Role: Digital Content Manager Location: Bangalore Skills: Minimum 4 years experience of Digital content management , Any project management tool exp, Proficiency with HTML/CSS & Expertise with content management system (CMS) particularly Sitecore/ AEM and Sharepoint , Content management, Author & Publishing, Project management with an emphasis on digital/web Position Summary: The Digital Content Manager is a critical thinker that will lead and execute web publishing strategy and administration for our external and internal digital channels utilizing our content management systems (CMS). As part of the Digital Products team, you will work alongside curious, self-driven critical thinkers who have an entrepreneurial mindset to create lasting value for our clients and organization on a global scale. Our team works smart by advancing data-lead experiences, embracing iterative product design and actively collaborating across the organization. We are in the midst of digital transformation, building best in class experiences for our clients and colleagues, to create dynamic interactive experiences in a timely manner. Its an exciting time to be a part of Company and the Digital Products team. This role works on enterprise-wide content projects and ongoing site updates, ensuring content is integrated and organized in a manner consistent with standards and best practices. This is a consultative role with product owners and technical delivery teams providing assistance with content strategy, user experience, information architecture, SEO, site analytics and web best practices. The Digital Content Manager works to coach business partners on how to use digital tools to achieve specific business outcomes, and improve the CMS by instituting standards, controlled modifications and testing new features. Finally, the role creates and maintains publishing governance for existing and emerging digital channels. Essential Duties and Responsibilities Lead and execute web publishing strategy and administration for external and internal digital channels utilizing the companys content management system (CMS) Contribute within product teams to provide assistance with content strategy and user experience Manage and publish content across multiple corporate websites and ensure consistent, relevant and timely execution Ownership of content authoring templates to ensure content web display, reuse, performance and measurement best practices are in place. Partner with marketing content owners to prepare content plans and update content on websites Improve the CMS by recommending modifications and testing new features Create mockups of changes or new functionality Collaborate with technical delivery team to manage new features and updates to the CMS. Repurposing multimedia content, primarily imagery, to fit the various formats (design templates, thumbnails, banners, etc.) Implements Search Engine Optimization (SEO) tactics and understands web analytics integration. Works on content migration projects, site planning and creation and on-going site updates and enhancements. This includes pre-assessment, information architecture and build-out, and migrating content while ensuring information is organized in a manner consistent with all guidelines and taxonomy standards. Understands how customer/user issues may impact other functions and shares information appropriately. Establishes and communicates expectations regarding quality and service. Identifies repeated customer concerns or roadblocks, addresses them in a timely manner and seeks new ways to improve web/online experience for content administrators and users. Develops, promotes and executes outreach efforts to create awareness of systems management and web content strategy best practices. Creates and maintains documentation for CMS support. Provides ongoing support for web product owners across the enterprise. Reporting Relationship Role will report to VP of Digital Products. Skills & Abilities Expertise with content management system, particularly Sitecore and Sharepoint. Experience in content measurement strategies for utilization, engagement and quality Experience in HCI and user experience. Proficiency with HTML/CSS. Experience in understanding the relationship of UI design and content management to produce usable, intuitive web sites and software applications. Experience in creating and executing trainings as well as communicating policies and procedures. Experience in agile delivery and project management software (ADO, Jira etc.) Excellent written, verbal and editorial skills. Experience in content utilization as part of customer relationship management (CRM) strategies Key Characteristics : Strong communications skills - oral and written. Self-starter with strong work ethic. Flexible and resilient, handle various demands planned and unplanned. Proven ability to handle multiple tasks and projects simultaneously. Problem solver and desire to close issues, pragmatic and realistic with solutions. Resilient and collaborative, motivated to pro-actively drive issues to successful mutually agreed upon resolutions. Solid organization skills, with the ability to multi-task and follow through in a timely fashion. Attention to detail; strong emphasis on accuracy. Education & Experience Bachelor's degree (B.A.) in computer science, information architecture, marketing/communications, or related fields. 3-5 years experience of digital content management, project management with an emphasis on digital/web. Or equivalent combination of education and experience.
