About Ubiqedge: Ubiqedge is at the forefront of digital transformation, offering an advanced IoT platform designed for enterprises. Our mission is to drive digital progress across industries through integrated hardware, software, and services that simplify IoT adoption. By empowering businesses with real-time data, we enable smarter, sustainable operations—redefining possibilities for a better future. Role Overview: We are seeking a proactive, creative, and analytically driven Growth Marketing Strategist to join our expanding team. This role offers a unique opportunity to work directly with leadership, lead integrated marketing campaigns, and contribute meaningfully to Ubiqedge’s strategic growth and market expansion across India and global markets. The ideal candidate will bring 2–5 years of hands-on experience in B2B marketing , performance marketing, event coordination, SEO , and content strategy , preferably within a tech-driven or SaaS environment. You should be comfortable i content strategy a fast-paced startup culture and have the ability to manage marketing operations with a high level of ownership and impact. Key Responsibilities : Marketing Strategy & Execution Design and implement integrated marketing strategies aligned with business objectives. Drive brand awareness and lead generation through digital and offline campaigns. Support sales enablement by creating impactful pitch decks, knowledge bases, brochures, and explainer videos. Social Media & Digital Marketing. Plan and manage monthly content calendars across LinkedIn, YouTube, and other relevant platforms. Boost engagement and follower growth through targeted campaigns. Curate and manage Google Ads and performance marketing efforts to maximize conversions and ROI. Email Marketing & Newsletters. Create segmented email campaigns and newsletters using A/B testing strategies. Track open/click rates and continuously optimize for engagement and lead nurturing. Events, Exhibitions & Webinars. Plan and execute pre- and post-event marketing for expos, webinars, and roundtables across India and abroad. Coordinate logistics, develop promotional collaterals, and ensure MQL (Marketing Qualified Lead) generation from events. Market Intelligence & Positioning. Conduct competitive analysis, industry trend research, and define Ideal Customer Profiles (ICP). Help refine product messaging and positioning across channels and platforms. Website & SEO. Collaborate with internal/external teams to improve website performance, landing pages, and conversion flows. Drive and implement on-page and off-page SEO strategies to increase organic visibility and website traffic. Conduct keyword research, competitor SEO analysis, and regularly audit site health and technical SEO metrics. Monitor performance using tools like Google Search Console, SEMrush, or Ahrefs and report actionable insights. Public Relations & Employer Branding. Drive PR initiatives, including story placements and article submissions on notable digital platforms (e.g., LinkedIn Pulse, Medium, YourStory). Contribute to employer branding via internal communications and external brand narratives. Cross-Functional Collaboration. Work closely with product, sales, and leadership to ensure alignment between marketing efforts and strategic priorities. Regularly present marketing insights and performance reports to key stakeholders. Qualifications & Experience. Bachelor's degree in Marketing, Business, Communication, Engineering, or a related field. 2–5 years of relevant experience in marketing, growth, or communications, preferably in a startup, SaaS, or IoT-driven environment. Skills & Tools. Strong command over social media strategy and content development. Experience with tools like Google Ads, Meta Business Manager, Canva, Mailchimp, Zoho Campaigns, and CRM platforms. Working knowledge of SEO, marketing analytics (Google Analytics), and marketing automation. Graphic design and video editing skills using tools like Canva, Adobe Premiere Pro, or Wondershare Filmora. Excellent communication, project management, and organizational skills. Soft Skills Strong analytical mindset with a focus on ROI and performance metrics. Clear communication and storytelling skills for both technical and non-technical audiences. Self-driven with the ability to independently manage projects and deadlines. Creative approach to problem-solving and campaign ideation. Adaptability to thrive in a fast-paced, cross-functional team environment. Why Join Ubiqedge? At Ubiqedge, you’ll be part of a fast-growing tech startup driving innovation in IoT and automation. This role offers: Leadership Exposure: Work directly with senior management on strategic growth initiatives. Real-World Impact: Contribute to high-visibility projects that generate measurable business outcomes across industries. Dynamic Environment: Join a collaborative culture that encourages creativity, ownership, and bold experimentation. Accelerated Learning: Learn by doing and grow rapidly in a role that blends strategy, execution, and data-driven decision-making. Continuous Growth: Be part of a team that values continuous learning, cross-functional collaboration, and long-term career development. Job Types: Full-time, Permanent Pay: ₹35,000.00 - ₹50,000.00 per month Benefits: Health insurance Paid sick time Paid time off Provident Fund Schedule: Day shift Work Location: In person

