22 User Segmentation Jobs

As a Generalist B2B SaaS Marketer at MarianaAI, your role will involve developing and executing marketing strategies in collaboration with the sales and product teams. Your primary responsibilities will include: - Content marketing: Managing the creation of various marketing resources such as blogs, white papers, case studies, and presentations to effectively communicate the value of the solutions provided by MarianaAI. - Campaign Management: Developing and implementing comprehensive marketing plans across different channels like digital, social media, email, content marketing, and events. - Performance Marketing: Tracking and evaluating the performance of marketing campaigns, deriving insig...

The CoinDCX Journey: Building Tomorrow, Today At CoinDCX, we believe CHANGE STARTS TOGETHER. You are the driving force that will help us make Web3 accessible to all. In the last six years, we have skyrocketed from being India's first crypto unicorn to carrying a community of over 125 million with us. To continue maximising the adoption and acceleration of Web3, we are now focused on developing cutting-edge products, addressing accessibility and security challenges, and bridging the gap between people and Web3 technologies. While we go ahead and keep dominating the Web3 world, we would like to HODL you on our team! Join our team of passionate innovators who are breaking barriers and building ...

Description Analyze customer funnels from login -registration - activation - retention, identifying drop-off points and optimization opportunities Design and execute A/B tests and experiments at various funnel stages to improve conversion rates and user engagement Track and analyze key performance metrics including DAU, retention rates, LTV, and payment conversion rates Use analytics tools to monitor product performance, user behavior patterns, and identify areas for improvement Create data-driven insights to inform product decisions and feature prioritization User Behavior & Payment Psychology Research and understand user motivations for making payments on the platform, analyzing spending p...

Job Description We are seeking a results-driven and detail-oriented professional with 23 years of hands-on experience using CleverTap and at least 1 year of experience working with HubSpot . The ideal candidate will be responsible for managing user segmentation, campaign creation, lifecycle journeys, and performance analytics to boost customer engagement, retention, and conversions. You will collaborate closely with product, marketing, and tech teams to execute personalized user journeys and data-driven campaigns. Key Responsibilities Manage the CleverTap platform, including event tracking, user segmentation, journey building, and multi-channel campaign execution (Push, Email, SMS, WhatsApp,...

As a Data Analyst working on product initiatives, you will play a key role in helping the product team make data-driven decisions. You'll work closely with Product Managers, Designers, and Engineers to analyze user behavior, evaluate product performance, and uncover insights that shape product strategy, roadmap, and user experience improvements. Your goal is to turn data into actionable recommendations that enhance product growth, engagement, and retention. **Roles and Responsibilities:** - Partner with Product Managers, Business Heads, Designers, and Engineers to define and measure key success metrics (e.g., activation rate, retention, churn, conversion funnels). - Analyze user behavior, fe...

About Us Hiver gives teams the simplest way to deliver outstanding and personalized customer service. As a customer service solution built on Gmail, Hiver is intuitive, super easy to learn, and delightful to use. Hiver is used by thousands of teams at some of the best-known companies in the world to provide attentive, empathetic, and human service to their customers at scale. We're a top-rated product on G2 and rank very highly on customer satisfaction. At Hiver, we obsess about being world-class at everything we do. Our product is loved by our customers, our content engages a very wide audience, our customer service is one of the highest rated in the industry, and our sales team is as drive...

Key Responsibilities: Develop go-to-market (GTM) strategies for new products and solutions. Craft compelling product messaging, positioning, and value propositions. Conduct market research, competitor analysis, and user segmentation. Collaborate with product and sales teams to ensure alignment between product features and market needs. Create sales enablement materials pitch decks, case studies, and product one-pagers. Track adoption metrics, product feedback, and campaign performance. Partner with the content team to produce product blogs, videos, and launch campaigns. Requirements: 58 years of experience in product or solution marketing within the tech industry. Strong understanding of pro...

