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3.0 years
0 Lacs
Gurugram, Haryana, India
On-site
Role Overview We are looking for a driven and detail-oriented individual to join our Facebook Ops Team as a Search Arbitrage Ads Associate. In this role, you will be responsible for planning, launching, and optimizing Meta (Facebook) ad campaigns designed specifically for search arbitrage strategies. You will work closely with the Media Ops team and Facebook account managers to scale profitable campaigns, ensuring optimal performance, budget utilization, and ROAS targets. Key Responsibilitie s Plan, set up, and manage search arbitrage campaigns on Meta Ads Manager Continuously optimize campaigns based on CTR, CPC, CPM, bounce rate, and monetization metrics Monitor and analyze ad performance, audience behavior, and page quality Run A/B tests on creatives, landing pages, and audience sets to drive incremental gains Collaborate with content and design teams to ensure engaging ad creatives and compelling headlines Track monetization metrics via AdSense, Taboola, Outbrain, or other SSPs (as applicable) Maintain compliance with Facebook’s ad policies to avoid disapprovals or bans Coordinate with the internal Media Ops and Tech teams to implement tracking and performance dashboards What We're Looking For 1–3 years of hands-on experience running Meta ads, preferably in performance marketing or arbitrage Strong understanding of search arbitrage mechanics – traffic buying vs. monetization Analytical mindset with comfort in tools like Excel, Google Analytics, and Meta Ads reporting Ability to work in a fast-paced environment and manage high-volume campaigns Good to Have Knowledge of programmatic monetization and yield optimization tools Basic knowledge of SEO or keyword tools (SEMRush, Ahrefs, etc.) Why Join Lyxel&Flamingo? Work with a forward-thinking, performance-driven media team Opportunity to scale high-impact campaigns with big budgets Flat hierarchy and high ownership roles Access to cutting-edge tools and international ad partners Young, energetic, and collaborative team culture
Posted 1 month ago
5.0 years
0 Lacs
Chandigarh, India
On-site
Role Overview We are seeking a high-performing Sales Representative who thrives in a fast-paced SaaS environment. You will be responsible for executing product demos over Zoom, nurturing inbound/outbound leads, managing your pipeline through HubSpot, and consistently closing deals with US and European clients. A strong understanding of martech, affiliate marketing, and paid traffic strategies like Search Arbitrage and Pay-Per-Call is essential. Key Responsibilities Conduct engaging Zoom-based demos tailored to performance marketers, affiliates, and media buyers Manage full-cycle sales: from prospecting to closing and onboarding Build and maintain a strong pipeline via HubSpot CRM; own your quota and forecast accurately Work with clients in the US and Europe, understanding their time zones and marketing cultures Collaborate with the marketing team on campaign feedback and lead quality Clearly articulate FabFunnel’s value proposition across different use cases (search arbitrage, lead gen, ecommerce, etc.) Provide insights on competitive tools and suggest product improvements based on market feedback Educate prospects on campaign rotation, postback setup, ROI tracking, and user journey visualization Maintain high standards of communication in English (written and verbal) Requirements 2–5 years of B2B SaaS sales experience, preferably in martech, affiliate, or adtech space Proven experience conducting product demos using Zoom Experience working with clients in the US and Europe markets Fluency in English with excellent communication and presentation skills Hands-on experience managing pipelines with HubSpot CRM Strong grasp of affiliate marketing, search arbitrage, pay-per-call, and multi-channel campaign tracking Comfortable meeting and exceeding sales quotas Self-starter, well-organized, and performance-driven Bonus Skills (Nice to Have) Proficiency in German, Spanish, Russian, or Portuguese Previous experience selling to agencies, media buyers, or affiliate networks Familiarity with ad platforms (Google Ads, Outbrain, Taboola, etc.) and attribution models
Posted 1 month ago
2.0 years
0 Lacs
Gurugram, Haryana, India
On-site
What do we need from your end? Plan, execute, and optimize international CPL (Cost-Per-Lead) campaigns across platforms such as Meta, BIGO, Taboola, and others. Manage multi-channel media buying to achieve performance goals (CPL, ROI, and lead volume). Build and nurture relationships with advertisers , agencies, publishers, and traffic networks. Oversee daily campaign performance; adjust targeting , bids , and creatives to maximize results. Ensure lead quality and compliance with GDPR , CCPA , and platform-specific policies. Collaborate with internal teams for landing page optimization, ad creatives, and tracking integrations. Stay on top of industry trends , platform algorithm changes, and competitor strategies. Analyze data and generate insightful performance reports to inform decision-making. Support forecasting , budgeting , and overall strategy planning for lead generation efforts. Requirements 2+ years of experience in CPL performance marketing , ad tech, and media buying. Proven expertise in media buying across international markets (USA, UK, etc.), with a strong focus on CPL campaigns. Hands-on experience with platforms like Meta Ads , BIGO , Taboola , Outbrain , and other native/display traffic sources. Skilled in campaign setup, optimization , and achieving performance targets (CPL, ROI, lead quality). Experience managing relationships with both advertisers (agencies & direct clients) and supply-side partners (publishers, networks). Proficient in analytics and tracking tools such as Google Analytics , Voluum , and similar platforms for performance monitoring and reporting. Location: Gurgaon
Posted 1 month ago
5.0 years
3 - 4 Lacs
Gurugram, Haryana, India
On-site
Ob Overview We are looking for a highly driven and client-focused Brand Sales Assistant Manager to join our growing team. The ideal candidate will be responsible for acquiring new brand clients, building strong relationships, and driving digital ad revenue through strategic solutions tailored to clients' marketing objectives. Key Responsibilities Identify and acquire new brand clients across sectors (FMCG, EdTech, BFSI, Gaming, etc.) Pitch digital advertising solutions (Display, Video, Influencer, Native, Programmatic, etc.) to prospective brands. Develop and maintain relationships with media planners, brand managers, and decision-makers. Understand client needs and create customized media plans, proposals, and sales strategies. Achieve monthly and quarterly revenue targets by closing new business and up-selling to existing clients. Collaborate with internal teams (ad operations, creative, campaign managers) to ensure successful campaign execution. Track, analyze, and report campaign performance and ensure client satisfaction and repeat business. Required Skills & Qualifications Bachelor’s degree in Business, Marketing, or a related field. 2–5 years of experience in digital media sales or brand partnerships (preferably in an ad network, agency, or digital platform). Strong understanding of digital marketing products and metrics (CPM, CPC, CPV, ROI, reach, engagement). Proven track record in achieving sales targets and building client pipelines. Excellent communication, negotiation, and presentation skills. Ability to work independently and in a collaborative team environment. Nice to Have Experience with media planning and buying tools (DV360, Taboola, Outbrain, etc.) Existing brand/agency contacts and network. Familiarity with performance marketing KPIs and branding objectives. What We Offer High-growth work environment with a young, dynamic team. Competitive salary with performance-linked incentives. Direct access to leadership and opportunities to work with top brands. Learning and development opportunities across media formats and global markets. Skills: revenue,cpm,communication,bfsi,sales,negotiation,media planning and buying tools,branding,digital media sales,digital marketing products,presentation,cpc,brand partnerships,sales targets achievement
Posted 1 month ago
3.0 years
0 Lacs
New Delhi, Delhi, India
Remote
