Social Media Content Specialist

The ideal candidate will be responsible for creating engaging and innovative content across various digital platforms. You will play a vital role in growing our social media presence, engaging our audience, and increasing brand awareness. Your responsibilities will include developing compelling content for ads, social media, blogs, and videos, creating storyboards and creative frameworks, maintaining a unified tone and messaging across platforms, using consumer insights to craft relevant messaging, staying updated on trends and competitors for refining strategies, as well as gathering insights and ensuring accuracy in all content. You should have strong ideation skills for developing unique concepts, scripts, and storyboards, an understanding of brand voice and consistency, the ability to analyze consumer behavior insights, awareness of industry trends and competitor strategies, experience in A/B testing and optimization, and familiarity with Excel/Google Sheets for content tracking. About The Brands Team At Wellversed: At Wellversed, the Brands & Product Division is where value creation meets innovation. From cutting-edge R&D to building brands that redefine performance nutrition, the team drives the full spectrum of brand building, shaping entire categories from scientific formulation to crafting powerful consumer connections. About Wellversed: Wellversed maximizes human potential through performance-driven brands such as Wellcore, YouWeFit, Ketofy, Zero Sugar, Okami, and Dynamite, each engineered for peak performance and relentless progress. With an omni-channel presence, including the e-commerce portal www.wellversed.in, we make high-impact nutrition accessible to those who push limits and refuse to plateau. Location: Gurgaon, Haryana,