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5.0 - 9.0 years
0 Lacs
pune, maharashtra
On-site
The Adobe Analytics Consultant position is a vital role in delivering analytics solutions for various web properties and supporting strategic initiatives for PnQ clients. As an Adobe Analytics Consultant, you will collaborate with our clients" marketing and business partners to establish Key Performance Indicators (KPIs) for new projects and enhancements. Your primary responsibility will be defining the most effective analytics approach using the Adobe Analytics Product Suite. You will be responsible for managing the processes involved in capturing, storing, utilizing, and tracking online activities across multiple websites. This includes overseeing analytics requirements across customer analytics platforms, ensuring data integrity, documenting tracking standards, troubleshooting and debugging analytics implementations, and collaborating with both marketing and development teams to support analytics tracking needs. Additionally, you will engage with projects to ensure that analytics solutions align with business requirements, provide actionable recommendations to enhance the customer experience, generate reports with insights and recommendations based on data, and offer guidance in developing tagging frameworks and providing quality assurance support. You will proactively identify issues, recommend resolutions, liaise with key business leaders to propose alternatives and enhancements, and oversee the implementation and tracking of digital marketing initiatives. The ideal candidate for this role should be a subject matter expert with 5-7 years of total experience, including a minimum of 2-3 years using the Adobe Analytics Suite. Proficiency in working with tagging technologies such as Google Tag Manager (GTM) and Adobe Dynamic Tag Manager (DTM) is necessary. A strong understanding of web and mobile development processes, familiarity with web and mobile architectural concepts, experience in designing solutions and creating technical documentation for medium to large-scale commercial websites, and the ability to interface effectively between business and development teams are essential qualifications. Moreover, successful candidates should possess stakeholder management skills, excellent communication and presentation abilities, and a proactive, self-motivated approach to problem-solving. If you meet these qualifications and are interested in this position, please submit your cover letter and resume to info@pnqtech.com. We appreciate your interest in joining our team, and we will contact only those candidates who are potentially suitable for the role.,
Posted 2 weeks ago
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