188 Sfmc Jobs - Page 3

Role & responsibilities Salesforce Marketing Cloud and Salesforce Interaction Studio : Strategically lead and scale Salesforce Marketing Cloud practices for a luxury brand, leveraging data for targeted marketing strategies. Collaborate with agency partners and internal stakeholders to align technical solutions with brand objectives. Partner with creative teams to conceptualize data-backed storytelling for marketing campaigns. Define and optimize consumer journeys through data-driven insights and cutting-edge technology. Digital Projects : Oversee the development of the corporate website, SEO strategies, mobile/web applications, and ensure robust data and information security protocols. Data Analytics : Drive data lake, data warehouse, dashboarding, and MIS projects to generate actionable insights that inform marketing decisions. AI and Machine Learning : Explore and integrate AI/ML solutions to optimize consumer engagement and campaign performance. Stay at the forefront of emerging technologies, applying innovative approaches to elevate marketing impact. Competencies and Skills: Technical Proficiency In-depth knowledge of web technologies, data security, and information security standards. Familiarity with the implementation of digital tools and technologies, including Salesforce and marketing automation and Interaction Studio platforms. Data and Analytics Expertise Advanced knowledge of data analytics, including dashboarding, data visualization, and data warehousing. Proficiency in AI/ML tools and frameworks to enhance marketing strategies and execution. Hands-on experience with tools like Power BI or equivalent analytics platforms. Creative and Analytical Skills Strong analytical thinking with a proven ability to derive insights from complex datasets and apply them creatively to marketing challenges. A nuanced understanding of data storytelling, blending technical insights with impactful narratives. Leadership and Collaboration Proven ability to lead cross-functional teams and collaborate effectively with external agency partners. Exceptional communication and interpersonal skills to translate technical insights into actionable strategies. A proactive approach to problem-solving, with the ability to manage multiple projects in dynamic environments.

Roles & Responsibilities: Design, develop, and implement advanced solutions using Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, Contact Builder, etc.). Create and manage multi-channel marketing campaigns across email, SMS, push, and web using AMP script, SQL, and scripting tools. Lead Marketing Cloud integrations with Salesforce Sales Cloud or Service Cloud using connectors, APIs, and data extensions. Collaborate with stakeholders to gather business requirements and translate them into scalable and performant solutions. Lead and mentor a team of developers or junior marketing cloud consultants, ensuring best practices and quality standards. Implement and manage data segmentation, personalization strategies, and dynamic content. Troubleshoot and resolve technical issues, performance bottlenecks, and system bugs. Contribute to roadmap planning, solution design, and technical architecture for marketing automation. Ensure CAN-SPAM, GDPR, and other compliance requirements are followed in marketing practices. Required Skills & Qualifications: 8+ years of Salesforce experience, including 4+ years of hands-on Marketing Cloud development. Strong experience in AMPscript, SSJS, SQL, APIs, Data Views, and CloudPages. Proficient in using Marketing Cloud tools: Journey Builder, Automation Studio, Email Studio, Contact Builder, and Audience Builder. Solid understanding of Salesforce Sales Cloud or Service Cloud, with hands-on configuration and development experience. Experience integrating Marketing Cloud with core Salesforce clouds via Marketing Cloud Connect or APIs. Familiarity with REST/SOAP APIs for data exchange between Salesforce platforms and third-party systems. Experience in leading technical teams, managing workloads, and mentoring junior resources. Salesforce certifications preferred: Marketing Cloud Email Specialist Marketing Cloud Consultant Sales Cloud Consultant or Service Cloud Consultant Platform Developer I/II (good to have)

