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2.0 - 4.0 years
0 Lacs
Mumbai, Maharashtra, India
On-site
Job Title: Senior Amazon Campaign Manager Location: Rajkot or Mumbai Employment Type: Full-Time Experience: 2+ years in Amazon Advertising Job Summary: We are looking for a Senior Amazon Campaign Manager who will be responsible for developing and executing high-impact advertising strategies to drive performance and profitability on Amazon. The ideal candidate should have a deep understanding of Amazon&aposs ad ecosystem, strong analytical skills, and a proven track record of managing campaigns that deliver strong ROAS and sales growth. Key Responsibilities: Strategize, execute, and manage all types of Amazon Advertising campaigns: Sponsored Products, Sponsored Brands, Sponsored Display, and DSP. Analyze data and identify trends to create performance-driven strategies tailored to product categories and customer behavior. Optimize campaigns on an ongoing basis by tracking key metrics such as ROAS, ACOS, CTR, CPC, CVR, and TACOS. Prepare and present performance reports with actionable insights using tools like Excel, Google Sheets, and Amazon Advertising Console. Collaborate with creative and content teams to ensure ad copies and product listings are aligned with campaign goals. Maintain a close eye on competition, keyword trends, and ad placements to stay ahead of market dynamics. Manage budgets, pacing, and bid strategies to maximize efficiency and sales potential. Continuously test and refine targeting, placements, and creatives to improve performance. Key Prerequisites: In-depth practical knowledge of all Amazon ad campaign types and their nuances, including bidding strategies, targeting options, and funnel stages. Strong data representation skills ability to convert raw data into meaningful dashboards, graphs, and performance reports that drive decision-making. Expertise in tracking and interpreting metrics like ROAS, ACOS, CTR, and conversion rate, with a strong ability to make optimization decisions based on insights. Solid understanding of the Amazon Seller Central and Advertising Console dashboards. Highly proficient in Excel, Pivot Tables, and other data analytics tools. Strong communication and organizational skills, with the ability to manage multiple campaigns and priorities simultaneously. Experience managing Amazon campaigns in international marketplaces (US, UK, EU, etc.) is preferred. Qualifications: Bachelors degree in Marketing, Business, or a related field. 2+ years of hands-on experience in Amazon Advertising. Amazon Ads Certification is a plus. Show more Show less
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