Position: Marketing & Blockchain Growth Executive DappLooker is a Blockchain Web3 technology product company where innovation, design and engineering meet scale. We use some of the latest technologies in the digital and cognitive field to empower organizations in every aspect. DappLooker is trusted by a community of 5,000+ developers and powers data for 15+ chains, 1000+ protocols. Our partners include some of the industry best i.e. TheGraph, Aave, Polygon, Celo, Near, Connext, Peaq and More. What we're looking for We're looking for an enthusiastic, collaborative, and communicative product marketer to spearhead user research, develop detailed user personas, and drive the go-to-market strateg...

Responsibilities**: Understand the business logi c behind the scope of a project and deliver accordingly. Support leads and seniors in Pitch work with creative and market benchmark design solutions. Support leads and seniors in Design thinking workshops/Information gathering workshops/etc. Create streamlined and clear documentations / presentations using storytelling and UX writing skills. Translate concepts into user flows, wireframes, mockups, and prototypes that lead to intuitive user experiences. Facilitate the client's product vision by researching (primary as well as secondary), conceiving, sketching, prototyping, and user-testing experiences for digital products. Understand and be abl...

As a significant contributor to Hiver's growth story, you will be responsible for driving forward the product roadmap. This involves deeply engaging in understanding customers, prioritizing pain points, converting them into detailed stories, and overseeing them through to releases. You will also need to spend time understanding the competitive landscape and the unique approach Hiver takes to solving problems. Based on your experience, you will have ample ownership in defining and measuring the outcomes of your craft. This role presents an exceptional opportunity for a seasoned product professional to make a lasting impact, shape the future of the product, and revolutionize the way helpdesk s...

As a Customer Lifecycle Marketer at GoSats, your role is crucial in ensuring every user maximizes the value of our platform and builds a long-term savings habit. Your responsibilities will include: - Designing, building, and managing the entire customer lifecycle marketing strategy using tools like MoEngage, CleverTap, or Mixpanel. - Developing and executing automated onboarding flows, engagement campaigns, and churn-reduction sequences. - Segmenting the user base to deliver personalized communication and offers that drive specific actions. - Running A/B tests on messaging, timing, and channels to continuously improve key metrics. - Analyzing campaign performance and user behavior to identif...

You will be joining eXchange1, a next-generation digital asset marketplace registered as a UAB in Lithuania. Operating as a Web3 utility platform, eXchange1 focuses on achieving a balance of compliance and business excellence. The vision of "1 World, 1 Exchange" drives us towards a global, regulated ecosystem where all processes are legal and transparent. With comprehensive authorization for multiple digital asset services (VASP), eXchange1 serves retail and institutional clients worldwide, ensuring a fully compliant and secure marketplace. Additionally, eXchange1 is FIU registered compliant, contributing to growth in Indian Markets. As the Director of Retention Marketing, your primary respo...

Key Responsibilities: Diagnose and treat illnesses, medical conditions, and injuries Order, perform, and interpret diagnostic tests such as blood work, imaging, and other evaluations Collect, record, and maintain accurate patient medical histories and records Prescribe and administer medications, therapies, vaccinations , and specialized care as needed Explain medical procedures, test results, and treatment plans to patients and their families Monitor patients progress and health status , adjusting treatment plans as required Collaborate with and refer patients to specialists, nurses, therapists, and other healthcare professionals Provide preventive care guidance on nutrition, hygiene, physi...

Join our stealth mode EdTech startup as a Market Research Intern! We are an early-stage, stealth-mode startup with a vision to enhance accessibility and affordability of high-quality education for numerous students in India. Our platform is dedicated to providing a smarter approach for students to explore and obtain financial assistance for their educational journey, focusing on merit rather than privilege. Supported by a dedicated founding team comprising alumni from prestigious institutions like IIM, ISB, and NIT, with expertise in education, technology, and student-centric platforms, we are addressing a crucial gap in the way students engage with educational opportunities. Currently live ...

As a Category Growth & Strategy Manager, you will play a pivotal role in driving growth through a deep understanding of consumer behavior, strategic planning, and comprehensive marketing execution. Your primary responsibility will be to develop and scale the growth blueprint for key beauty and personal care categories. You will be tasked with building and implementing annual and quarterly growth plans that are rooted in consumer insights, brand objectives, platform priorities, and market dynamics. Leading the category strategy will involve overseeing brand contribution, user segmentation, and campaign planning. Collaboration with various cross-functional teams such as e-commerce, performance...

