Job Summary: The Social Media Marketing Executive will be responsible for developing, implementing, and managing social media strategies for The Digitalyst and its clients. This role involves creating engaging content, managing social media platforms, analyzing performance data, and staying up-to-date with the latest social media trends. Responsibilities: Develop and execute social media strategies and aligned with marketing goals. Create engaging and relevant content (text, images, videos) for various social media platforms. Manage coordination between client and management Manage creating calendar for the client and day to day tasks for internal purpose Manage and maintain the company's and clients' social media presence across all relevant channels. Schedule and publish social media posts using appropriate tools. Monitor social media channels for trends, brand mentions, and customer engagement. Engage with followers, respond to inquiries, and build community. Track and analyze social media performance metrics to optimize campaigns. Prepare regular reports on social media activities and results. Stay up-to-date with the latest social media trends, tools, and best practices. Collaborate with internal teams (e.g., content, design) to ensure brand consistency. Assist in the development and execution of social media advertising campaigns. Qualifications: Proven experience in managing social media platforms for brands. Strong understanding of social media marketing principles and best practices. Excellent written and verbal communication skills. Creativity and ability to develop engaging content. Proficiency in using social media management tools and analytics platforms. Ability to work independently and as part of a team. Strong organisational and time-management skills. Job Types: Full-time, Permanent Pay: ₹18,000.00 - ₹20,000.00 per month Benefits: Flexible schedule Schedule: Day shift Experience: Social media marketing: 1 year (Required) Language: English (Required) Location: Ahmedabad, Gujarat (Required) Work Location: In person
Roles and Responsibilities: Social Media Strategy & Planning: Assist in developing and implementing comprehensive social media strategies for various clients, aligned with their business objectives and target audiences. Conduct thorough research on industry trends, competitor activities, and target audience insights to inform content strategy. Develop detailed content calendars, outlining themes, formats, and posting schedules across various platforms (e.g., Instagram, Facebook, LinkedIn, Twitter, Pinterest, YouTube). Content Creation & Curation: Create compelling, high-quality, and on-brand content, including but not limited to: engaging captions, visually appealing graphics (static and animated), short-form videos like reels, stories, and interactive polls/quizzes. Collaborate with the in-house creative team (photographers, videographers, designers) to produce original and high-quality visual assets. Curate relevant third-party content and user-generated content to complement original posts. Ensure all content adheres to brand guidelines, platform best practices, and current trends. Community Management & Engagement: Actively monitor and engage with online communities, respond to comments, messages, and inquiries in a timely and professional manner. Foster positive relationships with followers, influencers, and brand advocates. Identify opportunities for organic growth and community building. Performance Analysis & Reporting: Track, analyze, and report on key social media metrics (e.g., reach, engagement, impressions, follower growth, website traffic) using various analytics tools. Prepare regular performance reports for clients, highlighting successes, areas for improvement, and actionable insights. Stay updated with the latest social media trends, tools, and best practices to continually optimize strategies. Client Communication & Relationship Management: Support coordination with client communication, providing updates on social media performance and seeking feedback. Collaborate effectively with clients to understand their evolving needs and provide strategic recommendations. Show more Show less
Location: Ahmedabad Roles and Responsibilities: Social Media Strategy & Planning: Assist in developing and implementing comprehensive social media strategies for various clients, aligned with their business objectives and target audiences. Conduct thorough research on industry trends, competitor activities, and target audience insights to inform content strategy. Develop detailed content calendars, outlining themes, formats, and posting schedules across various platforms (e.g., Instagram, Facebook, LinkedIn, Twitter, Pinterest, YouTube). Content Creation & Curation: Create compelling, high-quality, and on-brand content, including but not limited to: engaging captions, visually appealing graphics (static and animated), short-form videos like reels, stories, and interactive polls/quizzes. Collaborate with the in-house creative team (photographers, videographers, designers) to produce original and high-quality visual assets. Curate relevant third-party content and user-generated content to complement original posts. Ensure all content adheres to brand guidelines, platform best practices, and current trends. Community Management & Engagement: Actively monitor and engage with online communities, respond to comments, messages, and inquiries in a timely and professional manner. Foster positive relationships with followers, influencers, and brand advocates. Identify opportunities for organic growth and community building. Performance Analysis & Reporting: Track, analyze, and report on key social media metrics (e.g., reach, engagement, impressions, follower growth, website traffic) using various analytics tools. Prepare regular performance reports for clients, highlighting successes, areas for improvement, and actionable insights. Stay updated with the latest social media trends, tools, and best practices to continually optimize strategies. Client Communication & Relationship Management: Support coordination with client communication, providing updates on social media performance and seeking feedback. Collaborate effectively with clients to understand their evolving needs and provide strategic recommendations.
Company Description The Digitalyst is a full-service, integrated digital agency based in Ahmedabad, Gujarat. Our market is rich with an entrepreneurial spirit that has inspired us to help businesses embrace a digital approach. We believe in the philosophy 'To Evolve is to Grow'. Our focus is to catalyze the growth of businesses through innovative digital solutions. Role Description This is a full-time on-site role for a Social Media Marketing Executive located in Ahmedabad. The Social Media Marketing Executive will be responsible for developing and implementing social media strategies to enhance brand presence, creating and curating engaging content for social media platforms, and monitoring and analyzing social media metrics to optimize performance. The role also involves collaborating with internal teams to align social media activity with broader digital marketing campaigns and goals. Qualifications Skills in Social Media Marketing and Marketing Experience in Social Media Content Creation Strong Communication skills Digital Marketing knowledge Bachelor’s degree in Marketing, Communications, or a related field Ability to work collaboratively in a team environment Relevant experience in a similar role is a plus