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Customer Data Platform (CDP) YO IT Group

5.0 - 10.0 years

0 Lacs

hyderabad, telangana

On-site

As a CDP & Marketing Analytics Specialist, you will play a crucial role in driving data-driven decision-making and enabling hyper-personalized marketing at scale. Your responsibilities will include: - Designing and implementing end-to-end customer data ingestion strategies from diverse sources (CRM, web, mobile, social, PoS, etc.) into a unified Customer Data Platform (CDP). - Building and maintaining real-time streaming data pipelines using tools such as Azure Data Factory, Databricks, Kafka, etc. - Designing and implementing composable CDPs leveraging modern data platforms like Snowflake, Databricks, and similar technologies. - Developing and deploying AI/ML-driven customer segmentation mo...

Posted 1 month ago

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