Tamasha.live - Data Analyst/Product Analyst

Description

• Analyze customer funnels from login -registration - activation - retention, identifying drop-off points and optimization opportunities
• Design and execute A/B tests and experiments at various funnel stages to improve conversion rates and user engagement
• Track and analyze key performance metrics including DAU, retention rates, LTV, and payment conversion rates
• Use analytics tools to monitor product performance, user behavior patterns, and identify areas for improvement
• Create data-driven insights to inform product decisions and feature prioritization
  

User Behavior & Payment Psychology

• Research and understand user motivations for making payments on the platform, analyzing spending patterns across different user segments
• Study human behavior patterns in live calling and gaming contexts to optimize user experiences
• Analyze payment conversion funnels and identify psychological triggers that drive monetization
• Segment users based on behavior and payment propensity to create targeted product experiences
• Collaborate with teams to develop features that align with user psychology and drive revenue
  

Product Development & Strategy

• Assist in product roadmap planning and feature prioritization based on data insights and user research
• Create detailed product requirements and user stories for engineering teams
• Coordinate cross-functional collaboration with engineering, design, marketing, and customer success teams
• Monitor product launches and analyze their impact on key business metrics
• Support product strategy development aligned with company goals and market needs
  

UI/UX & User Segmentation

• Design UI/UX experiments tailored to different user cohorts, particularly Tier 1 vs Tier 2+ Indian users
• Understand regional preferences and cultural nuances affecting user experience across different Indian markets
• Collaborate with design teams to create intuitive interfaces optimized for diverse user segments
• Conduct user research and usability testing to validate design decisions
• Optimize user journeys for different demographics and usage patterns
  

Requirements

• Past Internship experience in product management, data analysis, or related field
• Bachelor's degree in Engineering, Computer Science, Business, or related field
• Proven experience with data analysis and metrics-driven product decisions
  

Why Join Us :

• Work on scale and width of challenges that only a startup at our scale can provide
• A dynamic and innovative environment that encourages creativity and experimentation.
• Competitive compensation, equity options, and the opportunity to shape the future of entertainment technology.