Performance Marketing Lead Full Time WORK FROM OFFICE Delhi based Shift Timings - 3 PM to 12 AM IST Problem Statement Communicating our message effectively to the users via the right digital channels. Responsibilities Build and deploy ads through paid channels at the direction of the campaign manager Own and perform diligent and detail-oriented QA throughout the entire campaign process, with an emphasis on campaign tracking and Google Analytics setup Support campaigns through traffic management that includes setup and implementation, testing, quality assurance, deployment, delivery, and optimization of ad campaigns Extract data and insights from the entire lifecycle of digital campaigns that include but are not limited to Display, Social, SEM, Programmatic, Native, etc Partner with internal teams to ensure all ad products are thoroughly vetted for operational use Support channel managers directly with clear communication and delivery workflows that ensure transparency into deliverable timelines and potential delays. Troubleshoot technical issues, including malfunctioning tags, ad creative, click-through URLs, and landing pages, etc. and correct problems with client advertising campaigns Proactively seek out new tools and opportunities to improve our advertising efforts Participate in or facilitate special marketing projects as required Requirements 3+ years of experience with Programmatic Ad Planning, Execution & Analysis Experience in managing Lead Generation campaigns, particularly on Google Ads. Exposure to the US market is essential. Proven track record of handling budgets exceeding $1,000 per day. Experience with App first businesses will be an advantage (travel, transportation/commute & e-commerce Exp) High affinity for people who've worked on targeting US customers. You should possess knowledge of Marketing analytics, Attribution, and Planning tools (e.g. Appsflyer, Firebase, etc.) Hands-on experience with DV360, Google Adwords, Facebook Ads, Programmatic, Contextual Ads, Native Advertising & affiliates. Deep understanding of Google & Facebook paid to advertise. Knowledge of SEO will give you a competitive advantage. Have proven experience in managing B2C campaigns. Hands-on experience in managing the marketing budget at scale along with the business objectives & KPIs like CPA, CPI, CPM, CAC/LTV, Acquisition, Remarketing, Cross-Sell, Up-Sell, etc. Exceptional project management and communications skills are essential to collaborating with a remote team. Strong process orientation & documentation ethic. Strong analytical skills. Growth mindset and willingness to learn. Must have experience with Outbrain, Taboola & Other third-party networks Potential Growth Paths Manager - Performance Marketing Manager - Digital Marketing Manager - Integrated Marketing
Posted 1 month ago
4.0 - 7.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
Company Size Large-scale / Global Experience Required 4 - 7 years Working Days 5 days/week Office Location Andheri East, Mumbai Domlur, Bengaluru Role & Responsibilities We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication. New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities. Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits. Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively. User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement. A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators. App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores. Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors. Ideal Candidate Communication: Excellent written and verbal communication skills. Ability to convey complex ideas in a clear and compelling manner. Product Analytics: Strong understanding of product analytics and the ability to derive actionable insights from data. App Media Buying: Experience with app media buying platforms, including Google, Facebook, AppLovin, Taboola, etc.Proven ability to optimize campaigns for maximum ROI. App Monetization: Knowledge of various app monetization models and strategies. Ability to develop and implement monetization plans that align with business goals. Design and Messaging: A keen eye for design and messaging to create visually appealing and effective marketing materials. Understanding of how design elements impact user engagement. If you are a results-driven individual with a passion for mobile apps and possess the skills outlined above, we invite you to apply for this exciting opportunity. Perks, Benefits and Work Culture Flexible work hours and leaves Salary advance Maternity/Paternity leave benefits & adoption assistance Butler & Concierge services Team Off-sites & Celebrations Beyond Work Insurance benefits for you and family Interest-free loans Gift vouchers for special moments Fully-equipped Gym Education Sponsorship Programs Skills: app,product marketing,mobile app marketing,apps,mobile,mobile apps,market research,app store optimization (aso),competitor analysis,app monetization,stakeholder management,monetization,app media buying,design and messaging,a/b testing,user lifecycle management,product analytics,go-to-market strategy,communication,design
Posted 1 month ago
4.0 - 7.0 years
0 Lacs
Mumbai Metropolitan Region
On-site
Company Size Large-scale / Global Experience Required 4 - 7 years Working Days 5 days/week Office Location Andheri East, Mumbai Domlur, Bengaluru Role & Responsibilities We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication. New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities. Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits. Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively. User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement. A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators. App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores. Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors. Ideal Candidate Communication: Excellent written and verbal communication skills. Ability to convey complex ideas in a clear and compelling manner. Product Analytics: Strong understanding of product analytics and the ability to derive actionable insights from data. App Media Buying: Experience with app media buying platforms, including Google, Facebook, AppLovin, Taboola, etc.Proven ability to optimize campaigns for maximum ROI. App Monetization: Knowledge of various app monetization models and strategies. Ability to develop and implement monetization plans that align with business goals. Design and Messaging: A keen eye for design and messaging to create visually appealing and effective marketing materials. Understanding of how design elements impact user engagement. If you are a results-driven individual with a passion for mobile apps and possess the skills outlined above, we invite you to apply for this exciting opportunity. Perks, Benefits and Work Culture Flexible work hours and leaves Salary advance Maternity/Paternity leave benefits & adoption assistance Butler & Concierge services Team Off-sites & Celebrations Beyond Work Insurance benefits for you and family Interest-free loans Gift vouchers for special moments Fully-equipped Gym Education Sponsorship Programs Skills: app,product marketing,mobile app marketing,apps,mobile,mobile apps,market research,app store optimization (aso),competitor analysis,app monetization,stakeholder management,monetization,app media buying,design and messaging,a/b testing,user lifecycle management,product analytics,go-to-market strategy,communication,design
Posted 1 month ago
0 years
0 Lacs
India
Remote
Company Description RTBDemand.com provides a safe environment for Advertisers and Publishers, ensuring brand safety when scaling up businesses and meeting objectives. The company partners with content providers, demand players, and tech platforms to harness programmatic buying and selling across the ecosystem. RTBDemand works with various ad formats and has a self-service DSP platform for Advertisers and multiple integration options for Publishers. Role Description This is a full-time remote role for a Search Arbitrage Media Buyer at RTBDemand.com. The Media Buyer will be responsible for media planning, strategy, buying, and communication activities on a daily basis. Qualifications Media Buying and Media Planning skills in Meta/Tiktok/Taboola/bing/etc Managed large budgets on these on feeds like systemone,sedo/etc Analytical Skills for performance analysis Strong Communication skills for collaborating with teams and stakeholders Experience in Media Strategy development Knowledge of digital advertising ecosystems Ability to work independently and remotely Bachelor's degree in Marketing, Communications, or related field
Posted 1 month ago
5.0 years
3 - 8 Lacs
Gurgaon
On-site
