We are a growing digital marketing agency, seeking an experienced Digital Marketing Specialist to handle our end-to-end digital marketing efforts. If you live and breathe SEO, social media, ads, and data-driven marketing, this role is for you. Key Responsibilities SEO (Search Engine Optimization): Conduct keyword research, optimize on-page elements, improve site rankings, and build high-quality backlinks. SMM (Social Media Marketing): Develop and execute strategies for Facebook, Instagram, LinkedIn, Twitter, and TikTok. Manage daily posting, engagement, and growth. Paid Ads Management: Plan, launch, and optimize campaigns on Google Ads, Meta Ads, LinkedIn Ads , X ads, and other platforms to maximize ROI. Graphic Creation & Post Design: Create or coordinate visuals, creatives, and graphics for ads, posts, and campaigns using tools like Canva . Content & Post Creation: Write engaging ad copies, captions, and blog content aligned with brand voice and SEO strategy. Email Marketing: Build and execute email campaigns (newsletters, drip sequences, promotions) using tools like Mailchimp, Klaviyo, HubSpot, or MailerLite . Analytics & Reporting: Track, analyze, and report campaign performance using Google Analytics (GA4), Google Tag Manager, and ad platform dashboards . Marketing Tools Knowledge: Hands-on experience with SEO tools (SEMrush, Ahrefs, Moz), social media tools (Buffer, Hootsuite, Meta Business Suite), and A/B testing tools. Stay ahead of trends and recommend new strategies for continuous growth. Requirements 2+ years of digital marketing experience . Proven expertise in SEO, SMM, PPC/paid ads, and content marketing . Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and SEO tools . Strong graphic creation and copywriting skills. Ability to manage multiple projects and meet deadlines. Excellent communication and analytical skills. Job Type: Full-time Pay: ₹15,000.00 - ₹25,000.00 per month Benefits: Paid time off Work Location: In person