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Adobe Analytics Tagging & Implementation Consultant edForce

5.0 - 9.0 years

0 Lacs

karnataka

On-site

You are a skilled Adobe Analytics Implementation Specialist responsible for leading tagging strategy and implementation across digital platforms in the Banking (BFSI) sector. Your role involves collaborating with business, product, compliance, and IT teams to gather measurement requirements and translate them into clear tagging specifications. You will create detailed Technical Specification Documents (TSDs) outlining data layer variables, tagging logic, and success criteria for development teams. Your responsibilities include configuring and managing tags, rules, events, and variables in Adobe Launch to capture critical user interactions across web, mobile web, and app environments. You wil...

Posted 1 month ago

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