The Storyteller - Digital Marketing

As The Storyteller - Digital Marketing at Intuit Management Consultancy, you will play a crucial role in crafting compelling narratives and content that resonate with the target audience in the financial and legal services sector. Key Responsibilities: - Develop engaging stories and content to effectively communicate the brand message and values across digital platforms. - Collaborate with cross-functional teams to understand business objectives and target audience demographics. - Conduct research on industry trends, market dynamics, and competitor activities to inform content strategy. - Create and execute content calendars to deliver high-quality content aligning with marketing goals. - Utilize various formats such as articles, blog posts, social media content, videos, and infographics to convey the brand story. - Optimize content for SEO and digital channels to enhance visibility and reach. - Monitor and analyze content performance metrics to provide insights for continuous improvement. - Stay updated on emerging technologies and digital marketing best practices to innovate storytelling techniques. Qualifications: - Bachelor's degree in Marketing, Communications, English, Journalism, or related field. - Proven experience in digital marketing, content creation, or storytelling within the financial or legal services industry. - Exceptional writing and storytelling skills with attention to detail and proficiency in grammar and style. - Strong understanding of digital marketing principles including SEO, social media, email marketing, and content analytics. - Ability to think strategically and translate business objectives into compelling narratives. - Creative mindset with the ability to generate innovative ideas. - Excellent communication and collaboration skills with effective team-working abilities. - Proficiency in content management systems, social media tools, and Microsoft Office Suite. In addition to the fulfilling role and exciting challenges, you will benefit from being part of a dynamic team at Intuit Management Consultancy.,