At TrailblazeX, we support businesses in their digital transformation with custom Salesforce solutions for smarter marketing, personalized customer experiences, and automation. Job Role: We are seeking an experienced Salesforce Marketing Cloud (SFMC) Specialist with 3+ years of hands-on experience to manage and deliver end-to-end marketing automation projects for our clients. This role involves the creation, execution, and optimization of personalized campaigns using SFMC, with a focus on delivering outstanding customer journeys and measurable results. Key Responsibilities: Serve as a trusted consultant, translating client marketing goals into actionable SFMC solutions while ensuring ongoing communication and strategic support. Lead the creation and execution of personalized marketing campaigns using tools like Journey Builder, Email Studio, and Automation Studio, ensuring data-driven solutions. Identify and implement improvements in campaign performance and functionality while providing technical support across various SFMC tools. Develop and manage customer journeys, audience segmentation, and automation workflows, integrating external data sources and custom configurations. Ensure timely and budget-friendly delivery of projects, with clear communication regarding any scope or timeline changes. Work closely with internal teams to deliver successful campaigns and contribute to practice growth through thought leadership and staying updated on SFMC trends. Requirements: Proven experience with Salesforce Marketing Cloud, including hands-on use of key tools like Email Studio, Journey Builder, Automation Studio, and Audience Builder. Strong ability to translate client marketing objectives into effective, automated solutions within SFMC. Experience in managing marketing automation projects, with a strong understanding of budget and timeline management. Expertise in data-driven marketing, audience segmentation, and personalization at scale. Excellent communication skills, able to articulate complex technical details to both technical and non-technical stakeholders. Salesforce Marketing Cloud certifications are a plus. Work with a trailblazing team dedicated to digital transformation and innovative marketing solutions. Collaborate on cutting-edge marketing technologies that drive personalized and impactful campaigns. An opportunity to grow your career within a supportive and dynamic organization that values continuous learning. If you re an expert in SFMC and passionate about creating data-driven, customer-centric marketing campaigns, we d love to hear from you!