Senior Media Buyer Search Arbitrage & Meta Execution Ventes Avenues

1.0 - 5.0 years

0 Lacs

maharashtra

On-site

As a Senior Media Buyer specializing in Search Arbitrage & Meta Execution at Adxpoint, you will play a crucial role in managing and executing high-volume Meta campaigns and other traffic sources, with a primary focus on search arbitrage. Your responsibilities will include planning, launching, and scaling Meta ad campaigns, optimizing campaigns for CPC, CTR, and ROI, and driving traffic to monetized landing pages using various platforms like Meta, Taboola, Outbrain, and Google Ads. You will work closely with feed providers to maximize EPC and balance arbitrage economics by analyzing the cost of acquisition versus revenue from search feeds. Daily performance reviews, bid optimization, A/B testing, and performance tracking using tools like ClickFlare, Voluum, and Google Analytics will be essential tasks to ensure campaign success. Additionally, you will be responsible for developing campaign strategies based on ROI goals, monitoring performance metrics, providing insights and reporting to improve campaign performance, and staying updated on algorithm changes and best practices in the industry. To qualify for this role, you should have a Bachelor's degree in Marketing, Business, or a relevant field, along with a minimum of 1+ year of experience in search arbitrage, performance marketing, or PPC media buying. Strong analytical skills, a proven track record in executing high-performance campaigns, and familiarity with search feed monetization and arbitrage techniques are also required. Experience with click trackers like Voluum and ClickFlare, as well as ad-serving platforms, will be beneficial. Joining Adxpoint will offer you the opportunity to work in a high-growth performance marketing network, gain hands-on experience with global campaigns and monetization platforms, and thrive in a data-driven environment with real-time optimization challenges. Competitive compensation and performance-based incentives make this role even more rewarding.,

Posted 2 weeks ago

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