Social Media Strategist

We’re Hiring: Social Media Manager & Strategist

At The Hook, we’re looking for a creative mind who can turn brand challenges into strong ideas and lead a team to bring them to life.

You should know what makes people stop scrolling, what gives a brand a distinct voice, and how to build a strategy beyond the next trending reel. Someone who takes ownership, gives clear direction, and keeps the work moving.

Location: Lower Parel, Mumbai

Experience: 3–5 years; creative or digital agency experience preferred

Schedule: Monday-Friday, 10 AM-7 PM, on-site; alternate Saturdays work from home

What You’ll Own

Strategy: Build brand-specific social media strategies through audience research, competitor analysis, content pillars, and clear objectives.

Creative thinking: Develop campaign concepts, reel ideas, hooks, scripts, and content formats that give brands a recognisable presence.

Content planning: Own monthly calendars and translate ideas into clear briefs for designers, editors, creators, and production teams.

Team leadership: Delegate tasks, set priorities, guide the team, and ensure quality work goes out on time.

Client management: Present ideas confidently, manage expectations, consolidate feedback, and drive approvals.

Execution: Oversee content creation, shoots, publishing, and community management across multiple accounts.

Quality control: Review copy, design, and edits for accuracy, brand consistency, and creative impact.

Performance: Track results, identify what’s working, and turn reporting into improvements.

Collaboration: Work with influencer, production, and paid media teams to build connected campaigns.

What You’ll Bring

Experience independently managing multiple brand accounts and leading a team.

A portfolio that shows your strategic thinking, creative contribution, and results.

Strong understanding of Instagram, LinkedIn, Facebook, and YouTube.

Sharp copywriting, storytelling, presentation, and communication skills.

An eye for design, an understanding of video, and the judgement to know which trends suit a brand.

A structured approach to deadlines, workflows, and problem-solving.

The initiative to bring solutions, make decisions, and take responsibility for delivery.

To Apply

Email your CV, portfolio, current and expected CTC, and notice period to info@thehookmarketing.in.

Subject: Application - Social Media Manager & Strategist | Your Name

Pay: ₹25,000.00 - ₹40,000.00 per month

Work Location: In person