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5.0 - 9.0 years

0 Lacs

maharashtra

On-site

As a Digital Marketing Platform Consultant at our company, you will play a crucial role in designing, building, and implementing strategies to enhance business performance through the utilization of Customer Data Platforms (CDP) and other digital marketing tools. Your responsibilities will include collaborating with clients to address customer-facing challenges in sales, service, and marketing, as well as devising tailored solutions to meet their specific needs. Your day-to-day tasks will involve conducting assessments of clients" current data management and CDP capabilities, providing recommendations for optimizing their existing stack, and developing use cases to enhance utilization. You will be responsible for gathering business requirements, devising and executing digital marketing data management programs that generate high-performance profiles for segmentation, personalization, and activation across various digital channels. Furthermore, you will identify diverse data sources, strategies to enrich customer profiles/segments within the CDP, and define use cases across multiple channels and destinations. Your role will also entail designing data cleaning, transformation, and integration approaches from different data sources into the CDP, as well as evaluating and suggesting innovative data management practices through the CDP and its integration with the broader marketing technology landscape. In addition, you will act as a Business Analyst or functional consultant during CDP implementation, planning, designing, implementing, and integrating CDP solutions such as Adobe Experience Platform RT CDP. You will collaborate with partners to leverage various data management functionalities offered by these solutions. Moreover, you will need to understand and communicate the implications of regulations like CCPA, GDPR, and internal or industry regulations on data collection and management, guiding towards privacy by design and consent management for customer profile activation across digital marketing channels. Your role will also involve understanding and designing integrations (including API-based/file-based) between tools/platforms from different vendors, MarTech/AdTech components, and data sources. You are expected to stay informed about the MarTech landscape, engage with ecosystem players/vendors, and ensure top-notch digital audience management capabilities for clients, proposing and conducting pilots as necessary. To excel in this role, you must demonstrate proficiency in Customer Data Platform, Adobe Experience Platform, and Digital Audience Management. A strong grasp of marketing processes, data management, data strategy, data integration, as well as marketing and advertising technologies and their interconnections with other technologies is essential. Your experience in developing and maintaining digital marketing data management programs, debugging and troubleshooting digital marketing platforms, and working with solutions like Salesforce Marketing Cloud and Tealium will be highly valued. The ideal candidate will have a solid educational background in business administration or a related field, coupled with a proven track record of delivering impactful solutions using digital marketing platforms. This position is based at our Mumbai, Bangalore, Gurgaon, Hyderabad, or Pune office. Experience: Minimum 5 years of relevant experience is required Educational Qualification: Master of Business Administration / Post Graduate Diploma in Management, Marketing platform Certifications such as Adobe Experience Platform, Salesforce Marketing Cloud, Tealium,

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5.0 - 9.0 years

0 Lacs

hyderabad, telangana

On-site

As a Data Engineering Lead, you will collaborate with marketing, analytics, and business teams to understand data requirements and develop data solutions that address critical business inquiries. Your responsibilities will include leading the implementation and strategic optimization of tag management solutions such as Tealium and Google Tag Manager (GTM) to ensure precise and comprehensive data capture. You will leverage your expertise in Google Analytics 4 (GA4) to configure and customize data collection processes for enhanced insights. Additionally, you will architect scalable and performant data models on Google Cloud, utilizing BigQuery for data warehousing and analysis purposes. In this role, you will proficiently use SQL and scripting languages like JavaScript and HTML for data extraction, manipulation, and visualization. You will also play a pivotal role in mentoring and guiding a team of engineers, fostering a culture of collaboration and continuous improvement. Staying updated on the latest trends and technologies in data engineering and analytics, you will bring innovative ideas to the table and drive the deliverables by mentoring team members effectively. To qualify for this position, you must have experience with Tealium and tag management tools, along with a proven ability to use communication effectively to build positive relationships and drive project success. Your expertise in tag management solutions such as Tealium and GTM will be crucial for comprehensive website and app data tracking, including the implementation of scripting languages for Tag Extensions. Proficiency in Tealium concepts like IQ Tag Management, Audience Stream, Event Stream API Hub, Customer Data Hub, and Debugging tools is essential. Experience in utilizing Google Analytics 4 (GA4) for advanced data collection and analysis, as well as knowledge of Google Cloud, particularly Google BigQuery for data warehousing and analysis, will be advantageous. Preferred qualifications for this role include experience in a similar industry (e.g., retail, e-commerce, digital marketing), proficiency with Python/PySpark for data processing and analysis, working knowledge of Snowflake for data warehousing, experience with Airflow or similar workflow orchestration tools for managing data pipelines, and familiarity with AWS Cloud Technology. Additionally, skills in frontend technologies like React, JavaScript, and HTML, coupled with Python expertise for backend development, will be beneficial. Overall, as a Data Engineering Lead, you will play a critical role in designing robust data pipelines and architectures that support data-driven decision-making for websites and mobile applications, ensuring seamless data orchestration and processing through best-in-class ETL tools and technologies. Your expertise in Tealium, Google Analytics 4, and SQL will be instrumental in driving the success of data engineering initiatives within the organization.,

