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3 - 5 years
7 - 11 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Custom Software Engineering Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge of SFMC functionalities, including Email Studio, Mobile Studio, Automation Studio, and Journey Builder. Knowledge of SQL and AMPscript for data segmentation and dynamic content creation within SFMC. Campaign Management:Proficiency in configuring and customizing SFMC components, including data extensions, email templates, and automations. Best Practices:Strong understanding of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing. Problem Solving:Strong problem-solving skills and the ability to troubleshoot and resolve technical issues related to SFMC and campaign execution. Collaboration Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders. Attention to Detail:A keen eye for detail and ability to manage multiple campaigns simultaneously in a fast-paced environment. API Integration:Exposure to API integration to fully utilize SFMC's API capabilities. Marketing Automation Best Practices:Knowledge of Marketing Automation best practices. Salesforce Marketing Cloud Social Studio:End to end understanding of SFMC Social Studio. HTML and CSS:Familiarity with HTML and CSS for email template customization. Reporting and Analysis:Experience in campaign reporting and analysis, including tracking key performance indicators (KPIs) and providing actionable insights. Roles and Responsibilities: Campaign Planning and Requirements Gathering: Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any) Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation. Provide guidance on leveraging SFMC capabilities to achieve campaign goals effectively.SFMC Configuration and Development: Configure and customize SFMC components, including data extensions, email templates, landing pages, and automations, to support campaign execution. Build and maintain various standard data extensions/customer master within SFMC for accurate segmentation and personalization. Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications.Campaign Execution and Management: Set up and execute email, SMS, direct mail, social/paid and other marketing broad cast or journey-based campaign using SFMC tools. Create Cloud pages within SFMC tool as per brief provided. Ensure accurate targeting and segmentation of campaign audiences. Monitor campaign performance and engagement metrics, providing regular reporting and analysis to stakeholders. Conduct A/B testing and optimization to improve campaign effectiveness and customer experience. Troubleshoot and resolve any technical issues related to campaign execution.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualification Any Graduation
Posted 1 month ago
5 - 10 years
7 - 12 Lacs
Chennai
Work from Office
Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Salesforce Marketing Cloud Good to have skills : NA Minimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Roles & Responsibilities: Lead the design, development, and implementation of Salesforce Marketing Cloud solutions, ensuring the successful delivery of projects. Collaborate with cross-functional teams, including business stakeholders, developers, and architects, to gather requirements and design solutions that meet business needs. Configure and customize Salesforce Marketing Cloud applications, including Journey Builder, Email Studio, Mobile Studio, and Social Studio, to meet business requirements. Provide technical leadership and guidance to development teams, ensuring adherence to best practices and standards for Salesforce Marketing Cloud development. Ensure the successful delivery of projects, including managing project timelines, budgets, and resources, and communicating project status to stakeholders. Professional & Technical Skills: Must To Have Skills:Strong experience with Salesforce Marketing Cloud, including Journey Builder, Email Studio, Mobile Studio, and Social Studio. Good To Have Skills:Experience with Salesforce Sales Cloud and Service Cloud. Experience leading the design, development, and implementation of Salesforce Marketing Cloud solutions. Strong understanding of Salesforce Marketing Cloud architecture and best practices. Experience with Salesforce Marketing Cloud APIs and integrations. Experience with HTML, CSS, and JavaScript for email and landing page development. Additional Information: The candidate should have a minimum of 6.5+ years of experience in Salesforce Marketing Cloud development. The ideal candidate will possess a strong educational background in computer science, information technology, or a related field, along with a proven track record of delivering impactful Salesforce Marketing Cloud solutions. This position is based at our Bengaluru office. Qualifications 15 years full time education
Posted 2 months ago
5 - 10 years
7 - 12 Lacs
Pune
Work from Office
Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Salesforce Marketing Cloud Good to have skills : NA Minimum 5 year(s) of experience is required Educational Qualification : 15 years of full time education Roles & Responsibilities: Lead the design, development, and implementation of Salesforce Marketing Cloud solutions, ensuring the successful delivery of projects. Collaborate with cross-functional teams, including business stakeholders, developers, and architects, to gather requirements and design solutions that meet business needs. Configure and customize Salesforce Marketing Cloud applications, including Journey Builder, Email Studio, Mobile Studio, and Social Studio, to meet business requirements. Provide technical leadership and guidance to development teams, ensuring adherence to best practices and standards for Salesforce Marketing Cloud development. Ensure the successful delivery of projects, including managing project timelines, budgets, and resources, and communicating project status to stakeholders. Professional & Technical Skills: Must To Have Skills:Strong experience with Salesforce Marketing Cloud, including Journey Builder, Email Studio, Mobile Studio, and Social Studio. Good To Have Skills:Experience with Salesforce Sales Cloud and Service Cloud. Experience leading the design, development, and implementation of Salesforce Marketing Cloud solutions. Strong understanding of Salesforce Marketing Cloud architecture and best practices. Experience with Salesforce Marketing Cloud APIs and integrations. Experience with HTML, CSS, and JavaScript for email and landing page development. Additional Information: The candidate should have a minimum of 6+ years of experience in Salesforce Marketing Cloud development. The ideal candidate will possess a strong educational background in computer science, information technology, or a related field, along with a proven track record of delivering impactful Salesforce Marketing Cloud solutions. This position is based at our Bengaluru office. Qualifications 15 years of full time education
Posted 2 months ago
3 - 5 years
5 - 7 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Web Developer Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders. HTML and CSS:Familiarity with HTML and CSS for email template customization. Reporting and Analysis:Experience in campaign reporting and analysis, including tracking key performance indicators (KPIs) and providing actionable insights."" API Integration:Exposure to API integration to fully utilize SFMC's API capabilities. Marketing Automation Best Practices:Knowledge of Marketing Automation best practices. Salesforce Marketing Cloud Social Studio:End to end understanding of SFMC Social Studio. What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge of SFMC functionalities, including Email Studio, Mobile Studio, Automation Studio, and Journey Builder. Knowledge of SQL and AMPscript for data segmentation and dynamic content creation within SFMC. Campaign Management:Proficiency in configuring and customizing SFMC components, including data extensions, email templates, and automations. Best Practices:Strong understanding of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing. Problem Solving:Strong problem-solving skills and the ability to troubleshoot and resolve technical issues related to SFMC and campaign execution. Collaboration Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders. Attention to Detail:A keen eye for detail and ability to manage multiple campaigns simultaneously in a fast-paced environment." Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Roles and Responsibilities: Campaign Planning and Requirements Gathering: Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any) Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation. Provide guidance on leveraging SFMC capabilities to achieve campaign goals effectively.SFMC Configuration and Development: Configure and customize SFMC components, including data extensions, email templates, landing pages, and automations, to support campaign execution. Build and maintain various standard data extensions/customer master within SFMC for accurate segmentation and personalization. Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications.Campaign Execution and Management: Set up and execute email, SMS, direct mail, social/paid and other marketing broad cast or journey-based campaign using SFMC tools. Create Cloud pages within SFMC tool as per brief provided. Ensure accurate targeting and segmentation of campaign audiences. Monitor campaign performance and engagement metrics, providing regular reporting and analysis to stakeholders. Conduct A/B testing and optimization to improve campaign effectiveness and customer experience. Troubleshoot and resolve any technical issues related to campaign execution. Qualifications Any Graduation
Posted 3 months ago
12 - 16 years
10 - 14 Lacs
Pune
Work from Office
Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Salesforce Marketing Cloud Customer Data Platform Good to have skills : NA Minimum 12 year(s) of experience is required Educational Qualification : NA Summary :As a Salesforce Marketing Cloud Customer Data Platform Application Lead, you will be responsible for leading the effort to design, build, and configure applications, acting as the primary point of contact. Your typical day will involve collaborating with cross-functional teams, developing and implementing solutions, and ensuring the successful delivery of projects. Roles & Responsibilities: Lead the design, development, and implementation of Salesforce Marketing Cloud Customer Data Platform solutions. Collaborate with cross-functional teams to gather requirements and ensure successful delivery of projects. Act as the primary point of contact for clients and stakeholders, providing guidance and support throughout the project lifecycle. Provide technical leadership and mentorship to team members, ensuring adherence to best