Job Title:SFMC Developer Experience5-10 Years Location:Chennai, Trichy (Hybrid) : We are looking for a Salesforce Marketing Cloud (SFMC) Engagement Developer to join our dynamic team. The ideal candidate will have expertise in configuring, developing, and implementing solutions within SFMC, with a strong focus on Journey Builder, Automation Studio, Email Studio, and AMPscript. The role requires a deep understanding of customer segmentation, personalization, and multi-channel campaign execution to enhance engagement and drive business growth. Key Responsibilities: Develop and implement personalized, automated customer journeys using Journey Builder and Automation Studio. Design and optimize email templates using AMPscript, HTML, and CSS for dynamic content personalization. Work with Marketing Cloud APIs to integrate external data sources and enable seamless data synchronization. Leverage Data Extensions, SQL, and Contact Builder to manage and segment audiences efficiently. Collaborate with marketing, data, and business teams to translate requirements into SFMC solutions. Implement triggered sends, transactional messaging, and audience targeting to improve engagement. Monitor campaign performance, troubleshoot issues, and optimize workflows for efficiency. Ensure compliance with email marketing best practices, CAN-SPAM, and GDPR regulations. Required Skills & Qualifications: 5+ years of hands-on experience in Salesforce Marketing Cloud (SFMC) development. Proficiency in Journey Builder, Automation Studio, Email Studio, and Content Builder. Strong expertise in AMPscript, SQL, and SSJS (Server-Side JavaScript) for dynamic content and automation. Experience with REST and SOAP APIs for integrating SFMC with external systems. Understanding of Data Extensions, Contact Builder, and Audience Segmentation. Experience in multi-channel campaign execution (Email, SMS, Push, Advertising Studio). Ability to analyze marketing data and optimize customer engagement strategies. Strong problem-solving skills with a data-driven approach to campaign improvements. Familiarity with Salesforce CRM, Data Cloud, and Marketing Cloud Intelligence (Datorama) is a plus. Salesforce Marketing Cloud Developer Certification is highly desirable. If you are passionate about data-driven marketing and automation and have the technical skills to deliver personalized customer experiences, we’d love to hear from you!

As a Campaign Specialist, you are responsible for handling clients across industries within the quality space. You will be responsible for managing the complete investigation process related to quality and compliance controls. If you thrive in a dynamic, collaborative workplace, IBM provides an environment where you will be challenged and inspired every single day. And if you relish the freedom to bring creative, thoughtful solutions to the table, there's no limit to what you can accomplish here. Your primary responsibilities include: Build campaign journeys, filter entry audience Build emails using content builder in SFMC Creation email communication by drag and drop Communicate with market point of contacts Investigate journey bugs Create and update data extensions for send and personalization requests Attach creatives to a journey for final deployment Build cloud pages whenever required to connect the email using CTAs Creation of user input form pages Ability to write to Data Extensions Build required automation in Automation Studio whenever required Build error and exception handlers to prevent unhandled risk Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Graduate with 3+ years of experience in Marketing Automation Minimum 2+ years of experience using AMP scripting Minimum 2+ years of responsive HTML, CSS & JavaScript coding experience Basic HTML knowledge Understand campaign brief and campaign flow Able to communicate with market representatives to clarify campaign Preferred technical and professional experience Good Communication skills

Role: Campaign Monitoring Specialist Location: Bangalore Shift: 3pm - 11:45pm (GMT) Skills Required: Minimum 3 years into Campaign Monitoring/ Analysis. Monitor/ Analyze all the campaign run by the email marketing team. Any Marketing Automation tool will work - Salesforce Marketing Cloud or (Eloqua, Marketo, Pardot, if not SFMC). To publish and create reports as per business requirement (PowerBi is good to have skills). Need experience with automation studio, ampscript and SSJS (Need Immediate to Max 30 Days Notice ) *************************************************** IMMEDIATE JOINERS REQUIRED Send your updated CV directly to: 9152808909 **************************************************** About role: As Campaign Monitoring team member, you will be responsible for ensuring the optimal performance and effectiveness of automated processes and customer journeys within Salesforce Marketing Cloud. With a focus on continuous improvement and proactive problem-solving, your primary objective will be to monitor, troubleshoot, and optimize campaigns throughout the lifecycle to maximize engagement and campaign effectiveness while driving positive customer experiences and minimizing issues and disruptions. Key Responsibilities: Monitor the performance of singles send email campaigns, automations and customer journeys to ensure they are running as intended within Salesforce Marketing Cloud. Analyze key metrics and performance indicators to identify trends, anomalies, and areas for improvement. Work within the Marketing Automation team to understand the end to end processes of marketing automation campaigns Proactively identify and address issues, such as delays, errors, or drop-offs that may impact campaign effectiveness. Investigate technical issues related to SFMC automations and journeys, including data synchronization problems, automation failures, and journey errors. Collaborate with internal stakeholders and SFMC support teams to resolve complex issues in a timely manner. Generate and analyze reports on campaign performance, highlighting key metrics, trends, and actionable insights. Communicate findings and recommendations to relevant stakeholders, including marketing automation team members and business campaign managers Qualifications: Bachelor's degree in marketing, or related field. 3-5 years professional experience running marketing automationcampaigns and/or in marketing analyst capacity Proven experience with managing Salesforce.com and a Marketing Automation Tool (like Salesforce Marketing Cloud, Hubspot, Eloqua, or Marketo) in a B2B environment required Strong analytical skills with the ability to interpret data and identify actionable insights. Excellent problem-solving abilities, with a keen attention to detail and a systematic approach to troubleshooting. Effective communication skills, both written and verbal, with the ability to convey technical concepts to non-technical stakeholders. Strong understanding of Microsoft Excel, including but not limited to use of Pivot Tables, VLOOKUP, and Macros Salesforce Marketing Cloud certifications (e.g., Email Specialist) are a plus. Intermediate to advanced knowledge with HTML, SQL, AMPscript, and JavaScript is desirable.

