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5.0 - 9.0 years
0 Lacs
haryana
On-site
As a Senior Marketing Specialist at ContentNinja, you play a crucial role in developing and executing comprehensive marketing strategies for prospective customers, clients, and the company. Your responsibilities include planning and building out data-driven and creative-heavy marketing strategies, leading and guiding cross-functional teams, managing project timelines and creative output, and developing and pitching campaigns and creative ideas to stakeholders, both internal and external. Your role also involves deeply understanding clients" businesses, market landscapes, and target audiences to generate insights that inform communication strategies supporting client objectives and resonating with their audience. In addition to strategic thinking, you are expected to have a foundational understanding of storytelling, design, video production, and user experience (UX). You will oversee the entire creative pipeline from concept to execution, ensuring collaboration and high-quality output aligned with strategic goals. Your key responsibilities include conducting research on clients" businesses, competitors, and target audiences, generating actionable insights from data analysis and consumer psychology, utilizing strategy frameworks to build and sustain client brands, managing the creative process across design, video, and UX teams, and developing communication strategies rooted in insights and business goals. You are required to shape and maintain consistent brand narratives, craft engaging campaign stories, tailor strategies for various platforms, collaborate with internal teams, present strategies to clients, analyze campaign performance, manage timelines and budgets, and demonstrate a strong understanding of B2B buying journeys and key marketing metrics. Experience with A/B testing, marketing technologies, content marketing fundamentals, and cross-functional team collaboration is essential for this role. ContentNinja is a company that values a perfect blend of creativity and data-driven decision-making. The company is known for its entrepreneurial spirit, solution-oriented approach, hustle, and storytelling capabilities. ContentNinja specializes in providing strategic solutions to growth teams at tech-first organizations and prides itself on being deep specialists in the industry, adaptable learners, and efficient problem solvers. For more information about ContentNinja, visit: [ContentNinja Website](https://contentninja.in/),
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