Social Media Executive

Job Description – Social Media Marketing Executive

Company Name: VR Enterprises
Job Title: Social Media Marketing Executive
Job Location: T. Nagar, Chennai

Job Summary

We are looking for a creative and results-driven Social Media Marketing Executive with hands-on experience in social media management and Meta Ads campaigns. The candidate should be capable of creating engaging content, managing social media pages, generating leads, and optimizing paid advertising campaigns.

Key Responsibilities

• Manage company social media accounts, including Instagram and Facebook.
• Plan, create, and publish posts, reels, stories, and promotional videos.
• Set up, manage, and run Meta Ads campaigns (Facebook and Instagram).
• Generate quality leads through paid advertising campaigns.
• Monitor campaign performance, analyze results, and optimize ad budgets.
• Prepare ad creatives, primary text, headlines, and descriptions.
• Track leads, cost per lead (CPL), reach, engagement, and conversions.
• Conduct competitor analysis and research market trends.
• Follow up on campaign performance and coordinate with the sales team.
• Prepare daily and weekly social media and advertising reports.

Required Skills

• Mandatory: Practical knowledge of Meta Ads Manager and campaign setup.
• Experience with Facebook and Instagram marketing.
• Knowledge of lead generation campaigns and audience targeting.
• Basic video editing and poster design skills.
• Familiarity with Canva and CapCut or similar tools.
• Knowledge of social media analytics and campaign optimization.
• Good communication and reporting skills.

Eligibility

• Experience in digital marketing or social media marketing is preferred.
• Freshers with practical Meta Ads knowledge may also apply.
• Candidates should be creative, proactive, and target-oriented.

Job Details

Job Type: Full-time
Work Location: T. Nagar, Chennai
Apply Now: Send your resume to VR Enterprises.

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: In person