Realize your potential by joining the leading performance-driven advertising company! As a Bidder Operations Monitoring Team Lead at Taboola, you'll take on a key leadership role ensuring seamless operations and top-tier performance within our Bidding ecosystem. Based in our Gurgaon office, you'll lead a team of specialists working in 24/7 rotational shifts, managing real-time monitoring, optimizing workflows, and acting as the first line of defense against anomalies. If you're experienced in programmatic environments, passionate about operational excellence, and thrive in a fast-paced setting — this is the role for you. To thrive in this role, you'll need: Proven experience managing teams, ideally in a programmatic or bidded environment Strong understanding of digital advertising technologies, including Header Bidding and RTB processes Excellent analytical skills and familiarity with tools like SQL, Grafana, and Tableau Experience with case management tools such as Salesforce or Jira Strong leadership and communication skills, with a collaborative and solutions-oriented mindset Flexibility to work in rotational shifts and handle high-pressure, real-time situations Bonus points if you have: Experience driving operational improvements and implementing process optimizations Familiarity with incident response workflows and performance analytics A background in digital ad tech and working with cross-functional teams How you'll make an impact: Lead and mentor a team of Bidder Operations Monitoring Specialists Oversee real-time monitoring of bidding systems and proactively respond to anomalies Drive workflow optimization and implement best practices Act as escalation point for critical issues and lead incident resolution efforts Collaborate with internal teams including Account Managers, Product, and R&D Provide insights through data analysis to inform business and operational decisions Ensure your team is continuously trained and upskilled for evolving platform needs Why Taboola? If you ask Taboolars what they love about working here, they'll tell you they've been empowered to realize their full potential while growing and learning with some of the smartest people in the industry. They'll also share more about: A culture you can't copy: In the words of our CEO Adam Singolda, "You can copy anything from another business but you can't copy a company's culture." Well-being: Enjoy a range of locally relevant benefits and perks Flexibility: Hybrid work model — 3 days in the office with the option to come in more often Industry Impact: Work with top-tier partners including Yahoo, ESPN, Conde Nast, NBCU, and more As a Publisher Account Manager on the Partnerships team in our Gurgaon office, you'll play a vital role in managing and optimizing publisher relationships within the Indian market. From the successful implementation of the Taboola content discovery platform to tracking performance and providing strategic direction, you'll drive opportunities to enhance publisher partnerships and maximize revenue growth. If you thrive in a fast-paced, client-facing environment and enjoy strategic problem-solving, this role is for you! To thrive in this role, you'll need: 5+ years of experience in an Associate Account Manager or Customer Success Manager role, ideally working with publishers. A proven track record of managing multiple accounts and stakeholders while systematically optimizing publisher partnerships. Experience introducing new products/features to clients, with a strong interest in digital technology and innovation. A demonstrated ability to foster long-term client relationships across various functions and levels of seniority. Experience working in a KPI-driven environment with upsell/cross-sell targets. Bonus points if you have: Strong negotiation and persuasion skills with a proactive and resourceful attitude. Proficiency in Excel for data analysis and PowerPoint for presentations. How you'll make an impact: As a Publisher Account Manager , you'll bring value by: Managing and growing relationships with premium publisher clients and strategic partners. Tracking and analyzing performance metrics, proactively implementing optimizations. Becoming an expert in Taboola's platform to provide insights and strategic direction. Identifying new opportunities to upsell and improve client revenue. Acting as a liaison between clients and internal teams, ensuring smooth communication and execution. Supporting the Publisher Sales team with pre-sale proposal development and strategic planning. Why Taboola? If you ask Taboolars what they love about working here, they'll tell you that they've been empowered to realize their full potential while growing and learning from and with smart and talented people. They'll also share more about: Adam Singolda, Taboola Founder and CEO says; "You can copy anything from another business but you can't copy a company's culture. Well-being: Enjoy a range of locally relevant benefits and workplace perks. Flexibility : We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired. Work with some of the biggest names: We work with some of the biggest names in the business. Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda. Ready to realize your potential? Taboola is an equal-opportunity employer, committed to fostering an inclusive environment for all employees. Employment decisions are based on qualifications, merit, and business need. Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog. About Taboola Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social, delivering measurable outcomes at scale. We work with thousands of advertisers and publishers, reaching 600M+ daily active users across some of the world's top media platforms. #LI-Hybrid #LI-MK1
Posted 1 month ago
1.0 - 3.0 years
2 - 4 Lacs
Gurgaon
On-site
Job description Role Overview We’re looking for a Native Ads Executive with hands-on experience in Taboola and a strong track record of running high-ROI real estate campaigns. You’ll be responsible for managing native traffic and generating quality leads through powerful content-driven advertising funnels. Key Responsibilities Plan, execute, and scale native ad campaigns on Taboola specifically for real estate clients. Build high-converting native funnels (landing pages, pre-sell pages) that attract serious buyer/renter intent. Optimize creatives, headlines, thumbnails, and placements to drive CTR & quality conversions. Use precise geo-targeting, interest layering, and audience exclusions for sharper targeting. Track campaign performance via Taboola dashboard, Google Analytics, and CRM tools. A/B test ad variations and lead forms to improve CPL and lead quality. Collaborate with copywriters and designers for ad angles suited to different types of real estate projects (luxury, mid-segment, commercial, etc.). Ensure campaigns meet compliance, policy guidelines, and brand tonality. Requirements: 1–3 years of native ads experience, with proven performance in real estate campaigns. Deep understanding of the buyer journey in Indian real estate (awareness to booking). Strong command over platform metrics like CTR, CPC, CPL, CPA, ROAS. Familiar with Taboola pixel setup, event tracking, and retargeting flows. Proficiency in campaign reporting, analytics, and performance benchmarking. Strong creative sense — knows what kind of creatives and content drive action in the real estate niche. A results-driven mindset with excellent communication and team collaboration skills. Bonus if you have: Experience running native ads for builder floors, township projects, or commercial realty. Previous experience working with a digital agency or developer group. Perks & Benefits: Handle premium real estate accounts across metro cities Work with a high-performance team focused on results Structured growth path with performance bonuses Office in Gurugram with a fast-paced, energetic culture Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹40,000.00 per month Schedule: Day shift Ability to commute/relocate: Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (Required) Application Question(s): How much budget you have handled for running Native Ads? Have you run Taboola Ads? What is the monthly budget for Taboola Ads? Experience: Taboola Ads : 1 year (Preferred) Work Location: In person
Posted 1 month ago
5.0 years
0 Lacs
Gurgaon, Haryana, India
On-site
Realize your potential by joining the leading performance-driven advertising company! As a Bidder Operations Monitoring Team Lead at Taboola, you’ll take on a key leadership role ensuring seamless operations and top-tier performance within our Bidding ecosystem. Based in our Gurgaon office, you’ll lead a team of specialists working in 24/7 rotational shifts, managing real-time monitoring, optimizing workflows, and acting as the first line of defense against anomalies. If you're experienced in programmatic environments, passionate about operational excellence, and thrive in a fast-paced setting — this is the role for you. To Thrive In This Role, You’ll Need: Proven experience managing teams, ideally in a programmatic or bidded environment Strong understanding of digital advertising technologies, including Header Bidding and RTB processes Excellent analytical skills and familiarity with tools like SQL, Grafana, and Tableau Experience with case management tools such as Salesforce or Jira Strong leadership and communication skills, with a collaborative and solutions-oriented mindset Flexibility to work in rotational shifts and handle high-pressure, real-time situations Bonus Points If You Have: Experience driving operational improvements and implementing process optimizations Familiarity with incident response workflows and performance analytics A background in digital ad tech and working with cross-functional teams How You’ll Make An Impact: Lead and mentor a team of Bidder Operations Monitoring Specialists Oversee real-time monitoring of bidding systems and proactively respond to anomalies Drive workflow optimization and implement best practices Act as escalation point for critical issues and lead incident resolution efforts Collaborate with internal teams including Account Managers, Product, and R&D Provide insights through data analysis to inform business and operational decisions Ensure your team is continuously trained and upskilled for evolving platform needs Why Taboola? If You Ask Taboolars What They