Job Title: Sales Engineer / Area Sales Manager (Post-Harvest Processing Machines for multi-commodity & Sorter Machines) Location: TN - Coimbatore Reports to: Sales Manager - Grain Processing Travel: Frequent travel within the region required. Min. 15-20 days per month. Job Overview: We are looking for a highly motivated and dynamic Sales Engineer/Area Sales Manager to join our team and take responsibility for selling advanced post-harvest processing machinery and sorting equipment to a diverse customer base. This role is key to driving business growth in the agricultural and food processing industries. The successful candidate will have a deep understanding of post-harvest technologies, excellent sales skills, the ability to build long-term relationships with clients and to achieve the business targets, participate in the events and represent Sona Machinery Limited. Key Responsibilities: Sales & Business Development: Identify, target, and convert new customers in the agricultural and food processing sectors for post-harvest processing and sorting equipment. Develop and execute effective sales strategies and sales plans to meet or exceed sales targets. Build and maintain strong, long-lasting client relationships through regular follow-up and support. Conduct market research to identify emerging opportunities, market trends, and competitors. Manage the sales pipeline and ensure timely follow-ups and accurate quotes for customers. Achieve Monthly, Quarterly sales target linearly. Make technical / Sales / Bd presentation to customer and create full SML brand in market place. Product Expertise & Technical Support: Provide technical support and product knowledge to prospective customers, explaining the features and benefits of post-harvest processing and sorting machines. Demonstrate the functionality and performance of machines through product demos, presentations, and client visits. Assist clients in selecting the right equipment based on their operational needs, budget, and goals. Work closely with the engineering team to ensure that customer requirements are accurately understood and translated into optimal machine specifications. Create sales pitch & develop sales sighting kit aiming comparison with competition products. Create a value benefit analysis and Market Intelligence: Stay updated on industry trends, technological advancements, and competitor products to keep the companys offerings competitive. Gather feedback from customers and relay it to the product development team to improve offerings. After-Sales Support: Ensure seamless after-sales support by coordinating with the service team for installation, and maintenance and complaint resolution in timely manner. Follow up with customers post-installation to ensure satisfaction, resolve issues, and identify opportunities for upselling or cross-selling additional products. Qualifications and Requirements: Bachelors degree in Agriculture, Mechanical Engineering, or a related field. Proven experience (min 2-3 years) in technical sales, specifically in selling machinery or equipment within the agricultural, food processing and optical sorters. Solid knowledge of post-harvest processes, including sorting and processing machinery. Strong understanding of sales principles, strategies, and techniques, with the ability to develop and execute effective sales plans. Excellent leadership, communication, and interpersonal skills, with the ability to inspire and motivate a sales team. Strategic thinker with the ability to analyze data, identify trends, and make data-driven decisions. Customer-focused mindset with a commitment to delivering exceptional service and building long-term relationships. Proficiency in MS Office suite (MS Office, MS Excel & MS Power point) and CRM software is a plus. Willingness to travel within the region as needed. Demonstrated ability to thrive in a fast-paced, dynamic environment. Desirable Attributes: Experience in dealing with multi-commodity processing machines & sorting machines. Familiarity with the agricultural supply chain and the challenges of post-harvest processing. Fluency in additional languages (depending on the region) is a plus. What We Offer: Competitive salary with performance-based incentives and bonuses. Comprehensive benefits package (health insurance, retirement plans, etc.). Training and development opportunities to expand your industry knowledge and technical expertise. A collaborative and innovative work environment.