practices and standards. Stay updated with the latest advancements in Salesforce Marketing Cloud Customer Data Platform, integrating innovative approaches for sustained competitive advantage. Professional & Technical Skills: Must To Have Skills:Strong experience in Salesforce Marketing Cloud Customer Data Platform. Good To Have Skills:Experience in Salesforce Marketing Cloud Email Studio, Journey Builder, and Mobile Studio. Experience in designing and implementing complex Salesforce Marketing Cloud Customer Data Platform solutions. Strong understanding of data management and integration principles. Experience in leading and mentoring teams. Excellent communication and interpersonal skills. Additional Information: The candidate should have a minimum of 12 years of experience in Salesforce Marketing Cloud Customer Data Platform. The ideal candidate will possess a strong educational background in computer science or a related field, along with a proven track record of delivering impactful solutions. This position is based at our Pune office. Qualifications NA
Posted 3 months ago
5 - 10 years
7 - 12 Lacs
Chennai
Work from Office
Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Salesforce Marketing Cloud Good to have skills : NA Minimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Roles & Responsibilities: Lead the design, development, and implementation of Salesforce Marketing Cloud solutions, ensuring the successful delivery of projects. Collaborate with cross-functional teams, including business stakeholders, developers, and architects, to gather requirements and design solutions that meet business needs. Configure and customize Salesforce Marketing Cloud applications, including Journey Builder, Email Studio, Mobile Studio, and Social Studio, to meet business requirements. Provide technical leadership and guidance to development teams, ensuring adherence to best practices and standards for Salesforce Marketing Cloud development. Ensure the successful delivery of projects, including managing project timelines, budgets, and resources, and communicating project status to stakeholders. Professional & Technical Skills: Must To Have Skills:Strong experience with Salesforce Marketing Cloud, including Journey Builder, Email Studio, Mobile Studio, and Social Studio. Good To Have Skills:Experience with Salesforce Sales Cloud and Service Cloud. Experience leading the design, development, and implementation of Salesforce Marketing Cloud solutions. Strong understanding of Salesforce Marketing Cloud architecture and best practices. Experience with Salesforce Marketing Cloud APIs and integrations. Experience with HTML, CSS, and JavaScript for email and landing page development. Additional Information: The candidate should have a minimum of 6.5+ years of experience in Salesforce Marketing Cloud development. The ideal candidate will possess a strong educational background in computer science, information technology, or a related field, along with a proven track record of delivering impactful Salesforce Marketing Cloud solutions. This position is based at our Bengaluru office. Qualifications 15 years full time education
Posted 3 months ago
5 - 10 years
7 - 12 Lacs
Pune
Work from Office
Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Salesforce Marketing Cloud Good to have skills : NA Minimum 5 year(s) of experience is required Educational Qualification : 15 years of full time education Roles & Responsibilities: Lead the design, development, and implementation of Salesforce Marketing Cloud solutions, ensuring the successful delivery of projects. Collaborate with cross-functional teams, including business stakeholders, developers, and architects, to gather requirements and design solutions that meet business needs. Configure and customize Salesforce Marketing Cloud applications, including Journey Builder, Email Studio, Mobile Studio, and Social Studio, to meet business requirements. Provide technical leadership and guidance to development teams, ensuring adherence to best practices and standards for Salesforce Marketing Cloud development. Ensure the successful delivery of projects, including managing project timelines, budgets, and resources, and communicating project status to stakeholders. Professional & Technical Skills: Must To Have Skills:Strong experience with Salesforce Marketing Cloud, including Journey Builder, Email Studio, Mobile Studio, and Social Studio. Good To Have Skills:Experience with Salesforce Sales Cloud and Service Cloud. Experience leading the design, development, and implementation of Salesforce Marketing Cloud solutions. Strong understanding of Salesforce Marketing Cloud architecture and best practices. Experience with Salesforce Marketing Cloud APIs and integrations. Experience with HTML, CSS, and JavaScript for email and landing page development. Additional Information: The candidate should have a minimum of 6+ years of experience in Salesforce Marketing Cloud development. The ideal candidate will possess a strong educational background in computer science, information technology, or a related field, along with a proven track record of delivering impactful Salesforce Marketing Cloud solutions. This position is based at our Bengaluru office. Qualifications 15 years of full time education
Posted 3 months ago
3 - 9 years
0 Lacs
Bengaluru, Hyderabad, Gurgaon
Work from Office