Love About Working Here, They’ll Tell You They’ve Been Empowered To Realize Their Full Potential While Growing And Learning With Some Of The Smartest People In The Industry. They’ll Also Share More About: A culture you can’t copy: In the words of our CEO Adam Singolda, “You can copy anything from another business but you can’t copy a company’s culture.” Well-being: Enjoy a range of locally relevant benefits and perks Flexibility: Hybrid work model — 3 days in the office with the option to come in more often Industry Impact: Work with top-tier partners including Yahoo, ESPN, Conde Nast, NBCU, and more As a Publisher Account Manager on the Partnerships team in our Gurgaon office, you’ll play a vital role in managing and optimizing publisher relationships within the Indian market. From the successful implementation of the Taboola content discovery platform to tracking performance and providing strategic direction, you’ll drive opportunities to enhance publisher partnerships and maximize revenue growth. If you thrive in a fast-paced, client-facing environment and enjoy strategic problem-solving, this role is for you! To Thrive In This Role, You'll Need: 5+ years of experience in an Associate Account Manager or Customer Success Manager role, ideally working with publishers. A proven track record of managing multiple accounts and stakeholders while systematically optimizing publisher partnerships. Experience introducing new products/features to clients, with a strong interest in digital technology and innovation. A demonstrated ability to foster long-term client relationships across various functions and levels of seniority. Experience working in a KPI-driven environment with upsell/cross-sell targets. Bonus Points If You Have: Strong negotiation and persuasion skills with a proactive and resourceful attitude. Proficiency in Excel for data analysis and PowerPoint for presentations. How You’ll Make An Impact: As a Publisher Account Manager , you’ll bring value by: Managing and growing relationships with premium publisher clients and strategic partners. Tracking and analyzing performance metrics, proactively implementing optimizations. Becoming an expert in Taboola’s platform to provide insights and strategic direction. Identifying new opportunities to upsell and improve client revenue. Acting as a liaison between clients and internal teams, ensuring smooth communication and execution. Supporting the Publisher Sales team with pre-sale proposal development and strategic planning. Why Taboola? If You Ask Taboolars What They Love About Working Here, They’ll Tell You That They’ve Been Empowered To Realize Their Full Potential While Growing And Learning From And With Smart And Talented People. They’ll Also Share More About: Adam Singolda, Taboola Founder and CEO says; “You can copy anything from another business but you can’t copy a company’s culture. Well-being: Enjoy a range of locally relevant benefits and workplace perks. Flexibility: We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired. Work with some of the biggest names: We work with some of the biggest names in the business. Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda. Ready to realize your potential? Taboola is an equal-opportunity employer, committed to fostering an inclusive environment for all employees. Employment decisions are based on qualifications, merit, and business need. Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog. About Taboola Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social, delivering measurable outcomes at scale. We work with thousands of advertisers and publishers, reaching 600M+ daily active users across some of the world’s top media platforms.
Posted 1 month ago
0 years
0 Lacs
Delhi, India
On-site
Company Description Spectrum Digital is India’s fastest-growing Digital Agency, specializing in Performance Marketing, CPL & Mobile, Web & App Campaigns, Affiliate Marketing, Branding Campaigns, and Content Marketing Role Description This is a full-time, on-site role for a Native Advertising Expert located in Noida, at Spectrum Digital. The Native Advertising Expert will be responsible for managing and optimizing native advertising campaigns, collaborating with clients to deliver strategic solutions, analyzing campaign performance data, and driving sales through effective marketing strategies. Responsibilities: Campaign Management: Develop and execute native advertising strategies across various platforms, including setting up campaigns, creatives, and tracking. Performance Optimization: Monitor, analyze, and optimize campaign performance based on key metrics like CTR, conversion rates, and ROI. Creative Development: Create compelling ad copy and visuals, potentially coordinating with creative teams, to maximize campaign effectiveness. Data Analysis: Utilize data from various sources to understand ad performance, identify trends, and make data-driven decisions for campaign optimization. Client Communication: Maintain strong communication with internal teams and clients, providing updates, insights, and recommendations. Trend Monitoring: Stay updated on market trends, competitor activity, and new advertising technologies to identify growth opportunities. Skills and Qualifications: Strong understanding of native advertising platforms: Experience with platforms like Taboola, Outbrain, MGID , etc., is highly valuable. Proficiency in data analysis and reporting: Ability to analyze campaign performance data, track KPIs, and generate reports to inform strategy. Excellent communication and collaboration skills: Ability to work effectively with internal teams and clients. Creative thinking and copywriting skills: Ability to develop compelling ad copy and visuals that resonate with target audiences. Strong problem-solving and analytical skills: Ability to identify issues, develop solutions, and optimize campaigns for better performance. Knowledge of performance marketing principles: Understanding of key metrics like CTR, conversion rates, and ROI. Experience with A/B testing: Ability to conduct A/B tests to optimize campaign performance. Show more Show less
Posted 1 month ago
0 years
0 Lacs
No locations specified
On-site
The job profile is of Taboola Ads, with the experience of handling high budget monthly Job Type: Full-time Pay: ₹25,000.00 - ₹35,000.00 per month Schedule: Day shift Work Location: In person
Posted 1 month ago
4.0 years
0 Lacs
Chennai, Tamil Nadu, India
On-site
Company Description Forbes Advisor is a new initiative for consumers under the Forbes Marketplace umbrella that provides journalist- and expert-written insights, news and reviews on all things personal finance. We are an experienced team of industry experts dedicated to helping readers make smart decisions and choose the right products with ease. Marketplace boasts decades of experience across dozens of geographies and teams. The team brings rich industry knowledge to Marketplace’s global coverage of consumer credit, debt, health, home improvement, banking, investing, credit cards, small business, education, insurance, loans, real estate and travel. Job Description The Role We are hiring a Senior Data Engineer to help design and scale the infrastructure behind our analytics, performance marketing, and experimentation platforms. This role is ideal for someone who thrives on solving complex data problems, enjoys owning systems end-to-end, and wants to work closely with stakeholders across product, marketing, and analytics. You’ll build reliable, scalable pipelines and models that support decision-making and automation at every level of the business. What you’ll do Build, maintain, and optimize data pipelines using Spark, Kafka, Airflow, and Python Orchestrate workflows across GCP (GCS, BigQuery, Composer) and AWS-based systems Model data using dbt, with an emphasis on quality, reuse, and documentation Ingest, clean, and normalize data from third-party sources such as Google Ads, Meta, Taboola, Outbrain, and Google Analytics Write high-performance SQL and support analytics and reporting teams in self-serve data access Monitor and improve data quality, lineage, and governance across critical workflows Collaborate with engineers, analysts, and business partners across the US, UK, and India What You Bring 4+ years of data engineering experience, ideally in a global, distributed team Strong Python development skills and experience Expert in SQL for data transformation, analysis, and debugging Deep knowledge of Airflow and orchestration best practices Proficient in DBT (data modeling, testing, release workflows) Experience with GCP (BigQuery, GCS, Composer); AWS familiarity is a plus Strong grasp of data governance, observability, and privacy standards Excellent written and verbal communication skills Nice to have Experience working with digital marketing and performance data, including: Google Ads, Meta (Facebook), TikTok, Taboola, Outbrain, Google Analytics (GA4) Familiarity with BI tools like Tableau or Looker Exposure to attribution models, media mix modeling, or A/B testing infrastructure Collaboration experience with data scientists or machine learning workflows Perks: Day off on the 3rd Friday of every month (one long weekend each month) Monthly Wellness Reimbursement Program to promote health well-being Monthly Office Commutation Reimbursement Program Paid paternity and maternity leaves Show more Show less
