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7.0 - 11.0 years
0 Lacs
haryana
On-site
As a Strategic Solution Marketing Manager at Rockwell Automation, you will be a key player in developing and executing outcome-driven marketing strategies for the company's suite of offerings, including Intelligent Devices, Software & Control, and Lifecycle Services. You will work closely with the Manager, Global Solutions Marketing to create compelling narratives and integrated go-to-market programs that address complex industrial challenges with connected solutions. Your responsibilities will include developing cross-portfolio messaging that highlights Rockwell's ecosystem of products and services, translating technical capabilities into customer-centric narratives, and contributing to the governance of messaging standards. You will drive the articulation of solution-based strategies across industries, collaborate with various teams for consistent messaging, and support the launch of new offerings through global readiness and coordination. To excel in this role, you should possess a Bachelor's degree in Marketing, Business, or a related field, with at least 10 years of overall experience and 7+ years in B2B marketing, solution marketing, or integrated campaign strategy. Experience in developing messaging for complex solutions, leading cross-portfolio marketing programs, and collaborating within a matrixed organization is essential. Strong written and verbal communication skills in English are a must. Preferred qualifications include familiarity with industrial automation, knowledge of Rockwell Automation's portfolio, experience in M&A integration from a marketing perspective, and a track record of executing large-scale programs globally. A strategic mindset, ability to simplify complexity, and a passion for creating customer value will set you up for success in this role. Rockwell Automation offers a comprehensive benefits package, including mindfulness programs, volunteer paid time off, employee assistance programs, personalized wellbeing initiatives, professional development resources, and more. We are committed to fostering a diverse, inclusive, and authentic workplace and encourage candidates who are aligned with the role but may not meet all qualifications to apply. Your unique experiences and skills could be a valuable addition to our team.,
Posted 2 weeks ago
3.0 - 7.0 years
5 - 9 Lacs
Bengaluru
Work from Office
As the Head of marketing for Retail, Travel & Transport, Hospitality, and Services sector, you will be responsible for accelerating revenue growth, enhancing the brand reputation of these industries, and strengthening client relationships across the Americas. This will be achieved by driving strategic business priorities across the sector, expanding existing client portfolios, sourcing and shaping large transformation deals, differentiating with fields of play, and leveraging key strategic partnerships, whilst focusing on client centricity. Building geo-centric marketing plans, devising account-based and performance marketing campaigns to scale strategic clients, designing opportunity-centric activities to generate and win large transformation deals, and creating joint marketing programs to leverage hyperscalers and partners are some of the key activities that will contribute to the larger teams success. You will work closely with senior business leaders, account executives, and sales leaders and a dream team of marketing experts to drive thought leadership, win deals, improve pipeline, sales, and revenue outcomes through digital-first marketing programs and tactics tailored to buyers needs Key Activities: Account-based marketing & influence on pipeline growth -Strengthen buyer relationships, improve client retention, and grow share of wallet by developing and executing targeted, digital-first, account-based marketing campaign. Building a Strong Industry Brand - Build a relevant and impactful brand using levers of thought leadership, enhancing market presence of Wipro executives, through analyst relationship, content and solution marketing, media, thought leadership, speaker opportunities Large deal pursuits - Improve win rates and grow revenue by developing and executing targeted, digital-first deal pursuit campaigns that elevate and differentiate Wipros solutions. Demand Generation - Improve mindshare, deal origination, and client acquisition by developing and executing targeted digital-first always-on campaigns that bring the best of Wipros thought leadership, case studies, analyst accolades, and more to market through virtual and in-person engagement designed to help buyers solve issues and seize opportunities and focus on differentiating with industry relevant fields of play. Partner Marketing - Work withpartner ecosystem to create programs & campaigns Responsibilities: Collaborate with Sector Head and business teams to develop strategic marketing plans. Manage and mentor a team directly reporting into you Execute demand generation and account-based marketing covering existing and new accounts. Team with deal pursuit teams to devise win strategies using differentiated solutions. Partner with specialists and agencies to develop engaging in-person and virtual events. Interact and build a peer network within and outside the organization. Maintain project plans, track execution across teams, report status, and manage budget. Experience Of the 12+ years, 5+ of demand gen campaign experience and/or marketing program management experience. Experience building integrated marketing campaigns for an IT Services/B2B technology company & with digital strategy Experience managing and executing marketing for large deal and proactive pursuits. Candidate must have inclinationfor creative messaging as it relates to promotional content Must have experience handling large events and budgets Extensive hands-on experience with marketing automation and program collaboration tools: SFDC, Marketo, Demandbase, ABM Programs (ITSMA etc.), Windows Suite, Adobe, etc. Handle both in-person and virtual events. Experience in managing end-to-end large events like NRF, CES, SAP Sapphire, Dreamforce would be critical.