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8.0 - 10.0 years

0 - 1 Lacs

Pune

Work from Office

Role Senior Python Developer (Data Science, AI/ML) HCL Software (hcl-software.com) delivers software that fulfils the transformative needs of clients around the world. We build award winning software across AI, Automation, Data & Analytics, Security and Cloud. The HCL Unica+ Marketing Platform enables our customers to deliver precision and high performance Marketing campaigns across multiple channels like Social Media, AdTech Platforms, Mobile Applications, Websites, etc. The Unica+ Marketing Platform is a Data and AI first platform that enables our clients to deliver hyper-personalized offers and messages for customer acquisition, product awareness and retention. We are seeking a Senior Python Developer with strong Data Science and Machine Learning skills and experience to deliver AI driven Marketing Campaigns. Responsibilities Python Programming & Libraries: Proficient in Python with extensive experience using Pandas for data manipulation, NumPy for numerical operations, and Matplotlib/Seaborn for data visualization. Statistical Analysis & Modelling: Strong understanding of statistical concepts, including descriptive statistics, inferential statistics, hypothesis testing, regression analysis, and time series analysis. Data Cleaning & Preprocessing: Expertise in handling messy real-world data, including dealing with missing values, outliers, data normalization/standardization, feature engineering, and data transformation. SQL & Database Management: Ability to query and manage data efficiently from relational databases using SQL, and ideally some familiarity with NoSQL databases. Exploratory Data Analysis (EDA): Skill in visually and numerically exploring datasets to understand their characteristics, identify patterns, anomalies, and relationships. Machine Learning Algorithms: In-depth knowledge and practical experience with a wide range of ML algorithms such as linear models, tree-based models (Random Forests, Gradient Boosting), SVMs, K-means, and dimensionality reduction techniques (PCA). Deep Learning Frameworks: Proficiency with at least one major deep learning framework like TensorFlow or PyTorch. This includes understanding neural network architectures (CNNs, RNNs, Transformers) and their application to various problems. Model Evaluation & Optimization: Ability to select appropriate evaluation metrics (e.g., precision, recall, F1-score, AUC-ROC, RMSE) for different problem types, diagnose model performance issues (bias-variance trade-off), and apply optimization techniques. Deployment & MLOps Concepts: Understanding of how to deploy machine learning models into production environments, including concepts of API creation, containerization (Docker), version control for models, and monitoring. Qualifications & Skills At least 8-10 years. of Python Development Experience with at least 4 years in data science and machine learning Experience with Customer Data Platforms (CDP) like TreasureData, Epsilon, Tealium, Adobe, Salesforce is advantageous. Experience with AWS SageMaker is advantegous Experience with LangChain, RAG for Generative AI is advantageous. Expertise in Integration tools and frameworks like Postman, Swagger, API Gateways Knowledge of REST, JSON, XML, SOAP is a must Ability to work well within an agile team environment and applying the related working methods. Excellent communication & interpersonal skills A 4-year degree in Computer Science or IT is a must. Travel: 30% +/- travel required Location: India (Pune preferred) Compensation: Base salary, plus bonus

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5.0 - 10.0 years

6 - 12 Lacs

Hyderabad, Bengaluru, Mumbai (All Areas)

Hybrid

Find below job description, kindly acknowledge with it, and let me know your interest by revert back with your updated resume, to- srilakshmi.sk@sigmacareers.in Location : Mumbai, Bangalore, Gurgaon, Hyderabad, Pune Must have skills : Customer Data Platform, Adobe Experience Platform, Digital Audience Management Good to have skills : Salesforce Marketing Cloud, Tealium Job Summary : As a Digital Marketing Platform Consultant, you will be responsible for designing, building, and implementing strategies to enhance business performance using Customer Data Platforms and other digital marketing tools. Your typical day will involve working with clients to solve customer-facing challenges in sales, service, and marketing, and developing solutions to meet those requirements. Roles & Responsibilities: Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance.

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5.0 - 10.0 years

14 - 18 Lacs

Hyderabad, Bengaluru, Mumbai (All Areas)

Hybrid

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent thats bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegenes high-speed growth. We are purpose-driven. We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work. If this excites you, then apply below. Role: Senior CDP Configurator Description: You will be responsible for: (Job description) • Administration, analysis, design, development, user support and maintenance of Customer Data Platforms like SF Data Cloud, Tealium AudienceStream etc. • Configure business rules and logic in Customer Data Platform (CDP) • Configure upstream and downstream connections in Customer Data Platform (CDP) with outside systems • Support business analyst in preparation of functional documents; collaborate to refine and prioritize requirements • Work with internal & external teams to analyze gaps in the data & perform necessary analysis to recommend go-through implementation plan • Perform Proof of Concepts on CDP and enabled connections with other platforms like AWS Pinpoint, Oracle cloud, SFMC. • Test data efficacy, events and use case success • Manage timelines vis--vis those committed to clients • Perform stakeholder management Must Have : • Overall 5+ years of experience with at least 3 years of experience in implementing various use cases in Customer Data Platform (CDP) • Hands on experience of working on Customer Data Platforms (CDP) like Sales Force Data Cloud, Tealium AudienceStream, Adobe Experience Platform • Working knowledge of how to configure data attributes, profile unification and segmentation rules within CDP • Working knowledge of configuring connectors for inbound and outbound data feeds in CDP from source and destination systems respectively • Certifications in Sales Force Data Cloud or Tealium AudienceStream Good to Have: • Prior Pharma experience • Hands on experience of configuring any one of the various Tag management tools like Google Tag Manager, Tealium IQ or Adobe Launch • Hands-on experience with the downstream Site Analytics engines and marketing automation engines e.g. Google Analytics, Adobe Analytics, Sales Force Marketing Cloud and social media platforms e.g. Hootsuite, Sprinklr • Understanding of different integration methodologies / techniques to build custom APIs for integrations between CDP and source systems • A good grasp on SQL and python Equal Opportunity: Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidates merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.