Posted 1 month ago
4.0 years
0 Lacs
Gurgaon, Haryana, India
On-site
Realize your potential by joining the leading performance-driven advertising company! As an Technical Team Lead on the Centralised Professional Services team in our Gurgaon office, you will play a critical role in ensuring a seamless and efficient publisher onboarding experience. You will lead a team responsible for implementing and optimizing Taboola products for publishers, ensuring best practices, and driving operational excellence. Your leadership will contribute to enhancing workflows, strengthening stakeholder relationships, and delivering high-quality technical solutions that maximize business impact. To Thrive In This Role, You'll Need 4+ years of experience in digital advertising, publisher integrations, ad operations, or a related technical role. 2+ years of experience leading teams, mentoring professionals, and managing performance. Strong analytical and problem-solving skills with a data-driven mindset. Ability to collaborate across teams and manage relationships with internal and external stakeholders. Expertise in process improvement and operational efficiency initiatives. Technical proficiency in HTML, CSS, JavaScript, Mobile Development, API, BigQuery, and SQL, with strong troubleshooting skills to identify and resolve integration issues. Bonus Points If You Have Understanding of programmatic advertising, header bidding,mobile SDK, and ad tech trends. Experience working with third-party tag management systems and web debugging tools. Knowledge of AI and automation, including experience with leveraging AI-driven tools to optimize workflows, automate repetitive tasks, and enhance operational efficiency. How You’ll Make An Impact As an Technical Team Lead , you’ll bring value by: Leading and optimizing team operations to improve efficiency, streamline workflows, and enhance publisher implementation processes. Managing and mentoring the implementation team, providing guidance and professional development opportunities to ensure high performance. Monitoring and analyzing key performance metrics (KPIs) to ensure business targets are met and service quality is maintained. Identifying opportunities for process automation and improvement to enhance implementation speed and accuracy. Collaborating with cross-functional teams, including product, sales, and account management, to align on goals and drive publisher success. Ensuring compliance with industry regulations, including GDPR and CCPA, by implementing best practices for privacy and consent management. Driving strategic initiatives, including improving hiring processes, onboarding enhancements, and proactive issue resolution. What will I do on a regular basis? Monitoring & Communication Conduct daily reviews of the US/LATAM and EMEA boards to ensure all cases are accurately owned and progressing in the correct status. Monitor communication channels (emails and Slack) to address business queries, provide timely consultations, and stay aligned with regional and cross-functional priorities. Prepare and deliver comprehensive weekly updates for the EMEA and US/LATAM regions, highlighting key updates, challenges, and next steps. Lead business communications for Big launches and critical requests, ensuring clarity, consistency, and stakeholder alignment. Team Management & Performance Conduct daily team checkpoints to align on priorities, monitor workload, and address any immediate blockers or support needs. Conduct weekly 1:1 meetings with team members to review individual performance, provide feedback, and support professional development. Continuously monitor team utilization and KPIs to ensure operational efficiency and optimal team utilization. Stakeholder Engagement & Collaboration Conduct bi-weekly strategic syncs with US/LATAM and EMEA Account Directors (ADs) to review regional performance, identify improvement areas, and explore new business opportunities. Conduct monthly connect with EMEA and US/LATAM Account Managers (AMs) to discuss any ongoing challenges, improvement areas and upcoming initiatives. Conduct monthly with Sales teams across EMEA and US/LATAM to ensure close alignment on priorities,upcoming launches, and any roadblocks. Business Growth & Innovation Identify and drive bulk opportunities to increase EX-tac and unlock additional revenue for the SMB book of business. Collaborate with cross-functional teams, including PE, Support, IS, and Product to explore new opportunities and for any queries and consultation. Actively contribute to AI and Automation initiatives, supporting Prompt Engineering in the design and execution of optimized workflows. Why Taboola? About If you ask Taboolars what they love about working here, they’ll tell you that they’ve been empowered to realize their full potential while growing and learning from and with smart and talented people. They’ll also share more about: Adam Singolda, Taboola Founder and CEO says; “You can copy anything from another business but you can’t copy a company’s culture. Enjoy medical benefits, a fully stocked kitchen, and location-specific perks (gym partnerships, parking). Flexibility: We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired.Work with some of the biggest names: We work with some of the biggest names in the business. Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda. Ready to realize your potential? Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need.- Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog. About Taboola Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale. Show more Show less
Posted 1 month ago
2.0 - 5.0 years
0 Lacs
Panchkula, Haryana, India
On-site
About Idea Clan: Idea Clan is a performance marketing company known for its innovative approach and high-impact campaigns. We specialize in native advertising, lead generation, and media buying at scale. With a culture driven by data, creativity, and results, we are looking to expand our team with experienced media buying professionals who thrive on performance and optimization. Job Summary: We are seeking a results-driven and analytical Media Buyer – Native Ads with 2 to 5 years of experience. The ideal candidate will have a strong understanding of native advertising platforms and a proven track record of managing significant ad spend while generating profitable returns. Key Responsibilities: · Plan, execute, and optimize native advertising campaigns across platforms such as Taboola, Outbrain, Revcontent, MGID, and others. · Manage monthly ad spends ranging from mid- to high-five figures. · Conduct competitive analysis and identify market trends to improve campaign performance. · Create compelling ad creatives and landing pages in collaboration with the content and design teams. · Monitor, analyze, and report campaign performance (CTR, CPC, CPA, ROI, etc.) regularly. · Implement A/B tests on creatives, placements, targeting, and bidding strategies. · Collaborate with affiliate, tech, and analytics teams to streamline the conversion funnel. · Maintain strong relationships with advertising platform account managers. Requirements: · 2–5 years of hands-on experience in native ad buying. · Proven track record of handling significant ad spend and delivering profitable campaigns. · Deep understanding of audience targeting, bidding strategies, and ad compliance guidelines. · Strong analytical skills and proficiency in using tracking tools (Voluum, RedTrack, Bemob, etc.). · Familiarity with landing page testing, split testing, and funnel optimization. · Excellent problem-solving and decision-making abilities. · Strong communication skills and the ability to work collaboratively. Nice to Have: · Experience in affiliate marketing and performance marketing verticals (e.g., finance, health, insurance, etc.) · Basic knowledge of HTML/CSS or funnel builders like ClickFunnels, Unbounce, etc. Show more Show less
Posted 1 month ago
6.0 years
0 Lacs
Chennai, Tamil Nadu, India
On-site