Posted 2 weeks ago
6.0 - 8.0 years
6 - 10 Lacs
Mumbai
Remote
At Pepper Content, you will:Build account intelligence, map key stakeholders, create org charts to sell into the target accounts. Prospect via cold calling, personalized emails, compelling LinkedIn Inmails - using sales navigator and other outreach tools. Thorough planning for the growth of the existing account and businesses through gap analysis and strategic solutioning. Manage a healthy sales pipeline and push deals towards closure. Ensure the CRM (salesforce. com) hygiene is maintained to accurately forecast deals. Collaborate with supply, marketing, product, sales operations, finance and other cross functional teams for better execution. Should apply if you have:6+ years of experience in selling content and marketing solutions across the Indian market. Has strong relations on agency and client sideExperience in driving end-to-end closures, and have managed big ticket deals (Typically more than 1 Cr)Strong track record of achieving quotas consistently. Hands-on experience with CRM (Salesforce), Sales Engagement (Outplay or Outreach). Prior experience of martech or adtech would be an added advantage, but not mandatory.
Posted 1 month ago
2.0 - 4.0 years
4 - 6 Lacs
Pune, Gurugram
Work from Office
ZS is a place where passion changes lives. As a management consulting and technology firm focused on improving life and how we live it , our most valuable asset is our people. Here you ll work side-by-side with a powerful collective of thinkers and experts shaping life-changing solutions for patients, caregivers and consumers, worldwide. ZSers drive impact by bringing a client first mentality to each and every engagement. We partner collaboratively with our clients to develop custom solutions and technology products that create value and deliver company results across critical areas of their business. Bring your curiosity for learning; bold ideas; courage an d passion to drive life-changing impact to ZS. Our most valuable asset is our people . At ZS we honor the visible and invisible elements of our identities, personal experiences and belief systems the ones that comprise us as individuals, shape who we are and make us unique. We believe your personal interests, identities, and desire to learn are part of your success here. Learn more about our diversity, equity, and inclusion efforts and the networks ZS supports to assist our ZSers in cultivating community spaces, obtaining the resources they need to thrive, and sharing the messages they are passionate about. In our Technology Solution area, ZS drives enterprise-wide transformation through our innovative technology and operations solutions. We collaborate with our alliance network, including companies such as AWS, Salesforce, and Microsoft, to provide best-in-class solutions to our clients. This role will sit on ZS s global growth marketing team with members in both India and US. What you'll do Own and drive marketing tactics in close collaboration with the Tech & Alliance and growth marketing team. Assist in developing marketing collateral, promotional content and sales enablement content including email copy, brochures, web copy, presentations and sales material through workflow processes across several teams and touchpoints. Execute awareness and lead generation campaigns with demand generation and digital teams, including managing digital and social marketing, e-mail, webinars and paid search. Collaborate with internal comms team to increase awareness of tech & alliance content, sales enablement and events. Develop a deep understanding of our industries and competitive landscape. Create and manage ticketing system for new marketing projects. Generate, qualify and track leads to support campaign execution. Measure and assess marketing activities, reporting on outcomes and ROI. Create content and promotional assets for industry conferences and ZS-hosted events. What you'll bring Exceptional spoken and written American-English communication skills. Bachelor's degree in business discipline, marketing preferred. 2-4 years of marketing experience, professional services or B2B technology marketing (product or solution marketing) preferred. Flexibility to work evening hours, think ahead and leverage time with global colleagues effectively so that individual work achieves maximum impact. Experience translating value propositions into impactful sales materials. Strong MS Office Skills (Word, Excel, PPT etc.), experience with Microsoft Dynamics and marketing automation a plus. Experience working with data and data tools to manipulate, analyze and interpret marketing data and outcome measures. Experience with Gen AI, design, and web tools. Experience balancing multiple tasks and delivering marketing tactics on deadline and within budget. Must be a self-starter with the ability to learn quickly and independently. Perks & Benefits ZS offers a comprehensive total rewards package including health and well-being, financial planning, annual leave, personal growth and professional development. Our robust skills development programs, multiple career progression options and internal mobility paths and collaborative culture empowers you to thrive as an individual and global team member. We are committed to giving our employees a flexible and connected way of working. A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections. Travel Travel is a requirement at ZS for client facing ZSers; business needs of your project and client are the priority. While some projects may be local, all client-facing ZSers should be prepared to travel as needed. Travel provides opportunities to strengthen client relationships, gain diverse experiences, and enhance professional growth by working in different environments and cultures. Considering applying At ZS, we're building a diverse and inclusive company where people bring their passions to inspire life-changing impact and deliver better outcomes for all. We are most interested in finding the best candidate for the job and recognize the value that candidates with all backgrounds, including non-traditional ones, bring. If you are interested in joining us, we encourage you to apply even if you don't meet 100% of the requirements listed above. To Complete Your Application Candidates must possess or be able to obtain work authorization for their intended country of employment.An on-line application, including a full set of transcripts (official or unofficial), is required to be considered.