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2.0 - 6.0 years

0 Lacs

pune, maharashtra

On-site

You will be part of a global leader in integrated growth and transformation, dentsu, which operates in approximately 120 countries with a team of around 68,000 employees. Within dentsu, Merkle, a leading customer experience management firm, specializes in delivering personalized, data-driven marketing strategies that drive growth, engagement, and loyalty for clients. As a member of this dynamic team, you will be responsible for the following: - Designing, executing, and optimizing personalized digital experiences across web and mobile platforms using Adobe Target. - Developing and implementing A/B tests, multivariate tests, and segmentation strategies to enhance user engagement and conversion rates. - Analyzing data and user behavior to identify opportunities for optimization and personalization. - Collaborating with cross-functional teams to implement targeted campaigns and initiatives. - Staying updated on industry trends and best practices in digital marketing, personalization, and optimization. - Providing training and guidance to team members on Adobe Target functionalities and best practices. - Monitoring and reporting on key performance metrics and campaign effectiveness, providing insights and recommendations for continuous improvement. - Having an understanding of A4T integration, tag managers such as Adobe Launch, GTM, Tealium, etc., and implementing Adobe Web SDK. - Building Web Analytics KPIs, Technical Requirements, and setting up different analytics tools (Adobe Analytics, Adobe Launch, GTM) for various business partners. - Being well-versed in Adobe Analytics features (Variables, Report Suite Configurations, Metrics, Dimensions, Segments, etc.). - Utilizing tool expertise in Adobe Target and Adobe Launch. In addition, the following skills are required for this role: - Basic understanding of JS, HTML, and CSS. - Proficiency in Adobe suite and MS Office tools, especially Excel and PowerPoint. - Excellent communication and analytical skills. - Ability to manage and prioritize multiple concurrent tasks while meeting aggressive deadlines in a fast-paced environment with optimism. - Comfort with remote video collaboration tools such as Zoom and Teams. If you have 2 to 4 years of experience and are located in Pune, this opportunity is ideal for you to contribute to the innovative and impactful work at dentsu and Merkle.,

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2.0 - 6.0 years

0 Lacs

pune, maharashtra

On-site

As a Manager, Digital Analytics at Synchrony, you will play a crucial role in enhancing customer and partner experience while optimizing business performance through data management and cutting-edge analytics solutions. Your responsibilities will include implementing analytical and marketing technologies across digital platforms, ensuring timely delivery and accuracy, and mentoring team members on tools and processes. You will be a part of the India Analytics Hub team, contributing towards business growth by providing descriptive to prescriptive analytics using innovative technologies. To excel in this role, you must have at least 2 years of hands-on experience in JavaScript, HTML, CSS, or web design, with the ability to work independently on tagging and implementation projects. Proficiency in tag management tools like Ensighten, Tealium, or Adobe Launch is essential, along with a good grasp of digital implementation concepts and the capability to write and decode advanced JavaScript. Additionally, experience in analytics within the Financial Services Industry and knowledge of personalization tools like dynamic yield or BlueConic would be advantageous. To be eligible for this position, you should hold a BS or MS degree in Statistics, Economics, Mathematics, or a related quantitative field, along with a minimum of 2 years of analytics experience. Distance learning degrees will not be considered, and in the absence of a degree, 4 years of relevant experience is required. This role offers enhanced flexibility and choice, requiring availability between 06:00 AM and 11:30 AM Eastern Time to accommodate meetings with India and US teams. The remaining work hours are flexible for you to manage, with occasional exceptions based on business needs. For internal applicants, it is important to understand the role requirements, inform your manager and HRM before applying, update your professional profile, and ensure eligibility criteria are met based on your current job level. Join us at Synchrony and be a part of a dynamic analytics organization dedicated to driving innovation and business growth through data-driven strategies and cutting-edge technologies.,

