Sr Executive/Assistant Manager - Product (PMT)

Troikaa Pharmaceuticals

3 - 8 years

4 - 8 Lacs

ahmedabad

Posted:3 hours ago| Platform:

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Skills Required

product management product management team new product launch pharma marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

Lead brand management for the segment, focusing on improving market positioning and enhancing brand equity.
Developed marketing strategies for new product launches and existing products, considering market conditions and competitive landscape.
Designed and executed multi-channel marketing strategies to reach diverse audiences effectively.
Integrated cross-channel marketing efforts to deliver seamless customer experiences.
Managed end-to-end campaign development and execution, optimizing strategies for maximum engagement and performance.
Set and managed budgets for marketing initiatives, ensuring cost-effective utilization of resources.
Contributed to Sale Forecasting in strategic decision-making processes by providing in-depth insightsinto market dynamics and competitor landscapes.
Proficient in conducting comprehensive market research, data management and analyses to predict future trends and demand patterns within the pharmaceutical industry to support strategic decision-making.
Experienced in leveraging data analytics to generate accurate sales forecasts for the existing products and new launches.
Oversee vendor management for product manufacturing and marketing initiatives, ensuring optimal resource allocation.
Deliver medical training and support to sales teams, fostering improved product knowledge and enhance performance.

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