Posted 1 month ago
1.0 - 6.0 years
5 - 14 Lacs
Chennai
Work from Office
SUMMARY About us: RRD GO Creative?, with more than three decades of expertise in business communications, marketing solutions, and digital productivity solutions, we successfully help reimagine customer experiences for companies. Our three pillars of Global Brand Solutions, Smart Work Solutions, and Technology & Innovation Services transform the way businesses work for customers, building strong brand loyalty. Our 8,000 experts in 42 locations work across various industries to co-create a future-ready business landscape. We adopt a consultative approach to digitizing every aspect of the Customer Journey so you can effectively translate a strategic vision of expansion and efficiency into a superior Customer Experience. We help you effectively address customer needs so you can make Customer Experience your competitive differentiator. ? RRD GO CREATIVE currently seeking Senior Software Consultant for the Information Technology team to join in Chennai Position Responsibilities: Test Planning and Design: Collaborate with cross-functional teams to understand project requirements and develop comprehensive test plans. Design test cases and scenarios that effectively cover all aspects of the software, including functional, performance, and regression testing. Test Execution: Execute manual and automated test cases to verify software functionality, stability, and performance. Identify, isolate, and document defects with clear and concise steps to reproduce. Automation: Develop and maintain automated test scripts to increase efficiency and coverage. Work towards continuous improvement of automated testing processes. Collaboration: Collaborate closely with developers, product managers, and other stakeholders to ensure effective communication and understanding of testing requirements. Participate in Agile/Scrum ceremonies and contribute to the overall improvement of the development process. Reporting and Documentation: Generate detailed test reports and documentation to communicate testing results and progress. Provide feedback on product quality and suggest improvements to enhance the user experience. Continuous Learning: Stay updated on industry trends, testing methodologies, and tools to bring new insights and best practices to the team. Actively participate in knowledge-sharing sessions within the QA team.
Posted 2 months ago
7.0 - 12.0 years
17 - 22 Lacs
Bengaluru
Work from Office
Description - External Customer Experience : Responsible for the end-to-end customer experience at Innovation Hub, from processing visit requests to orchestrating the company story and pitching solution value propositions, ensuring excellence in the customer experience to foster business growth with tailored experiences for different C-Level audiences. Lead Generation & Commercial Impact : Consistently collaborate with local teams and business units to ensure visitor follow-up and experience continuity after their visit to the Innovation Hub; track the commercial impact made by Innovation Hub interms of influenced businesses, new opportunities, etc Demonstrated Innovation : Lead on the continuous improvement of the content and technology of Innovation Hub experience, working with site facilities, technical leads, marketing, business, and global functions. Stakeholder Management: Develop a community of ambassadors, working closely with segment managers and country marketing managers to ensure the relevance of the offerings highlighted in the Hubs. Assist with Innovation Hub marketing such as maintenance of Innovation Hub websites and developing marketing collateral and communications materials. Strategically guide Sales/Account/Partner teams in aligning hub visits for customers and partners, providing expert advice to curate outcome-focused visit agendas, plan resources, identify and prepare presenters, coordinate internal logistics arrangements, and facilitate the hub visit experiences. Lead and manage the Hub Ambassador Program which includes developing and organizing trainings and driving continuous ambassador recognition improvement to increase the retention rate. Qualifications - External 7-10 years Experience in customer facing/ business development, keen business sense, engineering field, or any other related field. Good understanding of energy management & automation domain, customer base, market evolving trends, challenges, etc A good understanding of IoT, IT, and OT concepts wrt related domain is highly preferred. Excellent verbal and written communication skills, and presentation skills. Strong attention to detail with excellent time and project management skills. Ability to work on multiple projects simultaneously, ensuring continuity between external events and the life of the Innovation Hub Related experience in Innovation Hub/Executive Briefing Center/Customer Solution Center or similar is highly preferred. Self-motivated, takes ownership and initiative able to work independently.
Posted 2 months ago
7 - 16 years
8 - 12 Lacs
Gurugram
Work from Office
Responsibilities The Offerings Development Manager will work closely with practice and service line teams to strategize/identify the right offerings and work on articulating the value we drive for our clients. They will own the strategic and operational duties associated with business content readiness and establish governance mechanisms to improve the overall offerings enablement ecosystem. Work with practice SMEs to understand the client’s challenges and how Genpact solves for their challenges Understand our right to play and value articulation Productize the offering with the right value articulation to make it client ready Ensure every offering has all the GTM readiness collaterals for client readiness Establish strong relationship with practice leaders to be their trusted advisor for offerings Ability to quickly research industry and competitor’s offerings and ability to incorporate it in our value messaging Work with Knowledge Management team to drive strategic placement of the offerings in our infrastructure Qualifications we seek in you!Minimum Qualifications / Skills Prior experience in working on product/solution marketing messaging with understanding of AI, ML, Agents, Cloud, Tech, etc. Graduate with relevant content creation experience Product marketing skills with experience in creating client facing collaterals Understanding of “value-based problem solving” and “solution orientation” Preferrable to have basic research skills Savvy with MS Office, Excel and PowerPoint Ability to engage with senior stakeholders globally, understand and align with their business priorities, and work with knowledge partners to translate these to client messaging Preferred Qualifications/ Skills Experience in client-facing role and/or understanding professional services market would be an advantage Good summarization skills Ability to directly deal with stakeholders Ability to work independently, with minimum supervision and with geographically dispersed teams Good problem solving skills - ability to think and provide relevant solution Think strategically – should be able to understand the larger picture Flexible - ability to adapt to changing dynamics quickly Personal efficiency and influencing skills
Posted 2 months ago
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