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2.0 - 6.0 years

0 Lacs

pune, maharashtra

On-site

The role of Manager, Digital Analytics at Synchrony involves overseeing the implementation of analytical and marketing technologies on digital platforms to enhance customer experience and optimize business performance. As a part of the India Analytics Hub, you will work with a team of data analysts to provide full stack descriptive to prescriptive analytics solutions using cutting edge technologies. Key Responsibilities: - Implement analytical, marketing technologies, and media tags across Synchrony digital platforms through tag management systems - Independently provide requirements, testing, and validation working with agile teams and cross-functional platforms - Ensure timely delivery, accuracy, and documentation in line with Audit Procedures - Mentor and guide team members on tools, processes, and participate in internal activities Required Skills & Knowledge: - 2+ years of hands-on experience in JavaScript, HTML, CSS, or web design for Tagging & Implementation projects - Proficiency in Tag management tools like Ensighten, Tealium, Adobe Launch - Understanding of Digital implementation concepts and ability to translate them into quantitative attributes/metrics - Capability to write and decode advanced JavaScript adhering to industry standards Desired Skills & Knowledge: - 2+ years of analytics experience in the Financial Services Industry - Experience in client-side and server-side tagging - Knowledge of personalization tools and techniques like dynamic yield or BlueConic - Understanding of native app implementations Eligibility Criteria: - BS or MS in Statistics, Economics, Mathematics, or another quantitative field with 2+ years of hands-on Analytics experience - In lieu of a degree, 4+ years of experience in the field - Distance learning qualifications are not considered valid Work Timings: This role offers Enhanced Flexibility and Choice with availability required between 06:00 AM Eastern Time and 11:30 AM Eastern Time. The remaining hours are flexible for the employee to choose, with adjustments twice a year. Exceptions may apply due to business needs. For Internal Applicants: - Understand the criteria or mandatory skills required before applying - Inform your manager and HRM before applying - Ensure your professional profile is updated with an updated resume (Word or PDF format) - Employees meeting specific tenure requirements are eligible to apply based on their current grade/level Grade/Level: 09 Job Family Group: Data Analytics,

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3.0 - 7.0 years

0 Lacs

karnataka

On-site

As an Analytics Engineer, you will collaborate closely with internal team members to implement Adobe Analytics/Google Analytics on clients" websites. Your primary responsibilities will involve utilizing front-end technologies like HTML, CSS, JavaScript, and jQuery to facilitate the development and execution of web analytics tracking. You will be tasked with setting up and managing successful Adobe Analytics/Google Analytics deployments, as well as identifying and resolving intricate tracking issues. By leveraging JavaScript/jQuery, you will create analytics solutions tailored to the clients" business and online marketing objectives. This will involve understanding business requirements, gathering specifications, defining project scopes, and offering technical guidance throughout the process. To qualify for this role, you should hold a Bachelor's degree from an accredited university and possess a strong technical background with expertise in JavaScript, HTML, and CSS. Additionally, you should have proficiency in Adobe DTM/Adobe Launch and experience in implementing Adobe Analytics through various tag management solutions. With at least 3 years of relevant experience in Adobe Analytics implementation using DTM/Adobe Launch, you will be expected to have a solid foundation in web development. Experience with other web platforms such as Google Analytics, Tealium, and Tealeaf would be advantageous. Your responsibilities will revolve around interpreting client business requirements and aligning them with specific digital measurement strategies. You will be responsible for creating documentation, deliverables, and solution requirements for web analytics tracking. Collaboration with account management and development teams will be essential to oversee the implementation, configuration, and debugging of web analytics code. Furthermore, you will support digital marketing teams in implementing customized tracking for campaign initiatives. Key skills for this role include a deep understanding of web analytics implementation tools, particularly Adobe Analytics. Proficiency in using Adobe DTM/Adobe Launch to implement changes recommended by the web analytics team is crucial. You should also possess hands-on experience in writing DTM rules and troubleshooting existing implementations. Expertise in Adobe DTM/Adobe Launch and Adobe Analytics is a prerequisite, while familiarity with Google Analytics/Google Tag Manager or other web analytics platforms would be beneficial. Knowledge of web development technologies such as JavaScript, HTML, and CSS is also essential. Your ability to produce technical specifications, design reference documents, developer guides, and code requirements will be pivotal. Excellent skills in reading and debugging HTML and JavaScript to test tags effectively are required. You should be adept at presenting results in a comprehensible manner for business partners, ensuring appropriate detail and usability. Strong written communication skills catering to both technical and non-technical users are essential. Additionally, your willingness to travel for client meetings and off-site discussions, experience in developing analytics testing processes, and effective communication skills with clients and colleagues at all levels will be valuable assets in this role.,

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6.0 - 11.0 years

15 - 25 Lacs

Mumbai, Hyderabad, Bengaluru

Hybrid

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent thats bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com What if we told you that you can move to an exciting role in an entrepreneurial organization without the usual risks associated with it? We understand that you are looking for growth in your career at this point and we would love for you to join us in our journey and grow with us. At Indegene, our roles come with the excitement you require at this stage of your career with the reliability you seek. We believe in creating leaders of tomorrow and mentor our leads to help them grow and nurture them as people managers and account managers. We are a rapidly growing global organization and are scouting for the best talent for this phase of growth. With us, you are at the intersection of two of the most exciting industries of healthcare and technology. We offer global opportunities with fast-track careers while you work with a team that is fueled by purpose. The combination of these will lead to a truly differentiated experience for you. If this excites you, then apply below. Role: Associate Manager - Software Engineering Description: You will be responsible for: • End to end Web Analytics Implementation project activation• Defining the Technical Implementation and Datalayer Architecture during tag implementation • Integrating other solutions like Consent Management (OneTrust), Observepoint, ETL tools (Alteryx) with the Google Analytics Platform • Gathering the technical requirements from the client and creating the documentation like SDR, Tech Spec, MRD • Plan and implement methods to measure experiences, including Tag Management Solutions like Tealium iQ (primarily), Adobe Launch, Adobe Analytics, Dynamic Tag Manager, Ensighten, Google Tag Manager • Understand and use multitude of tag managers and writing JavaScript code to realize client driven business requirements • Responsible for site optimization with an ability to solution design and implement the analytics strategy and technology needed to gain and stitch together insights into both online and physical location activity • Marketing Performance analysis i.e. data aggregation (leveraging marketing & click-stream API’s, data cleaning & transformation), analysis & segmentation, targeting & integration • A/B testing, MVT/Optimization framework(s) using tools like Adobe Target • Develop the strategy of enterprise level solutions as well as architecting extensible and maintainable solutions utilizing the Adobe and Google analytics platforms • Excellent understanding of digital analytics specially Clickstream Data • Ability to create data visualization dashboards specially on Workspace, Data Studio, MS Excel and Adobe Report builder Desired profile: • Analytics Platforms - Google Analytics, Adobe Analytics/Omniture SiteCatalyst, Matomo/Piwik• Tag Managers – Adobe Launch/DTM, Tealium IQ, Google Tag Manager, Piwik Pro, Signal/Bright Tag • Optimization Platform – Adobe Target, Google Optimize, Optimizely1+ years in a client facing role for solutioning and / or evangelizing technology approaches. • Programming Languages - JavaScript, jQuery • Markup Languages - HTML, CSS EQUAL OPPORTUNITY Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification.We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.

