Social Media Manager

Key Responsibilities

• Content Creation & Copywriting: Write engaging, platform-specific copy, hook-driven captions, carousel scripts, and post descriptions across Instagram, LinkedIn, X (Twitter), and YouTube.
• Social SEO & Discoverability: Apply on-platform SEO best practices (keyword-rich captions, profile optimization, search-driven hashtags, and alt text) to maximize discoverability and organic reach.
• Content Planning & Calendar: Plan, schedule, and maintain monthly social media content calendars aligning with client marketing goals, product launches, and industry trends.
• Collaboration with Design & Motion: Coordinate closely with graphic designers and motion artists to translate ideas into eye-catching static posts, carousels, and short-form video concepts (Reels/Shorts).
• Community Engagement: Monitor comments, direct messages, and brand mentions to spark meaningful conversations and nurture active online communities.
• Performance Tracking: Track key engagement metrics, analyze organic traffic and follower growth, and share actionable monthly insights to optimize future content strategy.

What We Are Looking For

• Experience: 1 to 2 years of proven experience managing social media accounts (agency, creative studio, or brand-side preferred).
• Core Skills:
• Writing & Copywriting: Strong command of English with the ability to adapt voice and tone—from witty, conversational B2C banter to polished, authoritative B2B/agency thought leadership.
• SEO Fundamentals: Good understanding of search-first content optimization (keywords, search intent, and platform discovery algorithms).
• Platform Fluency: In-depth knowledge of Instagram, LinkedIn, and emerging social platforms, along with scheduling tools (Buffer, Meta Business Suite, Hootsuite, etc.).
• Aesthetic Sense: A solid visual eye to ensure all published content matches high design and layout standards.
• Portfolio/Samples: Demonstrated examples of live social campaigns, written posts, or personal content handles.

Pay: ₹11,000.00 - ₹20,000.00 per month

Work Location: In person