Name: Jobpe
Address: T-Hub, Plot No 1/C, Sy No 83/1, Raidurgam panmaktha, Knowledge City Rd, Hyderabad, Telangana, 500081, IN
Telephone: +91-83339-09630
Price range: Free

Email Campaign with Marketo & Eloqua for Top IT Companies WHITE HORSE MANPOWER CONSULTANCY (P) LTD

4.0 - 8.0 years

0 - 0 Lacs

chennai

On-site

Email Campaign Key responsibilities: Building email campaigns, database selection, and quality assurance of all outbound campaigns. Email campaign set-up, scheduling, testing, and deployment of one-time, recurring, triggered and dynamic content-driven campaigns. Develop and manage personalization strategy for campaigns improve response rates Recommends email marketing best practices. Track and analyze the email marketing campaigns for key metrics also owns business metrics (lead generation, account nurturing). Ensure effective internal and external governance structure. Lead the business reviews with senior leadership and clients. Process management and process documentation. Build an effective training structure in the team. Do a periodic training need analysis check of the team and ensure required knowledge is impacted. Stakeholder management, often across multiple geographies. Prompt and proactive communication with the stakeholders via email/phone/IM on the projects People management, lead the team of 20, develop goals for the team and do career pathing. Reviews the staffing plan and work allocation plan in order to achieve production requirement Reviews the service quality plan including the quality control, assurance and improvement in order to create a comprehensive quality program for the specific process(es). Experience/Qualifications/Personal qualities: Minimum 5-6 years in email marketing, preferably in B2B Services Industry with Global exposure Hands on experience in activation and nurturing programs, managing large databases, profiling and segmentation Knowledge of CDO setup and Program Builder Should have prior experience on creating Advanced Campaigns; A/B Testing, designing multi-channel && Cross-channel campaigns and event triggered recurring campaigns. Strong analytical and quantitative skill. Expert in using SQL/Excel to manipulate data and perform high level or granular analysis Hands-on experience with platforms like Eloqua, Marketo, etc (Preferably Eloqua) Fair understanding of HTML, CSS, JavaScript/Jquery Track and analyze the email marketing campaigns for key metrics also owns business metrics (lead generation, account nurturing) Use statistical analysis, past campaign behavioral response to create email campaigns, optimize lists, segmentation and ongoing improvement in effectiveness of campaigns Manage the technology to scale email marketing programs and improve effectiveness. Fast learner, high attention for detail Professional experience in a corporate environment Bachelors Degree Experience in managing a team and client relation To Apply: Please Walk-in Directly (Monday to Saturday, 9 AM to 6 PM). Free Job Placement Assistance. White Horse Manpower Get placed in Fortune 500 companies. Address: #12, Office 156, 3rd Floor, Jumma Masjid Golden Complex, Jumma Masjid Road, Bangalore 560051. Contact Numbers: 8884444761/9986660200.

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