We are looking for a Product Manager - MarTech & SEO at the PM2 or SPM level to lead high-impact initiatives across marketing automation and organic growth. You will define and drive product strategies to scale Nykaas MarTech stack, integrate AI/ML capabilities, and lead innovation in organic search visibility (SEO, SEO in GenAI world). Roles & Responsibilities - Own the roadmaps for Nykaas Martech Platform as well as SEO strategy and product enhancements to drive organic traffic as well optimize efficiencies for paid traffic Drive implementations and integrations across tech stack, spearheading agile sprints, user stories, and UAT. Own end-to-end delivery Collaborate with CRM, Performance M...

As a Marketing Automation Intern, you will have the opportunity to support in the setup and management of marketing campaigns utilizing tools such as CleverTap, MoEngage, Netcore, and more. This internship presents a hands-on experience in the realm of digital marketing and automation, allowing you to develop your skills in this field. Your responsibilities will include assisting in the configuration of campaigns and workflows, working across various channels such as email, SMS, and push notifications. You will be tasked with aiding in user segmentation, journey mapping, and automation strategies. Additionally, you will analyze campaign performance, generate reports, and collaborate with dif...

As a Senior User Engagement Analyst, you will utilize your background in psychology and expertise in user behavior models, such as Nir Eyal's Hook Model, to drive deeper and more meaningful user engagement. Your role will involve collaborating with cross-functional teams to analyze user behavior, identify habit-forming patterns, and develop product strategies that enhance user retention. Your responsibilities will include analyzing user behavior to pinpoint friction points, triggers, and moments of delight in the user journey. By applying psychological principles and the Hook Model, you will optimize user retention and habit loops. Additionally, you will design and conduct A/B tests, user su...

About the Role: Were looking for a sharp, experienced, and hands-on MarTech Strategy Specialist with 5+ years of experience in CEP platforms like CleverTap, MoEngage, and Braze. If you&aposve built campaign strategies, configured user journeys, and collaborated across teams to deliver scalable lifecycle programs, this role is for you. This is a critical, high-impact position at Attributics, where you&aposll be part of the core team shaping marketing operations and customer engagement strategy for high-growth clients. Key Responsibilities: Lead strategy, planning, and execution of multi-channel marketing campaigns (Push, Email, WhatsApp, In-App, SMS) using CleverTap, MoEngage, and Braze Archi...

As a Customer Retention Specialist, your primary responsibility will be to stay updated on competitor movements, strategies, offers, and ground activities in order to effectively counter and prevent customer loss. You will be required to analyze data sets and trends to define user segments and implement timely changes to ensure that these segments remain relevant and up-to-date. Additionally, you will be responsible for bucketing user segments and developing personalized communication strategies to enhance user engagement and retention through journey automation using CleverTap. To qualify for this role, you should possess a Master's or equivalent degree in Mass Media or Communications, alon...

eXchange1 is a next-generation digital asset marketplace, registered as a UAB in Lithuania. Operating as a Web3 utility platform, eXchange1 is singularly focused on achieving a balance of compliance and business excellence. We strongly believe in the vision of "1 World, 1 Exchange" a global, regulated ecosystem where all processes are legal and transparent. With comprehensive authorization for multiple digital asset services (VASP), eXchange1 is positioned to serve both retail and institutional clients worldwide, ensuring a fully compliant and secure marketplace for all users. We are also FIU registered compliant and unlocking growth in Indian Markets. We are seeking a data-driven and strate...

About This Role Bounteous x Accolite is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today's complex challenges and tomorrow's opportunities. With uncompromising standards for technical and domain expertise, we deliver innovative and strategic solutions in Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing. Our Co-Innovation methodology is a unique engagement model designed to align interests and accelerate value creation. Our clients worldwide benefit from the skills and expertise of over 4,000+ expert team members across the Americas, APAC, and EMEA. By partner...