What the role is: You will be based in Singapore Tourism Board’s (STB) Mumbai office, and be responsible for developing and executing comprehensive engagement and training strategies for online and offline travel agents. You will establish successful and impactful partnerships with the leisure travel trade, including both B2B and B2C players across the mass and premium spaces, across west and south India. Additionally, you will oversee strategic collaborations with Singapore-based aviation carriers to maximise marketing returns and increase Indian visitor traffic to Singapore. You will also manage the Mumbai office's administrative workstreams. What you will be working on: Build and foster strategic relationships with B2B and B2C leisure travel trade partners in west and south India, with a focus on driving greater market penetration. Lead the creation of high-impact campaigns with travel trade and airline partners, positioning Singapore as a top leisure destination for Indian travellers. Partner Singapore aviation carrier and airport partners, in tripartite collaboration, to design joint marketing initiatives aimed at increasing Indian visitor traffic, ensuring a measurable impact on travel numbers. Monitor and evaluate the effectiveness of engagement and partnership strategies, using insights to refine approaches for optimal results. Design and implement tailored engagement and training programs for online and offline travel agents, including premium travel agents, ensuring they are well-equipped to promote Singapore’s tourism products. Regularly assess market conditions and identify emerging trends, translating these insights into actionable strategies to enhance engagement with travel trade and aviation partners Oversee and execute the admin workstreams for the Mumbai office, including but not limited to asset and inventory management, logistics coordination, and management of office assistant and associated staff. Deliver on any other assigned workstreams that may arise from time to time, based on operational and business needs. What we are looking for: Possesses strong knowledge and networks of the travel distribution business in west and south India, particularly in the B2B, B2C, OTA and Premium leisure segments, with at least 5-7 years of relevant experience in travel trade, aviation, business development, and stakeholder management Possesses deep understanding of consumer trends, particularly in the travel & hospitality and lifestyle sectors Strong grasp of strategic thinking and critical analysis Good business acumen and business development competency Effective project management and organizational skills Ability to analyse market trends and adjust strategies to meet evolving industry demands Ability to multitask with both trade-facing work and office admin responsibilities with speed, accuracy, and confidence Must be able to conduct out-of-city travel for work whenever required, including overseas travel to Singapore. Good to have: Experience in managing partnerships with aviation carriers, travel trade in India Familiarity with digital marketing and India’s online consumer platform Tourism board, tourism board representation, or hospitality background Accreditation in relevant fields, e.g. marketing, business development, negotiation, etc. Show more Show less

You will be based in Singapore Tourism Boards (STB) Mumbai office and will be responsible for developing and executing comprehensive engagement and training strategies for online and offline travel agents. Your role will involve establishing successful partnerships with leisure travel trade partners, including B2B and B2C players across west and south India. Additionally, you will oversee strategic collaborations with Singapore-based aviation carriers to maximize marketing returns and increase Indian visitor traffic to Singapore. Managing administrative workstreams at the Mumbai office will also be part of your responsibilities. Your main responsibilities will include building strategic relationships with B2B and B2C leisure travel trade partners in west and south India to drive greater market penetration. Leading the creation of impactful campaigns with travel trade and airline partners to position Singapore as a top leisure destination for Indian travelers. Partnering with Singapore aviation carriers and airport partners to design joint marketing initiatives aimed at increasing Indian visitor traffic. Monitoring and evaluating the effectiveness of engagement and partnership strategies and implementing tailored engagement and training programs for online and offline travel agents, including premium travel agents. You will need to possess strong knowledge and networks in the travel distribution business in west and south India, with at least 5-7 years of relevant experience in travel trade, aviation, business development, and stakeholder management. A deep understanding of consumer trends in travel & hospitality and lifestyle sectors is essential. Strong strategic thinking, critical analysis, business acumen, project management, and organizational skills are required. The ability to analyze market trends, multitask, and conduct out-of-city and overseas travel for work is also necessary. Experience in managing partnerships with aviation carriers and travel trade in India, familiarity with digital marketing and India's online consumer platform, and a background in tourism board representation or hospitality would be beneficial. Accreditation in relevant fields such as marketing, business development, negotiation, etc., is a plus.,