Job description Position Overview Are you excited about tackling complex technical challenges and shaping the future of IoT? We're seeking a Full Stack Web Developer to join our lean, innovative team at an early-stage IoT startup. This role offers the opportunity to make a significant impact by contributing to the development of our IoT platform, leading technical projects, and fostering a collaborative engineering culture. In this fast-paced environment, you’ll wear multiple hats, work closely with our founders, and play a key role in building both the product and the company from the ground up. What You'll Do Build and maintain the core IoT platform, ensuring it’s scalable, reliable, and efficient. Lead end-to-end technical projects, collaborating with customers to design and implement tailored solutions. Solve critical challenges through hands-on troubleshooting and innovative problem-solving. Create and maintain comprehensive documentation, including product requirements, development processes, and testing protocols. Mentor junior engineers and contribute to a culture of technical excellence and continuous learning. Recommend cutting-edge tools and technologies to improve development processes, helping the team stay ahead of the curve. What We're Looking For 3-6 years of hands-on software development experience, ideally in startup or high-growth environments. A true team player who thrives in a collaborative, fast-moving atmosphere. Strong organizational skills and a deep understanding of software engineering best practices. Expertise in cloud platforms like AWS and it's services Exceptional debugging and problem-solving abilities, with a focus on delivering high-quality code. Experience across the stack, including: Languages & Frameworks: JavaScript (Node.js, React.js), HTML/CSS, Java, Angular Containerization: Docker, Kubernetes. Databases: SQL, NoSQL, open source databases preferably Postgres and Cassandra. Developing and implementing backup strategies: Designing backup schedules, choosing appropriate backup types (full, incremental, differential), and configuring backup settings. Monitoring backup jobs: Ensuring backups are running on schedule and identifying any errors or failures. Performing data restores: Restoring data from backups in case of system failures, accidental deletions, or other data loss scenarios. Testing backup integrity: Regularly testing backups to verify their usability and data consistency. Managing backup storage: Overseeing the storage location and capacity for database backups. Application Performance Monitoring: Monitoring application health : Tracking metrics like response times, CPU usage, memory consumption, network latency, error rates, and uptime across different application components. Implementing monitoring tools : Deploying APM software and agents within applications to collect performance data. Analyzing performance data: Interpreting metrics to identify performance issues and root causes. Alerting and notification systems: Setting up alerts to notify relevant teams when performance thresholds are breached. Dashboard creation: Visualizing performance data on dashboards for easy analysis and monitoring. Performance tuning: Collaborating with development teams to optimize application code and infrastructure based on performance insights. Capacity planning: Forecasting future application needs and scaling infrastructure accordingly DevOps: CI/CD pipelines (e.g., Jenkins), ELK stack, container automation (Helm). Well versed with IoT communication protocols Why You Should Join Us Big Impact: Your work will directly shape our product and influence the direction of the company. Hands-On Experience: Join a close-knit team where you’ll have ownership and autonomy to innovate. Learning Opportunity: Work across a variety of technical domains and expand your skill set rapidly. Collaborative Culture: Be part of a team that values curiosity, creativity, and transparency. Job Types: Full-time, Permanent Pay: ₹1,200,000.00 - ₹1,500,000.00 per year Benefits: Health insurance Paid sick time Paid time off Provident Fund Schedule: Day shift Work Location: In person