Job Title 1 : Salesforce Marketing Cloud Developer / Consultant Role & responsibilities Develop and implement campaigns using Salesforce Marketing Cloud tools Customize emails and landing pages using AMPscript and HTML/CSS Integrate SFMC with external systems via APIs Analyze campaign performance and optimize for engagement Collaborate with marketing and CRM teams to align strategies Job Title 2 : Medical Writer Role & responsibilities Design, develop, and deliver business solutions for the medical affairs division of pharmaceutical companies Contribute to medical publications and scientific content creation Facilitate medical education and information dissemination Manage medical grants and funding processes Organize and support advisory boards and advocacy programs Oversee regulatory review and approval of pharmaceutical drugs Perform publishing and quality control tasks on submission components Perks and benefits Home pick up and drop facility will be provided (within 40 kms of radius). Relocation assistance would be provided Subsidized food services available. Gym facility available on office premises.

SFMC Developer (Remote) Experience: 3 - 5 Years Exp Salary : USD 3,703-4,444 / month Preferred Notice Period : Within 30 Days Shift : 1:30PM to 10:30PM IST Opportunity Type: Remote Placement Type: Contractual Contract Duration: Full-Time, 12 Months (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : B2B, Data-led, Market Research, Modularity, Product Design, User journey mapping, UX/UI Good to have skills : B2C, Business Context, D2c, E-Commerce, Layout Recommendations, Self-serve IT (One of Uplers' Clients) is Looking for: SFMC Developer (Remote) who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. Role Overview Description We are seeking a skilled Salesforce Marketing Cloud Specialist to join our dynamic team. We work across various industries to deliver high-impact marketing campaigns and enhance our clients eCRM strategies. What I need to know: Mobile responsive email HTML coding and styling techniques, supported by all mainstream email clients and mobile apps. Limitations of Email coding, and common fallback techniques where necessary. The latest considerations within eCRM (DarkMode for example) Fluency with HTML editors such as Adobe Dreamweaver or Sublime Text. A good knowledge of FIGMA and Adobe Photoshop, XD, Illustrator, and InDesign. 3 years Experience with Salesforce Marketing Cloud, including AMPScript, Journey Builder, Contact Builder, and Automation Studio, in addition to data analysis and campaign development Certification(s) in Salesforce Marketing Cloud would be advantageous. Excellent attention to detail; look closely at your work to identify and spot errors to guarantee they are corrected before passing it onwards Strong communication and people skills, both written and verbal Demonstrable flexibility and the ability to adapt to challenges and opportunities presented whilst working across multiple clients and projects Strong skills in organisation and deadline management Main Duties and Responsibilities (What I need to do) Delivering email campaigns within the timescale set, ensuring the accuracy of rendering and content. Build, develop, and maintain campaigns through email and mobile channels. Undertake data segmentation and data analysis tasks for campaign creation and reporting. End-to-end testing of marketing campaigns to ensure campaigns are aligned with the client brief before going into production Monitor live campaigns to track metrics and behaviors; keep the client informed of any findings or anomalies and assist in finding ad hoc solutions. Communicate clearly and directly with teammates to ensure seamless execution of campaigns. Work alongside teammates to address technical issues and to problem-solve accordingly. Pilot new services for clients and assist in developing solutions Take an active part in the onboarding process by supporting new team members and assisting in training. Run quality checks on campaigns to ensure theyre ready to go live. Act as a secondary Subject Matter Expert, taking responsibility for overseeing the implementation of new processes, training team members, and creating clear documentation Collaborate closely with stakeholders to help create and implement process updates. How to apply for this opportunity: Easy 3-Step Process: 1. Click On Apply! And Register or log in on our portal 2. Upload updated Resume & Complete the Screening Form 3. Increase your chances to get shortlisted & meet the client for the Interview! About Our Client: We are transforming the way global brands do marketing through our innovative, end-to-end services. We put collaboration at the heart of everything we do, working with our amazing roster of world-renowned clients to simplify the complicated, automate the tedious, and create the beautiful. About Uplers: Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career. (Note: There are many more opportunities apart from this on the portal.) So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!