Company Description Forbes Advisor is a new initiative for consumers under the Forbes Marketplace umbrella that provides journalist- and expert-written insights, news and reviews on all things personal finance. We are an experienced team of industry experts dedicated to helping readers make smart decisions and choose the right products with ease. Marketplace boasts decades of experience across dozens of geographies and teams. The team brings rich industry knowledge to Marketplace’s global coverage of consumer credit, debt, health, home improvement, banking, investing, credit cards, small business, education, insurance, loans, real estate and travel. Job Description The Role We’re hiring a Data Engineering Lead to help scale and guide a growing team of data engineers. This role is ideal for someone who enjoys solving technical challenges hands-on while also shaping engineering best practices, coaching others, and helping cross-functional teams deliver data products with clarity and speed. You’ll manage a small team of ICs responsible for building and maintaining pipelines that support reporting, analytics, and machine learning use cases. You’ll be expected to drive engineering excellence — from code quality to deployment hygiene — and play a key role in sprint planning, architectural discussions, and stakeholder collaboration. This is a critical leadership role as our data organization expands to meet growing demand across media performance, optimization, customer insights, and advanced analytics. What You’ll Do Lead and grow a team of data engineers working across ETL/ELT, data warehousing, and ML-enablement Own team delivery across sprints, including planning, prioritization, QA, and stakeholder communication Set and enforce strong engineering practices around code reviews, testing, observability, and documentation Collaborate cross-functionally with Analytics, BI, Revenue Operations, and business stakeholders in Marketing and Sales Guide technical architecture decisions for our pipelines on GCP (BigQuery, GCS, Composer) Model and transform data using dbt and SQL, supporting reporting, attribution, and optimization needs Ensure data security, compliance, and scalability — especially around first-party customer data Mentor junior engineers through code reviews, pairing, and technical roadmap discussions What You Bring 6+ years of experience in data engineering, including 2+ years of people management or formal team leadership Strong technical background with Python, Spark, Kafka, and orchestration tools like Airflow Deep experience working in GCP, especially BigQuery, GCS, and Composer Strong SQL skills and familiarity with DBT for modeling and documentation Clear understanding of data privacy and governance, including how to safely manage and segment first-party data Experience working in agile environments, including sprint planning and ticket scoping Excellent communication skills and proven ability to work cross-functionally across global teams. Nice to have Experience leading data engineering teams in digital media or performance marketing environments Familiarity with data from Google Ads, Meta, TikTok, Taboola, Outbrain, and Google Analytics (GA4) Exposure to BI tools like Tableau or Looker Experience collaborating with data scientists on ML workflows and experimentation platforms Knowledge of data contracts, schema versioning, or platform ownership patterns Perks: Day off on the 3rd Friday of every month (one long weekend each month) Monthly Wellness Reimbursement Program to promote health well-being Monthly Office Commutation Reimbursement Program Paid paternity and maternity leaves Show more Show less
Posted 1 month ago
3.0 - 5.0 years
3 - 8 Lacs
Gurgaon
On-site
Realize your potential by joining the leading performance-driven advertising company! As a Product Marketing Manager on our Global Marketing team, you will play a vital role in bridging the gap between Product, Sales, Services, Marketing, and Customers. You will be responsible for crafting compelling product narratives, building go-to-market strategies, and enabling our teams with impactful messaging, tools, and insights that support revenue growth. Your contributions will directly influence how our advertiser solutions are positioned, adopted, and scaled globally. To thrive in this role, you'll need: 3–5 years of experience in a Product Marketing role Experience developing impactful B2B product narratives, including value proposition development, storytelling, product and portfolio positioning, and solution packaging Exceptional written and verbal communication skills, with the ability to deliver compelling presentations, training materials, and product guides Strong qualitative and quantitative analytical skills to understand the market and prioritize opportunities accordingly Bonus points if you have: Ability to prioritize competing demands across multiple stakeholders and projects Strategic mindset with the ability to translate strategy into tactical execution Proven ability to build trust and influence across departments Proactive approach with a drive to solve problems and create scalable solutions in a fast-paced environment How you'll make an impact: As a Product Marketing Manager , you'll bring value by: Driving business value and revenue growth for Taboola's advertising product portfolio Harnessing a deep knowledge of market trends, customer segments, and the competitive landscape Creating differentiated product positioning and go-to-market strategies for Direct-to-Consumer (DTC) advertisers Developing comprehensive sales enablement kits, product playbooks, and external-facing materials Acting as the voice of the customer within the product marketing function Partnering with Product teams to ensure Taboola's advertiser solutions drive performance outcomes Building strong cross-functional relationships across sales, product, services, and marketing Supporting the global sales organization with scalable tools, collateral, and tailored training What will I do on a regular basis? Market & Messaging Conduct ongoing market and competitive research to refine product messaging and identify opportunities Create and maintain sales toolkits, narratives, and presentations tailored to advertiser segments and use cases Develop end-to-end product marketing strategy for the DTC segment, from positioning to execution Deliver webinars, trainings, and scalable resources to support global sales teams Stakeholder Engagement & Collaboration Act as the primary product marketing contact for advertiser-focused initiatives Partner with Product Managers to ensure product readiness and launch effectiveness Work cross-functionally to align go-to-market strategies and optimize sales adoption Lead internal communication around product updates, positioning changes, and strategic initiatives Sales Enablement & Insights Understand and support the needs of our global sales teams Build internal tools, guides, and customer-facing materials Train sales teams on value proposition, product updates, and customer stories Gather feedback from stakeholders to continuously improve marketing assets and messaging Why Taboola? If you ask Taboolars what they love about working here, they'll tell you that they've been empowered to realize their full potential while growing and learning from and with smart and talented people. They'll also share more about: Adam Singolda , Taboola Founder and CEO says: "You can copy anything from another business but you can't copy a company's culture." Enjoy medical benefits, a fully stocked kitchen, and location-specific perks (gym partnerships, parking) Flexibility: We offer a hybrid work schedule with 3 days in-office and an option to come in more often if desired Work with some of the biggest names: Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia, and more Ready to realize your potential? Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need. Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog. About Taboola Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses who advertise directly on Realize , Taboola's powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola's technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale. #LI-Hybrid #LI-MK1
Posted 1 month ago
4.0 years
0 Lacs
Chennai, Tamil Nadu, India
On-site
Job Description The Role We are hiring a Senior Data Engineer to help design and scale the infrastructure behind our analytics, performance marketing, and experimentation platforms. This role is ideal for someone who thrives on solving complex data problems, enjoys owning systems end-to-end, and wants to work closely with stakeholders across product, marketing, and analytics. You’ll build reliable, scalable pipelines and models that support decision-making and automation at every level of the business. What you’ll do Build, maintain, and optimize data pipelines using Spark, Kafka, Airflow, and Python Orchestrate workflows across GCP (GCS, BigQuery, Composer) and AWS-based systems Model data using dbt, with an emphasis on quality, reuse, and documentation Ingest, clean, and normalize data from third-party sources such as Google Ads, Meta, Taboola, Outbrain, and Google Analytics Write high-performance SQL and support analytics and reporting teams in self-serve data access Monitor and improve data quality, lineage, and governance across critical workflows Collaborate with engineers, analysts, and business partners across the US, UK, and India What You Bring 4+ years of data engineering experience, ideally in a global, distributed team Strong Python development skills and experience Expert in SQL for data transformation, analysis, and debugging Deep knowledge of Airflow and orchestration best practices Proficient in DBT (data modeling, testing, release workflows) Experience with GCP (BigQuery, GCS, Composer); AWS familiarity is a plus Strong grasp of data governance, observability, and privacy standards Excellent written and verbal communication skills Nice to have Experience working with digital marketing and performance data, including: Google Ads, Meta (Facebook), TikTok, Taboola, Outbrain, Google Analytics (GA4) Familiarity with BI tools like Tableau or Looker Exposure to attribution models, media mix modeling, or A/B testing infrastructure Collaboration experience with data scientists or machine learning workflows Perks Day off on the 3rd Friday of every month (one long weekend each month) Monthly Wellness Reimbursement Program to promote health well-being Monthly Office Commutation Reimbursement Program Paid paternity and maternity leaves Show more Show less
