Social Media Marketing Associate

Role Description & Responsibilities

This is a full-time on-site role for a Social Media Manager, ideally suited for someone with a keen interest in reading and creating content related to books, where the responsibilities include:

• Developing and implementing social media strategies
• Planning the content calendar
• Photography and videography skills are a plus; the Social Media Manager should be proficient in editing and creating reels.
• Managing company's social media accounts
• Creating and publishing engaging content
• Overseeing social media campaigns
• Collaborating with the graphic and sales teams
• Should be well versed with graphic designing Software
• Working on collaboration with targeted influencers
• Compiling and presenting monthly analytics
• Embracing creative liberty while ensuring attention to detail
• Staying updated on industry best practices and evolving social media trends
• Ensuring effective communication and collaboration with various teams
• Incorporating influencer marketing strategies
• Ensuring cohesive brand representation across all platforms

Qualifications and Requirements

• Social Media Marketing and Social Media Optimization (SMO) skills
• Excellent communication skills, both written and verbal
• Experience in developing content strategies
• Strong writing and editing skills
• Should have a good knowledge of creatives
• Ability to work independently and as part of a team
• Ability to multitask
• Familiarity with social media analytics and reporting tools
• Experience in graphic design/Illustrator is a plus
• Bachelor's degree in Marketing, Communications, Journalism, literature or related fields.
• Kindly be informed that the salary range is subject to the individual's level of experience.