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4.0 - 9.0 years

15 - 30 Lacs

Noida

Hybrid

Urgent Hiring for Implementation Consultant Immediate joiners preferred Location- Noida Experience- 4+ Years WHAT YOU'LL DO: Support the development and implementation of robust, scalable analytics systems and understand how to leverage their capabilities (Firebase/Google Analytics, Snowplow, ContentSquare, Mixpanel) Lead the implementation of analytics and personalization tags across web and mobile platforms, ensuring accurate data collection to power customer journey analysis and A/B testing frameworks. Collaborate with MarTech, product, and marketing teams to operationalize customer data and enable dynamic personalization, campaign tracking, and real-time audience activation. Collaborate with analysts, developers, and business stakeholders to translate business needs into analytics solutions, oversee QA of data capture and reporting, and deliver clear documentation, presentations, and actionable recommendations to support operationalization and decision-making. Keeps up to date with the latest technical trends and industry best practices, with an opportunity to influence the direction for the Data & Analytics Discipline. WHAT WERE LOOKING FOR: Strong proficiency in English (written and verbal communication) is required. Experience working with remote teams across North America and Latin America, ensuring smooth collaboration across time zones. 4+ years of experience in analytics implementation with leading platforms such as Google Analytics and Adobe Analytics. Hands-on experience implementing and optimizing personalization experiments using tools such as Optimizely, Ninetailed, or Google Optimizedemonstrated ability to design, launch, and measure test variants to improve user engagement and conversion. Proficiency in integrating analytics with MarTech platforms (e.g., marketing automation, CDPs, and CRM systems) to enable real-time segmentation, audience targeting, and campaign performance tracking. Expert-level proficiency with Google Tag Manager, including implementation, debugging, and advanced configurations. Solid hands-on experience in front-end web development, with strong knowledge of JavaScript, the DOM, HTML, and CSS. Experience with Segment or similar customer data platforms (CDPs) for streamlining data collection and integration across various analytics tools. Strong understanding of statistical analysis and machine learning concepts, particularly in validating and leveraging data sources for analytics models. Experience conducting requirements gathering through interviews and collaborative sessions with stakeholders to define and document analytics needs. Ability to manage multiple concurrent projects/initiatives.A bachelor's degree in Computer Science, Data Science, Analytics, or Engineering. What's app: 7878547034 Email: talent@symbiosiseserve.com

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2.0 - 5.0 years

4 - 9 Lacs

Hyderabad

Remote

Job description We have a vacancy with below details, Role : Manager, Digital Analytics Experience -2-5 Notice Period : Immediate to 60 days ( Currently serving) Work Mode :WFH(Remote) Shift :2-11pm Mandatory Skills: Digital Analytics ,Java Script, HTML, CSS, Adobe Launch or Tealium, Tealium IQ, Financial Service domain, Tagging and Implementation Required Skills/Knowledge: 2+ years of hands-on Experience in JavaScript, HTML, CSS or web design with ability to independently deliver on Tagging & Implementation projects Hands-on experience in Tag management tools like Ensighten, Tealium, Adobe Launch Comprehend key concepts & processes in Digital implementation ,translate them into quantitative attributes /metrics Ability to write and decode advanced JavaScript adhering to evolving industry standards Desired Characteristics: 2+ years of analytics experience in Financial Services Industry Good to have working experience on both client side and server-side tagging Knowledge on personalization tools and techniques like dynamic yield or BlueConic • Understanding on native app implementations Eligibility Criteria: BS or MS in Statistics, Economics, Mathematics, or another quantitative field with 2+ years of hands-on Analytics experience (Distance learning not valid) or in lieu of a degree with 4+ years of experience

