About the Brand Tales & Stories is a fast-growing kidswear brand dedicated to creating playful, high-quality fashion for children. With a strong design philosophy and growing presence across India, we’re on a mission to become the go-to brand for kids’ fashion. Role Overview We are looking for a dynamic and data-driven E-Commerce & D2C Manager to lead and scale our online sales channels across marketplaces (Myntra, Amazon, Flipkart, FirstCry, etc.) and our own D2C website. This person will be responsible for sales performance, platform strategy, marketing coordination, and P&L ownership of the online business. Key Responsibilities Marketplace Management (Myntra, Amazon, Flipkart, FirstCry): • End-to-end management of listings, cataloguing, inventory planning, pricing, and offers. • Build strong relationships with category managers to drive visibility and performance. • Manage platform campaigns, ad budgets, and merchandising strategy. • Coordinate with warehouse, logistics, and operations to ensure smooth fulfillment. D2C Website Management: • Drive traffic and conversions via performance marketing (with agencies or in-house). • Improve website UI/UX, product storytelling, and customer journey. • Oversee Shopify/Tech stack, third-party integrations, and analytics. • Execute and analyze campaigns (email, SMS, influencer, etc.) Business Analysis & P&L Ownership: • Prepare and manage monthly, quarterly, and annual business reports. • Track sales performance, margins, returns, and customer acquisition costs. • Suggest strategies based on sales trends, customer data, and competitor insights. • Collaborate with finance, supply chain, and design teams for holistic planning. Key Skills & Requirements • 2-4 years of experience in e-commerce/D2C, preferably in fashion/apparel or consumer brands. • Deep understanding of marketplace dynamics (especially Myntra, Flipkart, Amazon, FirstCry). • Hands-on experience with Shopify, Google Analytics, and basic ad platforms (Meta/Google). • Strong analytical mindset with P&L and KPI ownership experience. • Excellent communication and team coordination skills. • Prior experience in kidswear, fashion or lifestyle will be a plus. What We Offer • Opportunity to lead e-commerce at a high-growth kidswear brand. • Creative freedom, fast decision-making, and direct impact on brand growth. • A young, passionate team and supportive work environment
Company Description Tales & Stories cherishes the daily stories that kids create with their parents and showcases these moments through our communication channels. Our design and product development team works closely with the needs of parents to deliver desired products. Since our inception 6 years ago, we have been dedicated to meeting customer needs and fashion desires. Our product range caters to kids aged 6 months to 14 years. Role Description This is a full-time on-site role for a Store Manager located in Navi Mumbai. The Store Manager will be responsible for managing day-to-day operations of the store, ensuring customer satisfaction, providing excellent customer service, and handling store management tasks. Additional responsibilities include retail loss prevention and maintaining effective communication with both customers and the team. Qualifications Customer Service and Customer Satisfaction skills Store Management skills Knowledge and experience in Retail Loss Prevention Excellent Communication skills Proven leadership skills and ability to manage a team Ability to work independently and handle multiple tasks Experience in retail management is a plus