Posted:-1 days ago|
Platform:
Work from Office
Full Time
This role is responsible for executing Paid Social campaigns in line with the defined strategy, ensuring client performance targets are met and exceeded.
Handles daily implementation, optimisation, and uploading of client campaigns through direct platform input.
Campaign management: Plan, execute, and oversee paid social campaigns across platforms such as Facebook, Instagram, LinkedIn & Twitter
Strategy Development : Develop and implement social media strategies that support broader marketing objectives, covering audience insights, platform choice, and budget planning
Targeting & Optimization: Leverage platform-specific targeting toolssuch as demographics, interests, and behaviors—to reach relevant audiences and refine campaigns using performance insights.
Budget Management: Allocate budgets effectively among campaigns and channels, continuously optimizing for maximum return on investment.
Performance Analysis: Track, analyze, and present key metrics (reach, engagement, traffic, conversions) to inform campaign performance.
Skills and Qualifications
Dentsu Aegis Network
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