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0.0 years

0 Lacs

Gurugram, Haryana, India

On-site

Genpact (NYSE: G) is a global professional services and solutions firm delivering outcomes that shape the future. Our 125,000+ people across 30+ countries are driven by our innate curiosity, entrepreneurial agility, and desire to create lasting value for clients. Powered by our purpose - the relentless pursuit of a world that works better for people - we serve and transform leading enterprises, including the Fortune Global 500, with our deep business and industry knowledge, digital operations services, and expertise in data, technology, and AI. Inviting applications for the role of Principal Consultant - Full Stack Developer Full Stack WordPress Developer - will work with a talented team to bridge the gap between graphical design and technical implementation. Responsible for maintaining and enhancing the organization&rsquos custom WordPress technology stack, developing scalable solutions, and ensuring best practices in performance, security, and accessibility. Responsibilities . Construct new websites using a custom WordPress technology stack . Produce marketing assets to support new partners and programs . Migrate legacy websites into client&rsquos standard custom WordPress stack . Maintain websites via production tickets and ad hoc projects . Implement new features/enhancements to site platform . Create custom modules for content entry and publishing automation . Optimize code bases via page speed diagnostics to improve browser efficiency and search rankings . Quality assurance reviews of other developers work . Troubleshoot errors by reviewing logs and browser consoles . Assist with feature documentation . Ensure the technical feasibility of UI/UX designs for responsive page development strong understanding of responsive design best practices . Ensure accessibility compliancy via WCAG 2.0 A and AA standards . Collaborate with other team members and stakeholders Qualifications we seek in you! Minimum Qualifications . Bachelor&rsquos degree in related field or equivalent work experience preferred . years full stack development experience . years WordPress development experience . Familiarity with WordPress database schema, ability to write and execute WordPress database queries, updates Preferred Qualifications/ Skills . Familiarity with WordPress wp-cli command line utility . Proficient understanding of front-end technologies including HTML5, CSS3, SASS, JS and jQuery. Experience with ReactJS, BootStrap, Vue is a plus . Experience working with A/B testing frameworks such as Webflow Intellimize . Advanced knowledge of PHP and MySQL . Experience implementing and consuming JSON RESTful APIs experience with NodeJS is a plus . Experience working with Pantheon hosting platform (including Pantheon Terminus utility) is a plus . Worpress Plugin Development Experience . Experience working with Azure DevOps . Familiarity with Elementor visual designer experience . Experience with Tealium customer data platform is a plus . Experience Conversion Rate Optimization strategies, implementing A/B testing (using tools such as Intellimize), is a strong plus . Understanding of custom post type development and implementation via visual designers . Understanding of standard web performance benchmarks such as Google Core Web Vitals . Experience with CMS parent and child theme development . Experience with GIT version control tools and local development . Ability to interpret Figma designs into code . Strong understanding of best practices in software design and implementation . Strong understanding of data architecture . Experience with code security standards, such as using PHPCS, Sonar Cube code scanning utilities nice to have . Experience performing code reviews in collaborative team environment . Demonstrated ability to effectively and indepently work within a mid-sized development team using formal SDLC methodologies such as Scrum. Proven ability to assess, estimate and deliver solutions that meet requirements and timelines. . Knowledge of schema markup and code optimization for search rankings . Analytical mindset with strong quantitative and problem-solving skills . Effective communication and documentation skills Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation. Get to know us at genpact.com and on LinkedIn, X, YouTube, and Facebook. Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a %27starter kit,%27 paying to apply, or purchasing equipment or training.

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7.0 - 12.0 years

13 - 23 Lacs

Hyderabad, Gurugram

Hybrid

Job Title: Senior Associate Tealium Job Summary: 4-6 years of exp with Tealium Experience with Tag Management Tool and CDP tool (customer data platform tool) Hands on data modelling experience, including implementations, upgrades, roll outs and/or support. Good knowledge of the ITIL processes – Incident, change, problem etc. Experience with enterprise performance management, digital transformation, enabling big data / cloud-based analytics strategies (preferred) Curious individual with strong initiative and ability to work in a self-directed environment. Willingness to learn and ramp-up in new technologies and business functions. Ability to have direct discussions with stakeholders to understand their needs and then design, develop, maintain, and elaborate planning models. Proficient with Excel spreadsheet modeling, Excel formulas and functions Team player who possesses strong quantitative and analytical skills, has experience building financial models and enjoys solving and streamlining complex business problems. Enjoys detailed and challenging puzzles, thrives in a fast-paced dynamic environment, and possesses the aptitude to work independently. Experience working in an onshore-offshore development model. Excellent communication skills with the ability to switch contexts between highly technical and business-focused topics quickly and easily. Responsibilities Provide technical support for Tealium users, troubleshooting model issues, access requests, and performance concerns. Investigate and resolve data integration, calculation, and model performance issues. Work closely with business users. Maintain and troubleshoot data integrations between Tealium and external systems Ensure compliance with corporate IT policies and data governance. Document support procedures, troubleshooting steps, and knowledge base for users.

Posted 3 months ago

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6.0 - 8.0 years

10 - 15 Lacs

Hyderabad, Pune, Bengaluru

Work from Office

Role: Tealium Developer Location: Hyd/Bang/Pune/Chennai Job Description: We are looking for a skilled Tealium Developer with strong front-end development expertise and a solid understanding of web analytics and data platforms. The ideal candidate will be responsible for implementing and managing client-side tagging solutions using Tealium and integrating with various analytics and marketing platforms. Strong knowledge of JavaScript, HTML, CSS, and API integrations is essential. Familiarity with data handling using Python and SQL, along with exposure to Big Data and cloud environments, is a plus. Design and implement robust Tealium iQ tag management solutions across multiple web properties. Collaborate with front-end and back-end teams to deploy and validate tags and tracking solutions. Write custom JavaScript and leverage Tealium extensions to capture and transform data. Integrate with APIs to pass data between web platforms and analytics tools.