Salesforce Marketing Cloud Developer Looking for a world of opportunities and a fulfilling career? We are a creative digital consultancy. We combine leading digital and creative capabilities with the deep industry knowledge and experience Deloitte is known for. That means, our clients can bring us their biggest challenges, knowing we have what it takes to bring a business vision to life. Work You’ll Do Practitioners will integrate and learn from talented colleagues who have focused around core domains that we may not have had visibility into. Our move towards integrated solutions demands that everyone adopt a growth mindset and invest in expanding their understanding of what we bring to the marketplace. Practitioners will be able to develop skills in a Portfolio that represents the unification of the some of the most diverse, globally recognized brands and businesses in the organization—an exciting opportunity for their career development. Has excellent communication and interpersonal skills The Team The Customer & Marketing Offering Portfolio integrates our most differentiated, globally recognized customer and marketing businesses. It focuses on owning the commercial agenda through growth strategy, enhanced user experiences, and engagement through the entire customer lifecycle. From our core strengths in creative design, to strategy, platforms and solutions, as well as our continued growth through acquisitions, we are specifically positioned to bring fully integrated solutions to our clients. We are all consumers and personal marketers. This reality is what makes the Customer & Marketing Offering Portfolio so exciting. What we deliver in the market each and every day directly impacts who we are as customers. We are able to deliver on outcomes for the very products and services that we have the privilege of engaging with ourselves. Our Advertising, Marketing & Commerce team focuses on delivering marketing and growth objectives aligned with our clients’ brand values for measurable business growth. We do this by creating content, communications, and experiences that engage and inspire their customers to act. We implement and operate the technology platforms that enable personalized content, commerce and marketing user-centric experiences. In doing so, we transform our clients’ marketing and engagement operations into modern, data-driven, creatively focused organizations. Our team brings deep experience in creative and digital marketing capabilities, many from our Digital Studios. We serve our clients through the following types of work: Cross-channel customer engagement strategy, design and development (web, mobile, social, physical) eCommerce strategy, implementation and operations Marketing Content and digital asset management solutions Marketing Technology and Advertising Technology solutions Marketing analytics implementation and operations Advertising campaign ideation, development and execution Acquisition and engagement campaign ideation, development and execution Agile based, design-thinking, user-centric, empirical projects that accelerate results Qualifications and Experience: Engage/ lead teams to execute projects and be the key interface to end users Analyze and identify gaps in functional/business requirements and should be able to effectively communicate this to both Business and Functional analysts Architecting requirements, analysis & providing marketing insight in other phases across existing and identified marketing programs ensuring delivery on planned value Playing a key liaison role during technology implementation, providing direction and requirements clarity and testing new and enhanced capabilities, prior to release into production Analyze, estimate and recommend solutions with in-depth understanding of customer landscapes Should be able to assess the impact on technical designs caused by changes in functional requirements Develop end-to-end marketing automation solution leveraging contact builder, email studio, automation studio, journey builder etc. Build/configure integration between Salesforce Marketing Cloud and CRM/other application using MC Connector/Middleware/SOAP/REST based solution Trains/mentors other practitioners on Salesforce Marketing Cloud and help build Deloitte marketing capabilities, thought leadership and assets Maintains alignment with Salesforce Marketing Cloud development best practices Required: Understand functional requirements and should be able to develop technical design using standard patterns and be able to communicate the same effectively to the team members. Minimum of 3-5 years of experience on Marketing Cloud/Eloqua or similar marketing platform Should have very good technical problem solving skills. Ability to analyze and identify gaps in functional/business requirement and should be able to effectively communicate with both Business and Functional analysts on the same. Ability to assess the impacts on technical design because of the changes in functional requirements. Ability to perform independent quality reviews on the project. Must have deep understanding of different kind of marketing programs in a multi- channel campaign and marketing world Preferred: Good knowledge on Front End skills such as HTML/CSS Good knowledge on SQL,SSJS, Ampscript, Execution of A/B Testing. Experience/ knowledge on tools such as Litmus/Email on Acid Experience on similar marketing platforms such as Pardot or Adobe Marketing Cloud would be plus
Posted 3 months ago
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