Influencer Marketing Manager Imagicaaworld Entertainment

3.0 - 7.0 years

0 Lacs

pune, maharashtra

On-site

As an Influencer Marketing Manager at our company, you will play a pivotal role in leading influencer marketing campaigns, fostering partnerships with influencers, and enhancing brand awareness and engagement across various digital platforms. We are looking for a strategic thinker who is driven by results, stays abreast of trends, and excels in relationship management. Your primary responsibilities will include designing and executing influencer marketing campaigns that align with brand objectives and target audiences. You will be tasked with devising innovative strategies to enhance reach and engagement. Additionally, you will identify and collaborate with influencers, content creators, and brand ambassadors on relevant social media platforms, nurturing enduring relationships for consistent brand representation. Collaboration with internal teams and influencers to produce high-quality, engaging, and brand-aligned content will be a key aspect of your role. You will oversee the timely and impactful delivery of influencer-driven campaigns, while monitoring and analyzing performance metrics such as engagement, reach, ROI, and brand sentiment to optimize campaigns for continuous improvement. Effective budget management to ensure optimal utilization and ROI, as well as staying updated on industry trends, emerging platforms, and best practices in influencer marketing, will be crucial in maintaining a competitive edge. Your key skills should encompass being results-driven, outgoing, trend-oriented, proactive in digital media, and proficient in English and Hindi for effective communication with diverse influencers and teams. Ideally, you should possess 3-5 years of experience in influencer marketing, social media, or digital marketing, coupled with a Bachelor's degree in Marketing, Communications, or a related field. If you are passionate about storytelling, branding, and networking, and possess a proactive approach towards identifying and leveraging new trends and platforms, we encourage you to connect with us at mrunali.khairnar@imagicaaworld.com.,

Posted 3 weeks ago

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Senior Brand Manager Confidential

10.0 - 14.0 years

0 Lacs

chennai, tamil nadu

On-site

As a Senior Brand Manager in our Trends Division, you will be responsible for developing and implementing brand strategies to drive business objectives and enhance market positioning. Your role will involve leading marketing campaigns across various channels, analyzing performance metrics, and leveraging consumer insights to enhance customer engagement. Collaborating with cross-functional teams and external partners, you will ensure cohesive messaging and high-quality creative outputs. Additionally, you will lead a team of marketing professionals, manage the brand marketing budget, and possess strong communication, analytical, and leadership skills. The ideal candidate will have a proven track record of at least 10 years in brand management, preferably in retail or related industries, along with an MBA in Marketing or a related field. You should demonstrate expertise in consumer behavior, brand positioning, and retail marketing trends, as well as proficiency in digital marketing tools and platforms. A strategic and creative thinker with a deep understanding of lifestyle markets and emerging trends, you should possess excellent communication skills and the ability to work collaboratively across diverse teams and stakeholders.,

Posted 2 months ago

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