1. Market Research & AnalysisStudy market trends, competitors, and customer behavior. Collect and analyze data to create effective strategies. 2. Branding & PromotionBuild and maintain a strong company brand image. Manage logo, tagline, social media campaigns, and promotional materials. 3. Digital MarketingRun campaigns on social media platforms (Facebook, Instagram, LinkedIn, YouTube). Handle Google Ads, SEO, and email marketing. 4. Sales SupportGenerate qualified leads and support the sales team. Create presentations, brochures, and proposals for clients. 5. Event & Campaign ManagementOrganize trade shows, exhibitions, seminars, and product launches. Track campaign performance and optimize results. 6. Customer Relationship ManagementBuild and maintain strong relationships with customers. Gather feedback and improve customer experience. 7. Content CreationDevelop engaging content: blogs, videos, posts, advertisements, and press releases. 8. Reporting & AnalysisMeasure ROI (Return on Investment) of campaigns. Prepare weekly and monthly performance reports. 👉 For a Solar Company Marketing Job, the responsibilities also include: Educating customers about the benefits of solar energy. Promoting government schemes like PM Surya Ghar Yojana. Building and managing relationships with dealers, retailers, and channel partners.