Posted 1 month ago
5.0 years
0 Lacs
Gurgaon, Haryana, India
On-site
Realize your potential by joining the leading performance-driven advertising company! As a Product Marketing Manager on our Global Marketing team, you will play a vital role in bridging the gap between Product, Sales, Services, Marketing, and Customers. You will be responsible for crafting compelling product narratives, building go-to-market strategies, and enabling our teams with impactful messaging, tools, and insights that support revenue growth. Your contributions will directly influence how our advertiser solutions are positioned, adopted, and scaled globally. To Thrive In This Role, You'll Need 3–5 years of experience in a Product Marketing role Experience developing impactful B2B product narratives, including value proposition development, storytelling, product and portfolio positioning, and solution packaging Exceptional written and verbal communication skills, with the ability to deliver compelling presentations, training materials, and product guides Strong qualitative and quantitative analytical skills to understand the market and prioritize opportunities accordingly Bonus Points If You Have Ability to prioritize competing demands across multiple stakeholders and projects Strategic mindset with the ability to translate strategy into tactical execution Proven ability to build trust and influence across departments Proactive approach with a drive to solve problems and create scalable solutions in a fast-paced environment How You’ll Make An Impact As a Product Marketing Manager , you’ll bring value by: Driving business value and revenue growth for Taboola’s advertising product portfolio Harnessing a deep knowledge of market trends, customer segments, and the competitive landscape Creating differentiated product positioning and go-to-market strategies for Direct-to-Consumer (DTC) advertisers Developing comprehensive sales enablement kits, product playbooks, and external-facing materials Acting as the voice of the customer within the product marketing function Partnering with Product teams to ensure Taboola’s advertiser solutions drive performance outcomes Building strong cross-functional relationships across sales, product, services, and marketing Supporting the global sales organization with scalable tools, collateral, and tailored training What will I do on a regular basis? Market & Messaging Conduct ongoing market and competitive research to refine product messaging and identify opportunities Create and maintain sales toolkits, narratives, and presentations tailored to advertiser segments and use cases Develop end-to-end product marketing strategy for the DTC segment, from positioning to execution Deliver webinars, trainings, and scalable resources to support global sales teams Stakeholder Engagement & Collaboration Act as the primary product marketing contact for advertiser-focused initiatives Partner with Product Managers to ensure product readiness and launch effectiveness Work cross-functionally to align go-to-market strategies and optimize sales adoption Lead internal communication around product updates, positioning changes, and strategic initiatives Sales Enablement & Insights Understand and support the needs of our global sales teams Build internal tools, guides, and customer-facing materials Train sales teams on value proposition, product updates, and customer stories Gather feedback from stakeholders to continuously improve marketing assets and messaging Why Taboola? About If you ask Taboolars what they love about working here, they’ll tell you that they’ve been empowered to realize their full potential while growing and learning from and with smart and talented people. They’ll also share more about: Adam Singolda , Taboola Founder and CEO says: “You can copy anything from another business but you can’t copy a company’s culture.” Enjoy medical benefits, a fully stocked kitchen, and location-specific perks (gym partnerships, parking) Flexibility: We offer a hybrid work schedule with 3 days in-office and an option to come in more often if desired Work with some of the biggest names: Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia, and more Ready to realize your potential? Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need. Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog. About Taboola Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses who advertise directly on Realize , Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale. Show more Show less
Posted 1 month ago
0 years
4 - 7 Lacs
Gurgaon
Remote
Realize your potential by joining the leading performance-driven advertising company! As a Freelance Content Editor for the Indian market (Bengali language), you'll play a vital role in shaping the content experience for millions of users by selecting and curating high-quality, engaging, and diverse content. You'll be the editorial voice behind what our Bengali-speaking audiences see on the Taboola feed, ensuring every piece of content is timely, relevant, and impactful. This is your opportunity to influence digital media consumption, represent cultural nuances, and ensure our content ecosystem reflects the richness of the Indian market. To thrive in this role, you'll need: Fluency in Bengali, with excellent editorial and linguistic skillsExperience in news editing, journalism, or digital media with a strong understanding of the Indian media landscape Deep familiarity with Indian culture, current affairs, trends, and public sentiment Comfort using content management systems and digital tools Ability to work independently, meet tight deadlines, and manage priorities across multiple tasks Strong organizational and communication skills with sharp attention to detail Bonus points if you have: Experience in remote or freelance editorial roles Awareness of content moderation, brand safety, or platform compliance standards Exposure to content recommendation systems or platforms How you'll make an impact: As a Freelance Content Editor you'll bring value by: Curating and reviewing Bengali-language news and feature content for Taboola's content surfaces Ensuring all selected content adheres to Taboola's editorial guidelines and local regulations Promoting a balanced mix of topics and publishers across news, politics, entertainment, lifestyle, business, tech, etc. Contributing to the relevance, timeliness, and diversity of content served to Bengali-speaking audiences Working within a structured editorial workflow to optimize user engagement and content quality About Taboola Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses who advertise directly on Taboola's powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi, and others use Taboola's technology to grow audience and revenue, enabling Taboola to offer unique data, specialized algorithms, and unmatched scale. #LI-MK1 #LI-Hybrid
Posted 1 month ago
3.0 years
5 - 10 Lacs
India
On-site
Greetings from Ad Amplify Media Pvt Ltd! Who We are!! Ad Amplify services work with multiple brands, advertisers and publishers providing a flexible and transparent solution to gain higher exposure and quality conversions. Our vision is to help brands of various sizes and industries to grow faster and get complete exposure in the domain of affiliate marketing.We are one of the best performance marketing companies in India. We provide unprecedented results through CPA, CPM, CPI, CPV and CPM. We deliver solutions to achieve maximum and qualitative leads from targeted users and better ROI. Position : Mobile & Web Delivery Manager Affiliate Marketing Experience : 3-6 YearsLocation: Ghansoli, Navi Mumbai Roles & Responsibilities :Affiliate Marketing & Campaign Monitoring: Manage affiliate activities, analyze performance, and develop strategies to boost revenue. Skilled in various buying models (CPM, CPC, CPA, CPL, CPS, CPI) and platforms like DV360, Tune, Appsflyer, Branch, Affise, and Kochava for optimization. Campaign Management: Plan and optimize branding and performance campaigns across platforms like One Native, Taboola, OTT, and PayTM. Experience across BFSI, Education, Gaming, Travel using 1st-party affiliates, ad networks, and DSPs. Media Planning & Buying: Develop media plans aligned with budgets and goals. Manage media buying, including inventory booking and negotiation with partners to enhance profitability. Performance Analytics & Reporting: Proficient in tools like Google Analytics (GA4), DV360, Appsflyer, and Kochava to measure KPIs and ROI. Provide insights and optimize campaigns based on detailed data analysis. Publisher Management & Billing: Handle publisher billing queries and ensure high-quality service across industries like BFSI, Education, Automotive, E-Commerce, and Travel. Requirements: Experience: 3-6 years in affiliate marketing and mobile campaign management, with a strong understanding of traffic acquisition and optimization tools. Technical Proficiency: Hands-on experience with platforms like DV360, Tune, Appsflyer, Branch, Kochava, and Affise for campaign tracking and performance optimization. Campaign & Media Management: Proven ability to manage and optimize branding and performance campaigns across channels such as OTT, News apps, and 1st-party affiliates. Analytical Skills: Strong expertise in using Google Analytics (GA4), Appsflyer, and other analytics tools to track KPIs, assess ROI, and drive data-driven optimizations. Perks & Benefits: Fixed shift Timings + Five days working Job Location - Ghansoli, Navi Mumbai Working Days - 5 (Saturday, Sunday off)Website - https://adamplify.net/ Job Types: Full-time, Permanent, Fresher Pay: ₹500,000.00 - ₹1,000,000.00 per year Benefits: Cell phone reimbursement Schedule: Fixed shift Monday to Friday Supplemental Pay: Performance bonus Yearly bonus Application Question(s): How many years of experience you have in Affiliate Marketing? Work Location: In person