Job Title - GN - SONG - MT - Salesforce Marketing Cloud - Analyst Management Level: 11/ Analyst Location: Bangalore Must have skills: Salesforce Marketing Cloud Good to have skills: Pardot Job Summary :You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. Roles & Responsibilities: As part of the team, you will drive the following Gather business requirements, design process & define implementation strategy for leading marketing automation platforms preferably Salesforce Experience supporting projects on developing business case for campaign strategies, technology solutions Supported platform assessment, conduct fit gap analysis and map platform capabilities to business requirements Document client requirements, understand their business goals, target audience, and help achieve marketing objectives. Identify opportunities for leveraging marketing platforms to improve efficiency and effectiveness. Well versed with end-to-end marketing processes and campaign life cycle. Monitoring trends, analyzing data, to optimize marketing campaigns. Professional & Technical Skills: Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Good consulting and techno-functional experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Additional Information: Overall experience of 2+ years in understanding marketing campaigns with at least 1+ years of hands-on functional consulting experience in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with functional, industry and client facing experience MBA from a tier 1 or 2 college. Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Experience with CRM, marketing software, channel integration, real time decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Ability to establish and build on working relationships effectively. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions " underpinned by the world's largest delivery network " Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at About Accenture Strategy & Consulting : Accenture Strategy shapes our clients' future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategys services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit | At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, . Qualifications Experience: Minimum 2+ year(s) of experience is required Educational Qualification: MBA/PGDM from a tier 1 or 2

R ole & responsibilities Design new campaign strategies and marketing plans across all channels. Conduct clients Campaign/Marketing capability assessment and provide recommendations on optimizing the Campaign/Marketing stack and develop use cases to improve utilization of the campaign ecosystem. Experience developing next best action strategies Developing business case for campaign strategies, technology solutions. Experience with value architecting. Derive insights for campaign, work on Campaign attribution and optimization strategy Define campaign Key Performance Indicators and track them throughout the campaign lifecycle Identifying marketing process improvement opportunities and re-define the processes. Lead and managed at least 1 large salesforce marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/ Pardot/ Personalization/ Data cloud/ Salesforce Loyalty Good experience in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Strong project management skills: ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Professional & Technical Skills: Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Good consulting and techno-functional experience is preferred. Excellent oral and written communication skills Stakeholder Management: Experience in working with middle to senior management levels within existing organization /client organizations. Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and /or experience in client facing roles. Ability to lead and manage small/ mid-sized teams. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Exposure to the process of developing capability.

