Skinluent

Company Description Skinluent® is a science-driven skincare brand, making dermatologist-tested and effective skincare accessible across India and beyond. With innovative actives, ethical formulations, and an AI-powered Skin Analysis Tool, we help customers build personalised skincare routines. We are seeking a Freelance Performance Marketer (Remote – India) to lead and optimise our paid campaigns, ensuring strong ROI and customer acquisition for our growing D2C brand. Role Description Plan, launch, and optimise paid campaigns across Google Ads and Meta Ads (Facebook & Instagram). Manage campaign budgets and maximise ROAS (Return on Ad Spend). Conduct market and competitor analysis to refine targeting strategies. Run A/B testing on creatives, copy, and landing pages for better conversion. Track and report performance using Google Analytics. Work with content and creative teams to produce compelling ad creatives tailored to Indian beauty consumers. Qualifications 2+ years of hands-on experience in performance marketing, ideally for e-commerce or D2C brands. Strong knowledge of Google Ads and Meta Ads. Proven success in scaling ad campaigns and achieving measurable growth. Analytical mindset with strong data interpretation skills. Based in India, with an understanding of local digital behaviour and beauty industry trends. Why Work With Skinluent? Freelance, remote-first role with flexible working hours. Opportunity to shape the digital growth of a fast-growing beauty brand. Creative freedom to test, learn, and implement performance strategies. How to Apply Please send us your portfolio, rate card, and availability to contact@skinluent.in with the subject line: 👉 Application – Freelance Performance Marketer | Skinluent 💡 Tip: Include your social media handles and portfolio links if available