Posted 1 month ago
6.0 years
0 Lacs
Mumbai, Maharashtra, India
On-site
Job Title: Performance Marketing Manager Location: Mumbai (On-site) Experience Required: 3–6 years Reports To: Head of Marketing / E-commerce Head Industry: Consumer Electronics | D2C | Lifestyle Tech Company Website: https://unixindia.in About Unix India Unix India is one of India’s leading consumer electronics and lifestyle gadget brands. With a wide portfolio including TWS earbuds, neckbands, speakers, power banks, smartwatches, and mobile accessories, we aim to enhance everyday living with innovation, durability, and style. As a fast-growing D2C brand, our focus is on expanding our digital reach and increasing our share of voice across online marketplaces and owned platforms. We are now looking for a data-driven Performance Marketing Manager to lead our digital growth, scale ROAS, and drive revenue through intelligent campaign management. Key Responsibilities 1. Paid Advertising & Performance Campaigns · Execute high-converting ad campaigns across Google (Search, Display, Shopping), Meta (Facebook/Instagram), YouTube, Amazon Advertising, and Flipkart Ads. · Manage end-to-end campaign lifecycle — planning, targeting, creative briefing, budget allocation, bid strategies, execution, and real-time optimization. · Drive performance goals like ROAS, conversions, CAC, CTR, and retention. · Closely monitor ad spend vs. sales and manage campaign performance down to SKU level. 2. D2C Growth (Website) · Own performance strategy for unixindia.in, including traffic acquisition, funnel optimization, retargeting, and first-party data usage. 4. Analytics, Reporting & Budgeting · Build comprehensive dashboards using GA4, Shopify Analytics, Meta Insights, and other tools to track and report campaign performance daily, weekly, and monthly. · Forecast spends, estimate returns, and adjust strategies based on seasonality, product focus, and inventory. · Perform cohort analysis, user journey audits, and channel attribution studies. 5. Creative & Communication Inputs · Develop campaign briefs for designers and video teams based on ad performance and product USPs. · Identify top-performing hooks, formats (carousel vs. reel vs. banner), and optimize based on engagement metrics. 6. Growth Experiments & Innovation · Run A/B tests for copy, creatives, audience segments, geographies, and platforms. · Explore new platforms like Quora, LinkedIn Ads, influencer boost campaigns, and performance-based affiliate networks. Qualifications & Skills Must-Have: · Bachelor's/Master’s degree in Marketing, Communications, or a related field. · 3–6 years of performance marketing experience in D2C, e-commerce, or a fast-paced consumer brand. · Strong hands-on experience in Meta Ads, Google Ads, Amazon Ads, Flipkart PLA, and retargeting platforms (Criteo, Taboola, etc.). · Familiarity with Shopify, GA4, GTM, Facebook Pixel, and remarketing workflows. · Understanding of CAC, LTV, ROAS, retention, customer funnel, and attribution models. Good-to-Have: · Experience scaling a Shopify store or managing festive / BBD sale campaigns. · Worked in a mobile accessories, electronics, or consumer tech brand. · Exposure to email marketing tools like Klaviyo, Mailchimp, or MoEngage. · Familiarity with affiliate/influencer performance networks. Soft Skills · Growth mindset with a “numbers-first” approach. · Excellent communication and collaboration skills. · Ability to manage cross-functional coordination under tight deadlines. · Highly analytical with strong Excel/Google Sheets knowledge. Why Join Unix India? · Be part of a digital-first, youth-focused brand reshaping smart gadgets in India. · Drive direct impact on business growth through your campaigns. · Fast-paced, startup-like environment with high ownership and flat hierarchy. · Competitive salary, performance-based bonuses, and learning opportunities. Show more Show less
Posted 1 month ago
4.0 years
0 Lacs
Noida, Uttar Pradesh, India
On-site
Designation: Performance Management Experience: 4-8 years About Role: Lead ROI driven CPC and CPA based, Cost-effective, Google Ads/ Meta Ads/ Linkedin Marketing Campaigns for different Indian and International Clients. Responsibilities : - End to end campaign management (From ideation to execution, monitoring, evaluating and optimizing campaign performance to generate results) - Conduct keyword research, Maintain and monitor keyword bids, budget caps, impression share, quality score and other important account metrics - Drive campaign optimizations via experiments & new initiatives - A/B testing ad formats, copies, bidding strategy, channel-spend-mix and more - Campaign Analytics - Measure and report performances of all marketing campaigns against goals - Research and analyze competitor advertising strategy and tactics - Collaborate with internal teams to create landing pages and optimize the user experiences - Optimize the ad copy, landing pages for better results - Analyse creative performance - Budget management - Brainstorm new and creative growth strategies in the digital space and then Plan, Execute and Measure experiments and conversion tests Job Qualifications and Skill Sets : - Proven 2-5 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) In-depth knowledge of Google Ads/Meta Ads/ Linkedin - Search, Display, Discovery, Performance Max, UACs, Youtube Ads and Google Analytics - Analytical approach + Data-Driven Thought Process + Optimization mindset - The ability to think creatively, own things and work independently in a fast-paced environment - A start-up mentality with a bias to action and the ability to flex in a fast-paced environment - Competency in Excel and PowerPoint for analysis & presentations - Excellent communication skills and problem-solving abilities Previous Experience : - Experience in running large scale App Install campaigns - Exposure and experience to lead marketing in the Middle East, International Markets - SEO On-Page and Off-Page SEO optimization levers - Experience with Analytics and Attribution platforms like Branch, CleverTap - Experience with Ad-Exchanges like Vserv, Komli, Tyroo, Affle, Resultrix - Experience with DSPs like DV-360, In-Mobi, Revx - Experience with content platforms like Taboola, Outbrain - Experience with re-marketing platforms like Criteo, Adroll Show more Show less
Posted 1 month ago
3.0 years
0 Lacs
Gurugram, Haryana, India
On-site
What do we need from your end? ● Manage and optimize international CPL campaigns (USA, UK, etc.) across platforms like Meta, BIGO, Taboola, etc. ● Execute media buying across multiple traffic sources to meet CPL and ROI targets. ● Handle advertiser relationships — both direct clients and agencies — in the ad tech space. ● Build and maintain supply-side partnerships (publishers, networks, etc.). ● Monitor campaign performance daily; adjust targeting, creatives, and bids to improve results. ● Generate performance reports and provide actionable insights based on data analytics. ● Stay updated on CPL market trends, platform updates, and industry best practices. ● Ensure lead quality, compliance with regulations (GDPR, CCPA), and platform policies. ● Collaborate with internal teams on creatives, landing pages, and tech integrations. ● Contribute to forecasting, budgeting, and strategy planning for lead generation. Requirements ● 3+ years of experience in CPL performance marketing, ad tech, or lead generation. ● Proven track record managing international CPL campaigns (especially USA, UK, etc.). ● Hands-on experience with platforms like Meta Ads, BIGO, Taboola, Outbrain, and others. ● Strong knowledge of media buying, campaign setup, and optimization strategies. ● Experience working with both advertisers (agencies/direct clients) and supply partners. ● Proficiency in analytics and tracking tools (e.g., Google Analytics, Voluum, etc.). Show more Show less
Posted 1 month ago
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