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8.0 - 13.0 years

15 - 30 Lacs

Hyderabad, Pune, Bengaluru

Work from Office

ADOBE EXPERIENCE MANAGER-AEM ARCHITECT ADOBE PRACTICE Expertise in the following languages and technologies: HTML, HTML5, Java Script, XML, Java, WCM, services-based architecture, REST, Web analytics,content targeting.Headless CMS implementation

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2.0 - 4.0 years

0 - 2 Lacs

Hyderabad, Pune, Chennai

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We are looking for a skilled Tealium Developer with strong front-end development expertise and a solid understanding of web analytics and data platforms.

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6.0 - 10.0 years

15 - 25 Lacs

Mumbai, Hyderabad, Bengaluru

Hybrid

Job description GA4, GTM experience is mandatory. We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent thats bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com What if we told you that you can move to an exciting role in an entrepreneurial organization without the usual risks associated with it? We understand that you are looking for growth in your career at this point and we would love for you to join us in our journey and grow with us. At Indegene, our roles come with the excitement you require at this stage of your career with the reliability you seek. We believe in creating leaders of tomorrow and mentor our leads to help them grow and nurture them as people managers and account managers. We are a rapidly growing global organization and are scouting for the best talent for this phase of growth. With us, you are at the intersection of two of the most exciting industries of healthcare and technology. We offer global opportunities with fast-track careers while you work with a team that is fueled by purpose. The combination of these will lead to a truly differentiated experience for you. If this excites you, then apply below. Lead Software Engineer You will be responsible for: (Job description) End to end Web Analytics Implementation project activation Defining the Technical Implementation and Datalayer Architecture during tag implementation Integrating other solutions like Consent Management (OneTrust), Observepoint, ETL tools (Alteryx) with the Google Analytics Platform Gathering the technical requirements from the client and creating the documentation like SDR, Tech Spec, MRD Plan and implement methods to measure experiences, including Tag Management Solutions like Tealium iQ (primarily), Adobe Launch, Adobe Analytics, Dynamic Tag Manager, Ensighten, Google Tag Manager Understand and use multitude of tag managers and writing JavaScript code to realize client driven business requirements Responsible for site optimization with an ability to solution design and implement the analytics strategy and technology needed to gain and stitch together insights into both online and physical location activity Marketing Performance analysis i.e. data aggregation (leveraging marketing & click-stream APIs, data cleaning & transformation), analysis & segmentation, targeting & integration A/B testing, MVT/Optimization framework(s) using tools like Adobe Target Develop the strategy of enterprise level solutions as well as architecting extensible and maintainable solutions utilizing the Adobe and Google analytics platforms Excellent understanding of digital analytics specially Clickstream Data Ability to create data visualization dashboards specially on Workspace, Data Studio, MS Excel and Adobe Report builder Agile method understanding About you: (Desired profile) Analytics Platforms - Google Analytics, Adobe Analytics/Omniture SiteCatalyst, Matomo/Piwik Tag Managers Adobe Launch/DTM, Tealium IQ, Google Tag Manager, Piwik Pro, Signal/Bright Tag Optimization Platform Adobe Target, Google Optimize, Optimizely1+ years in a client facing role for solutioning and / or evangelizing technology approaches. Programming Languages - JavaScript, jQuery Markup Languages - HTML, CSS EQUAL OPPORTUNITY Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.

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2.0 - 5.0 years

3 - 8 Lacs

hyderabad

Work from Office

Job Title: Offshore CDP Analyst (Remote) Location: Remote (Offshore) Experience: 2 - 4 Years Reports To: Onshore Manager Job Summary We are hiring an experienced Customer Data Platform (CDP) Analyst to manage data ingestion, integration, identity resolution, segmentation, and activation for marketing, sales, and analytics. This is a remote offshore role supporting global business operations. Roles & Responsibilities Ingest and validate data from CRM, marketing, analytics, and offline systems Perform data quality checks and maintain governance compliance Configure identity resolution to unify customer profiles Build and manage audience segments for downstream platforms Develop and maintain data workflows (Digdag, YAML) Troubleshoot API integrations and data pipelines Run SQL queries for validation and reporting Document processes and collaborate with onshore teams to meet SLAs Key Skills (SEO Keywords) CDP tools: Treasure Data, Adobe Experience Platform, Tealium, Salesforce Data Cloud Strong SQL skills (Presto, BigQuery, Snowflake, Redshift) API management and scripting (Python, JavaScript) Data governance & privacy compliance Familiarity with Salesforce, ESP, Adobe Campaign, Google Analytics Preferred: Adobe Experience Platform / Tealium Audience Stream / Salesforce Data Cloud experience ETL tools & marketing activation APIs Campaign orchestration & personalization workflows Apply Now: Send your updated resume to haritha@gsksolutions.com or apply directly on Naukri! Contact: Haritha | Human Resource Specialist Direct: 7528877773

