Designation - Social media strategist (Asst Manager) Reporting manager : Head of Marketing Experience: 2.5+ years Role Description This is a full-time on-site role for a Social Media Strategist located in Mumbai. The Social Media Strategist will be responsible for managing and optimizing social media accounts, developing content strategies, and crafting engaging posts. The strategist will interact with the public through social media, ensuring a cohesive strategy to both boost follower engagement and maintain the brand image. Daily tasks include content creation, social media optimization, and communications through various social media platforms. Qualifications Skills in Social Media Marketing and Social Media Optimization (SMO) Strong Communication and Public Relations skills Experience in developing and executing Content Strategies Proficiency in analytic tools to measure and report performance on social media campaigns Excellent written and verbal communication skills Strong understanding of audience engagement tactics Bachelor's degree in Marketing, Communication, or related field Prior experience in social media management preferred Brownie points if you know the brand well.