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4.0 - 9.0 years

4 - 9 Lacs

Mumbai, Maharashtra, India

On-site

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You'll be joining a proven, high-performance team with an excellent support network and clear development opportunities within GroupM India. This is your chance to work as part of the Activation Specialist team and extend your learning, embodying the mantra: Learn and Grow. The role will help you achieve a strong understanding of cross-channel media strategy . Key Responsibilities Planning, Buying, and Execution: You will be responsible for the planning, buying, and execution of non-biddable media plans for a set of businesses, ensuring alignment with client deliverables and campaign KPIs. Briefing and Planning: You'll review briefs from the Agency business team, align on expectations, and create integrated activation plans according to standard operating procedures (SOPs). Campaign Management: You will collaborate with the Nexus mPlan team for campaign execution and track live campaigns daily or weekly for spot implementation, performance, and mid-campaign evaluations. Reporting and Analysis: You'll conduct post-evaluations for all campaigns, capturing key learnings. Collaboration: You will work collaboratively with the Agency business team, Nexus Activation Specialists, Nexus mPlan, and other Nexus teams to ensure a holistic approach to campaign creation and execution. Measures of Success In three months, you will: Understand the Nexus cross-functional teams , their roles, and responsibilities. Be actively involved in campaigns from the initial brief through to implementation for your aligned businesses. Contribute to your team and add value while delivering on client requirements. Understand the category and brand objectives for the year. In six months, you will: Handle tactical and implementation planning independently with the team, ensuring delivery of key performance indicators (KPIs). Create integrated media plans across TV, Press, Radio, and Digital. Master the art of optimization and workflow prioritization. Successfully lead media discussions with the Agency. In 12 months, you will: Ensure Plan Quality Control (QC) process optimization throughout the year using a tracker. Train and build multi-media / integrated plan champions within your team. Achieve 100% Nexus process compliance . Contribute to Nexus tool creation/enhancement to boost planning efficiency. Skills and Experience Minimum 4+ years of media planning experience . Strong understanding of media including TV, Print, Radio, and Digital non-biddableto deliver integrated media solutions. Knowledge of industry software such as YUMI, IRS, TGI, and MAP, with an understanding of digital tools like ComScore. A commitment to excellence , setting high standards for yourself and continuously improving to deliver results even with constraints.

Posted 16 hours ago

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8.0 - 12.0 years

8 - 12 Lacs

Mumbai, Maharashtra, India

On-site

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Work with the fastest-growing FMCG client , a role that encourages an innovative approach to traditional media. Build a strong understanding of cross-channel media strategy by working on a rapidly growing and diversified category. Be an architect with a focus on business outcomes, collaborating across offline and online planning, ideation, and deployment teams. Measures of Success In three months, your goals will be:Understand the category and brand objectives for the year. Take initiative to contribute to the agency's goals for the year. In six months:Successfully lead the account and engage with the client on the brand's media approach. Initiate and deliver at least two key projects. Master the in-house products/software and be able to demonstrate them during client conversations. In 12 months:Work on award entries to showcase campaign excellence. Build high credibility with both your team and the client. What Your Day Job Looks Like Provide strategic communications & planning leadership for your assigned brands. Build effective media interventions based on strong communication planning. Act as a senior-level client contact and lead strategic conversations on media and communication planning, with a strong understanding of cross-channel media strategy. Be responsible for your planning team's career development and progression. Develop creative and disruptive communication innovations aligned with the client's business, customer, and brand goals. Skills and Experience Hands-on experience in FMCG . Expertise in TV planning and a working knowledge of digital platforms . Excellent communication and presentation skills , with the ability to present well. Agency experience is preferred. You are persuasive , proactive , and skilled in stakeholder management . You excel at creating compelling presentations. Minimum Qualifications Minimum 8-12 years of total experience handling both offline and digital media. Experience handling FMCG clients in top agencies is preferred. E-commerce and digital experience is a must-have. MBA in Marketing.

Posted 16 hours ago

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3.0 - 8.0 years

3 - 8 Lacs

Gurgaon, Haryana, India

On-site

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Responsible for planning, coordination , and competitive insights . Reporting of the Role Reports to the Director on the business. 3 Best Things About the Job Work with a dynamic team and have an opportunity to learn across platforms . Gain planning & operational skills across various platforms. Grow by learning skills and tools across platforms within an agency committed to nurturing talent . Measures of Success In three months: You will have earned your manager's confidence by being on top of the competition and flawlessly implementing campaigns. In six months: You will have built a strong internal network within the team and various functions that are critical for smooth execution. In 12 months: You will be able to independently build and present plans. Responsibilities of the Role Extract insights through data mining & competitive analysis . Effectively communicate with internal and external audiences. Ensure meticulous attention to detail and accuracy in all submissions. Ensure seamless execution and reconciliation of all campaigns. Skills and Experience Minimum 3 years of experience , with the last 1 year in a similar role. Possess inquisitiveness and a positive team player attitude . Strong media basics and TV planning skills . Willingness to learn all mediums and aspects of planning and buying . Good and clear communication and presentability . Enthusiasm about media and marketing.

Posted 18 hours ago

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