Role Overview Were looking for a seasoned professional to lead regional sales for Trucksup’s load-board based & VAS services ( Fuel, Fastag, GPS, Insurance, Finance ) . The GM – Sales will be responsible for driving revenue, expanding market share, managing a high-performing team, and contributing to product and technology improvements that enhance customer experience. Key Responsibilities Lead regional sales strategy and execution for Trucksup’s load-board / VAS services. Build and mentor a result-oriented sales team in North India (Ambala/Ludhiana). Drive onboarding of shippers, brokers, and fleet operators to the platform. Monitor and improve sales funnel metrics, conversions, and retention. Analyze market trends, customer behavior, and competitor offerings. Collaborate with product/tech teams to suggest platform improvements based on customer feedback and operational insights. Recommend digital tools or feature upgrades to enhance user experience and service efficiency. Own sales budgets, revenue targets, and regional P&L. Build long-term strategic partnerships across the logistics ecosystem. Qualifications & Skills 12+ years in B2B Sales/Marketing, preferably in logistics, freight tech, or transportation. Strong leadership and team-building experience. In-depth knowledge of trucking operations and digital logistics solutions. Data-driven decision maker with CRM and reporting expertise. Ability to understand tech platforms and suggest user-centric improvements. Excellent communication, negotiation, and relationship-building skills. Bachelor’s degree required; MBA/logistics certifications preferred. Preferred Profile Exposure to freight marketplace or load-board systems. Regional knowledge of Ambala, Ludhiana, and surrounding freight zones. Prior experience scaling a logistics or transport business digitally.