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4.0 - 8.0 years
7 - 8 Lacs
coimbatore
Work from Office
Role & responsibilities Job Title: Assistant Manager - Digital Marketing Job location: Coimbatore Job Type: Permanent/On Roll Interview: Virtual Department: Marketing Reports To: Head Marketing Position Summary: Experience: 4-8 years relevant experience Responsible for driving our organic presence across platforms, support influencer collabs, coordinate shoots, and keep an eye on whats happening in the lifestyle jewellery space Key Requirements 4 to 6 years of experience in digital marketing, content, or brand roles Youve worked with lifestyle, jewellery, or fashion brands (preferred, not mandatory) Strong sense of design and storytelling for Gen Z audiences Familiar with Instagram tools, Canva, Google Sheets, and trend tracking Curious, collaborative, organized, and genuinely excited about building a brand. Principal Accountabilities: 1. Social Media & Content Planning Assist in creating monthly content calendars for Instagram and YouTube Shorts Schedule and post content, ensuring a consistent and distinct brand voice Monitor engagement and performance, and recommend tweaks when needed 2. Content Creation & Coordination Work with design and copy teams to put together visually engaging and on-trend content Help plan themes around festivals, product launches, or Gen Z moments Make sure everything looks and sounds like Glow 3. Influencer & Shoot Support Help shortlist and manage micro-influencers and content creators Coordinate shoot planning, approvals, and timelines Support with behind-the-scenes coordination for campaign films and photoshoots 4. Brand & Market Awareness Keep an eye on what similar jewellery or lifestyle brands are doing Share insights, trends, and ideas that can make Glow stand out Spot Gen Z content cues we should act on 5. Agency & Team Coordination Liaise with creative agencies for campaign assets Share clear briefs and timelines, and follow up to make sure everythings on track Work alongside product, retail, and in-store teams to keep things aligned Interested candidate please apply here. Also share your profile to chidananda@manpower.co.in; Best Regards, HR Team - Manpower Group Preferred candidate profile
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