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5.0 - 10.0 years

0 - 1 Lacs

hyderabad

Remote

Were Hiring Offshore CDP Analyst (Remote) Location: Offshore (Remote) Reports to: Onshore Manager Employment Type: TBD About the Role: Join our dynamic team as an Offshore Customer Data Platform (CDP) Analyst and help drive the smooth ingestion, unification, segmentation, and activation of customer data across multiple platforms powering marketing, sales, and operational excellence. Key Responsibilities: Monitor & validate data ingestion from CRM, marketing platforms, analytics, and offline systems Perform data quality checks & maintain governance standards Configure identity resolution to create golden customer records Build & maintain reusable audience segments for activation in downstream platforms Manage & troubleshoot API connections with integrated systems Develop and maintain data workflows using Digdag, YAML, or similar tools Run SQL queries for data validation, anomaly investigation, and reporting Maintain documentation, data dictionaries, and process maps Collaborate closely with onshore teams to meet SLAs Drive continuous improvement & automation initiatives Qualifications: 2–4 years hands-on experience with CDPs (Treasure Data, Adobe Experience Platform, Tealium, Salesforce Data Cloud, etc.) Strong knowledge of CDP concepts: ingestion, integrations, identity resolution, segmentation, activation Proficiency in SQL (Presto, BigQuery, Snowflake, Redshift, etc.) Experience with API management, data workflows, and scripting languages (Python, JavaScript) Understanding of data governance & privacy regulations Familiarity with marketing & sales systems (Salesforce, ESP, Adobe Campaign, Google Analytics) Preferred Skills: • Adobe Experience Platform, Tealium Audience Stream, Salesforce Data Cloud experience • ETL/data pipeline tools & marketing activation APIs • Campaign orchestration & personalization workflows Apply Now: Email: swaroop@gsksolutions.com Contact: +91 8247329600

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3.0 - 7.0 years

5 - 9 Lacs

hyderabad

Work from Office

About the role: As a Digital Content Producer, you will be part of a team transforming Blackbauds global marketing web properties into high-performing demand-generation engines that support our brand while driving customer acquisition, retention, and growth. You will support these efforts by updating content using features and functions of our WordPress content management system to build experiences and publish content. The web producer works closely with the web team to maintain, update, and create pages on multiple websites within the Blackbaud portfolio. What youll do : Execute content updates on web pages in WordPress CMS Create, edit, format, and publish pages from internal customer requests Executing content updates and requests on web pages in WordPress CMS including re-formatting content, re-organizing content, correcting errors, and problem-solving with a focus on web best practices Perform quality assurance on new content releases, document activities Test website functionality and compatibility between browser vendors and devices Collaborate with the web team to ensure proper delivery of web pages What youll bring: 3-5+ years of experience in web publishing, experience in HTML, CSS, and WordPress CMS, experience working with Gutenberg blocks a plus Experience updating a portfolio of websites Good understanding of content management systems, features, and functionality of the CMS Good understanding of web and SEO web best practices Understanding of web browser vendors and compatibility testing Good knowledge of mobile device testing Excellent time management and planning skills Well-organized with strong attention to details Experience using project management software for workflow management Preferred technology experience: WordPress, Asana, Marketo forms, Tealium, and/or Adobe Analytics experience a plus Able to work flexible hours as required by business priorities.

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5.0 - 10.0 years

7 - 10 Lacs

hyderabad

Work from Office

About the role: As an Adobe Analytics System Administrator, you will be involved in all aspects of maintaining our Adobe Analytics platform and providing related reporting and analysis. Youll play a critical role in empowering our teams with meaningful data insights that drive key business decisions. What youll do Serve as the primary administrator for the Adobe Analytics platform, handling setup, configurations, user access, and system updates. Work to implement tracking tags, ensuring accurate data collection across digital properties. Conduct regular audits and validations to ensure data accuracy and integrity. Provide troubleshooting and resolutions to any data discrepancies or data quality issues. Act as the point of contact for Adobe Analytics queries and issues; provide training and guidance to end users and stakeholders on best practices. Create, maintain, and optimize custom reports, dashboards, and metrics that align to business needs, facilitating data-driven decision-making across teams. Manage integration between Adobe Analytics and other platforms (e.g. CRM, CMS) to support cohesive data strategies. Proactively identify and implement improvements within the Adobe Analytics environment, staying updated on new features, tools, and industry best practices. Partner with cross-functional teams (e.g., IT, Marketing, Sales) to align data strategy and reporting to overall business objectives.??? What youll bring 5+ years of experience administering Adobe Analytics (Adobe Analytics certification preferred). Strong knowledge of JavaScript, HTML, tag management, and web data layer structures. Solid understanding of data collection methods, segmentation, and custom metrics within Adobe Analytics. Familiarity with integrating Adobe Analytics with other tools (e.g., Marketo, CRM, A/B Testing platforms). Exceptional analytical, problem-solving, and troubleshooting skills. Able to work flexible hours as required by business priorities and to align with time-zones across the business. Strong communication skills, with the ability to explain technical concepts to non-technical stakeholders. Preferred technology experience: Wordpress, Adobe Analytics, Adobe Marketo Forms, Qlik, SFDC, Power BI, Optimizely, and Tealium Able to work flexible hours as required by business priorities

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