Job Title: Sales Engineer / Area Sales Manager (Post-Harvest Processing Machines for multi-commodity & Sorter Machines) Location: Ahmedabad/Anand/ Vadodara Reports to: Sales Manager - Grain Processing Travel: Frequent travel within the region required. Min. 15-20 days per month. Job Overview: We are looking for a highly motivated and dynamic Sales Engineer/Area Sales Manager to join our team and take responsibility for selling advanced post-harvest processing machinery and sorting equipment to a diverse customer base. This role is key to driving business growth in the agricultural and food processing industries. The successful candidate will have a deep understanding of post-harvest technologies, excellent sales skills, the ability to build long-term relationships with clients and to achieve the business targets, participate in the events and represent Sona Machinery Limited. Key Responsibilities: Sales & Business Development: Identify, target, and convert new customers in the agricultural and food processing sectors for post-harvest processing and sorting equipment. Develop and execute effective sales strategies and sales plans to meet or exceed sales targets. Build and maintain strong, long-lasting client relationships through regular follow-up and support. Conduct market research to identify emerging opportunities, market trends, and competitors. Manage the sales pipeline and ensure timely follow-ups and accurate quotes for customers. Achieve Monthly, Quarterly sales target linearly. Make technical / Sales / Bd presentation to customer and create full SML brand in market place. Product Expertise & Technical Support: Provide technical support and product knowledge to prospective customers, explaining the features and benefits of post-harvest processing and sorting machines. Demonstrate the functionality and performance of machines through product demos, presentations, and client visits. Assist clients in selecting the right equipment based on their operational needs, budget, and goals. Work closely with the engineering team to ensure that customer requirements are accurately understood and translated into optimal machine specifications. Create sales pitch & develop sales sighting kit aiming comparison with competition products. Create a value benefit analysis and Market Intelligence: Stay updated on industry trends, technological advancements, and competitor products to keep the companys offerings competitive. Gather feedback from customers and relay it to the product development team to improve offerings. After-Sales Support: Ensure seamless after-sales support by coordinating with the service team for installation, and maintenance and complaint resolution in timely manner. Follow up with customers post-installation to ensure satisfaction, resolve issues, and identify opportunities for upselling or cross-selling additional products. Qualifications and Requirements: Bachelors degree in Agriculture, Mechanical Engineering, or a related field. Proven experience (min 2-3 years) in technical sales, specifically in selling machinery or equipment within the agricultural, food processing and optical sorters. Solid knowledge of post-harvest processes, including sorting and processing machinery. Strong understanding of sales principles, strategies, and techniques, with the ability to develop and execute effective sales plans. Excellent leadership, communication, and interpersonal skills, with the ability to inspire and motivate a sales team. Strategic thinker with the ability to analyze data, identify trends, and make data-driven decisions. Customer-focused mindset with a commitment to delivering exceptional service and building long-term relationships. Proficiency in MS Office suite (MS Office, MS Excel & MS Power point) and CRM software is a plus. Willingness to travel within the region as needed. Demonstrated ability to thrive in a fast-paced, dynamic environment. Desirable Attributes: Experience in dealing with multi-commodity processing machines & sorting machines. Familiarity with the agricultural supply chain and the challenges of post-harvest processing. Fluency in additional languages (depending on the region) is a plus. What We Offer: Competitive salary with performance-based incentives and bonuses. Comprehensive benefits package (health insurance, retirement plans, etc.). Training and development opportunities to expand your industry knowledge and technical expertise. A collaborative and innovative work environment.
Job Title: Rice Machinery Sales Executive / Sales Representative Location: Jalandhar, Punjab Job Type: Full-time Industry: Agricultural Equipment / Rice Processing Machinery Reports to: Sales Engineer/ Senior Sales Engineer /Sales Manager / Job Summary: We are seeking a motivated and knowledgeable Sales Executive to promote and sell our line of rice machinery , including Pre - cleaner, Stone separators, Paddy De- Husker Rice -Whitener, and related agricultural equipment. The ideal candidate will have a strong background in agricultural sales, excellent communication skills, and a passion for helping processors improve their productivity with modern machinery. Key Responsibilities: Promote and sell rice machinery to dealers, and processing units. Conduct product demonstrations and explain technical features and benefits to potential buyers. Build and maintain strong relationships with clients to ensure long-term success. Identify new business opportunities and markets for rice machinery. Negotiate prices, prepare quotations, and close sales deals. Provide after-sales support and coordinate with service teams. Attend agricultural trade fairs, exhibitions, and field events to showcase products. Maintain records of customer interactions, sales, and feedback using CRM tools. Meet or exceed monthly and annual sales targets. Qualifications: Bachelors degree in Agriculture, Engineering, Business, or a related field (preferred). 2+ years of experience in agricultural machinery sales or a related industry. Strong knowledge of rice farming and rice processing practices. Excellent communication, negotiation, and interpersonal skills. Willingness to travel to rural areas and agricultural regions. Self-motivated, results-driven, and customer-focused. Preferred Skills: Familiarity with specific rice machinery brands and models. Experience with field demos and farmer outreach. Multilingual abilities (if working in diverse regions). Technical aptitude for understanding machinery operations.