collaborative work environment. -Access to learning resources and certification support. -Flexible work policies. -Real impact on healthcare delivery and digital growth. Show more Show less
Posted 1 month ago
2.0 - 6.0 years
0 Lacs
maharashtra
On-site
As a highly skilled PPC Coordinator & Display Ads Specialist, you will be responsible for leading paid media efforts on platforms such as Google Ads, Bing, Taboola, and Outbrain. Your main focus will be on managing ad campaigns, optimizing budgets, and analyzing attribution data to ensure maximum ROI. Your main responsibilities will include planning, creating, and managing PPC campaigns across various formats including Search, Display, and Video. You will also be setting up and monitoring display campaigns on platforms like Taboola, Outbrain, and other native ad networks. Additionally, performing tasks such as keyword research, A/B testing, audience segmentation, and bid optimization will be crucial in your role. Implementing and managing tracking pixels, UTM tagging, and attribution tools will also be part of your daily activities. It will be important to analyze and report on campaign performance using detailed KPIs and collaborate with creative and content teams to align landing pages with ad messaging. Continuous testing, learning, and improvement based on analytics and industry trends will also be key aspects of your role. To be successful in this position, you should have at least 2 years of hands-on PPC experience encompassing both Search and Display campaigns. Proven experience with Taboola and Outbrain platforms is essential. A strong knowledge of attribution modeling including first click, last click, linear, data-driven, etc., is required. Proficiency with Google Ads, Google Analytics, Tag Manager, and native ad platforms is a must. Understanding UTM tracking and cross-channel attribution is important along with strong Excel/Google Sheets skills and experience with reporting dashboards. Excellent communication and project management skills are necessary, and you must be detail-oriented, analytical, and self-driven. Nice to have skills include experience in the language services or B2B SaaS industry, familiarity with programmatic or retargeting platforms, and knowledge of SEO and CRO principles. In return, you will benefit from fully remote work and the opportunity to work with an international team. Please note that only applicants who provide a video will be considered for this role.,
Posted 1 month ago
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