Social Media Manager and content creator Female

Job Description

Job Opening: Social Media Manager & Content Creator (Female Candidates Only) Location: Calicut Boutique: Prakrithi by Ramya – A premium designer boutique for ethnic wear, wedding sarees, lehengas & more Accommodation Provided by Company About Us At Prakrithi by Ramya , we celebrate elegance and tradition through timeless designer collections. From handcrafted sarees to bespoke bridal wear, our boutique has carved a niche in Calicut’s fashion scene. We are now looking for a passionate and skilled female Social Media Manager & Content Creator to take our online presence to the next level – organically . Role Overview We are seeking a creative storyteller and digital strategist who can grow our brand without relying on paid campaigns . You’ll be responsible for planning, creating, and managing content that resonates with our niche audience and drives organic growth across Instagram, Facebook, and other platforms . Key Responsibilities Plan and execute an organic social media strategy that increases brand awareness and drives traffic to our Shopify store and boutique. Create engaging content (reels, posts, stories, behind-the-scenes, styling videos, etc.) based on current fashion and social media trends. Work closely with the boutique team to schedule and shoot content featuring new arrivals, bridal edits, customer features, etc. Analyze insights and performance data to refine and improve content strategies. Respond to followers, comments, and DMs promptly and professionally. Stay updated with fashion, Instagram reel trends, and influencer strategies. Required Skills & Experience Minimum 2 years of proven experience in managing social media key accounts.. Strong skills in content creation, organic growth methods, trends, and platform-specific best practices, and basic photography/videography. Deep understanding of organic growth strategies – how to crack the algorithm and build a loyal audience without ads. Strong knowledge of Instagram, Facebook, and basic Shopify product linking automation tools business WhatsApp and Instagram . Fluent in English and Malayalam (for captions, local engagement, and video scripting). Passionate about fashion, aesthetics, and customer interaction and Strong content creation skills (visual + copywriting).. Job Type: Full-time Pay: ₹18,000.00 - ₹25,000.00 per month Schedule: Fixed shift Experience: total work: 2 years (Required) Work Location: In person