This Side Up Middle East

Job description As a Search Marketing Executive focusing on Google and other similar platforms, you are expected to have hands on experience in several elements - including SEO, SEM, video advertising, lead generation on social platforms etc. Key Responsibilities: Assist in executing off-page and on-page SEO activities such as website tweaks, backlink building, outreach, and directory submissions. Monitor and analyze link profile and competitor backlink strategies. Help in managing and growing social media presence for SEO benefits. Support implementation of influencer collaborations, guest blogging, and content promotion. Collaborate with the content and marketing teams to integrate search strategies. Stay updated with the latest search and SEM trends, especially in on and off-page techniques. Added Requirements/Skills (AI Tools): Capable of leveraging AI tools such as ChatGPT, Gemini, or other LLMs for content ideation, competitor research, outreach automation, and SEO optimization. Open and adaptable to integrating the latest AI-powered platforms into SEO workflows to improve productivity and output quality. Additional Requirements: Graduates with 1-2 years of experience in search and paid ads Any graduation discipline is acceptable; certification in marketing or digital marketing is a plus. Good communication skills, both written and verbal. Passionate about digital marketing and eager to learn and grow. Benefits: Work from home (remote) model Exposure to digital marketing and AI tools with real client projects. Job Types: Full-time, Permanent Pay: ₹25,000.00 - ₹35,000.00 per month Application Question(s): This is a remote job for a company based in Dubai, UAE. Your working hours will be based on UAE time. Do you agree? Experience: SEO: 1 year (Preferred) Paid media: 1 year (Preferred)