Social Media Manager

5 - 10 years

10 - 20 Lacs

Posted:22 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Key Responsibilities:

  • Develop and execute social media strategies across platforms (Instagram, YouTube, LinkedIn, Facebook, X, etc.) to build brand visibility and engagement.
  • Create engaging and high-quality content (posts, reels, videos, campaigns) that align with brand goals and audience interests.
  • Plan and manage paid ad campaigns to drive leads, conversions, and audience growth.
  • Coordinate with internal teams (creative, marketing, artist management, events) for campaign planning and execution.
  • Track analytics, prepare performance reports, and optimize campaigns based on insights.
  • Manage influencer collaborations, partnerships, and cross-promotional activities.
  • Stay up-to-date with social media trends, tools, and best practices to keep the brand relevant and innovative.

Key Skills & Requirements:

  • Proven experience in social media marketing or digital brand management.
  • Strong understanding of content marketing, audience engagement, and analytics tools.
  • Ability to ideate and execute creative campaigns from concept to delivery.
  • Knowledge of paid ads, SEO basics, and influencer marketing.
  • Excellent communication, copywriting, and presentation skills.
  • Experience in the

    entertainment, music, or events

    industry is a strong plus.

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