? 5+ years experience administering Salesforce Marketing Cloud (ExactTarget) or similar marketing automation platforms ? 5+ years experience of Marketing Cloud components including Automations, Journeys, and Data Extensions ? Knowledge of Marketing Cloud integrations with other systems ? Experience supporting multiple business units with varying requirements ? Strong troubleshooting and problem-solving abilities ? Excellent communication skills for working directly with customers ? Ability to prioritize and manage multiple support requests effectively ? Experience with user management and permission structures About The Role Role Purpose The purpose of the role is to liaison and bridging the gap between customer and Wipro delivery team to comprehend and analyze customer requirements and articulating aptly to delivery teams thereby, ensuring right solutioning to the customer. ? Do 1. Customer requirements gathering and engagement Interface and coordinate with client engagement partners to understand the RFP/ RFI requirements Detail out scope documents, functional & non-functional requirements, features etc ensuring all stated and unstated customer needs are captured Construct workflow charts and diagrams, studying system capabilities, writing specification after thorough research and analysis of customer requirements Engage and interact with internal team - project managers, pre-sales team, tech leads, architects to design and formulate accurate and timely response to RFP/RFIs Understand and communicate the financial and operational impact of any changes Periodic cadence with customers to seek clarifications and feedback wrt solution proposed for a particular RFP/ RFI and accordingly instructing delivery team to make changes in the design Empower the customers through demonstration and presentation of the proposed solution/ prototype Maintain relationships with customers to optimize business integration and lead generation Ensure ongoing reviews and feedback from customers to improve and deliver better value (services/ products) to the customers ? 2. Engage with delivery team to ensure right solution is proposed to the customer a. Periodic cadence with delivery team to Provide them with customer feedback/ inputs on the proposed solution Review the test cases to check 100% coverage of customer requirements Conduct root cause analysis to understand the proposed solution/ demo/ prototype before sharing it with the customer Deploy and facilitate new change requests to cater to customer needs and requirements Support QA team with periodic testing to ensure solutions meet the needs of businesses by giving timely inputs/feedback Conduct Integration Testing and User Acceptance demo??s testing to validate implemented solutions and ensure 100% success rate Use data modelling practices to analyze the findings and design, develop improvements and changes Ensure 100% utilization by studying systems capabilities and understanding business specifications Stitch the entire response/ solution proposed to the RFP/ RFI before its presented to the customer b. Support Project Manager/ Delivery Team in delivering the solution to the customer Define and plan project milestones, phases and different elements involved in the project along with the principal consultant Drive and challenge the presumptions of delivery teams on how will they successfully execute their plans Ensure Customer Satisfaction through quality deliverable on time ? 3. Build domain expertise and contribute to knowledge repository Engage and interact with other BA??s to share expertise and increase domain knowledge across the vertical Write whitepapers/ research papers, point of views and share with the consulting community at large Identify and create used cases for a different project/ account that can be brought at Wipro level for business enhancements Conduct market research for content and development to provide latest inputs into the projects thereby ensuring customer delight ? Deliver No. Performance Parameter Measure 1. Customer Engagement and Delivery Management PCSAT, utilization % achievement, no. of leads generated from the business interaction, no. of errors/ gaps in documenting customer requirements, feedback from project manager, process flow diagrams (quality and timeliness), % of deal solutioning completed within timeline, velocity generated. 2. Knowledge Management No. of whitepapers/ research papers written, no. of user stories created, % of proposal documentation completed and uploaded into knowledge repository, No of reusable components developed for proposal during quarter ? 5+ years experience administering Salesforce Marketing Cloud (ExactTarget) or similar marketing automation platforms ? 5+ years experience of Marketing Cloud components including Automations, Journeys, and Data Extensions ? Knowledge of Marketing Cloud integrations with other systems ? Experience supporting multiple business units with varying requirements ? Strong troubleshooting and problem-solving abilities ? Excellent communication skills for working directly with customers ? Ability to prioritize and manage multiple support requests effectively ? Experience with user management and permission structures

About The Role The Marketing Cloud Developer is responsible for understanding business requirements and delivering high-quality technical solutions that empower the Marketing teams to utilize the Marketing Cloud automation platform. This position will support the email marketing team with building custom queries, email templates, amp script-based dynamic templates, automation jobs, and build out comprehensive customer journeys. Primary Skills Job Requirements Good written and verbal communication skills Ability to work effectively with non-technical personnel Experience with email and/or marketing automation software and integration with databases Knowledge of Salesforce Marketing Cloud (SFMC) aka ExactTarget is required. Experience working with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails Develop responsive email templates with extensive knowledge of AMPscript Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript is very essential Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS) would be beneficial Master with SQL and robust understanding of Marketing Clouds contact data model Experience utilizing Journey Builder with thorough understanding of Audience Builder configuration. Ability to elicit requirements and translate to technical solutions that can scale across multiple business units Experience with web service integration (REST/SOAP) would be beneficial

Experience of 3+ years hands-on functional consulting experience preferably in Salesforce Marketing Cloud. Experience with CRM, marketing software, channel integration, real time decisioning is desirable.

Role & responsibilities Apply marketing principles and campaign strategies to manage audience segmentation. Collaborate with marketing teams to understand campaign objectives and translate these into audience segments. Communicate effectively with both technical and non-technical stakeholders. Adhere to industry standards for data handling, including PII data storage, transfer, and disposal procedures. Utilize AEP for segment creation, PII data handling compliance, and data governance or use Adobe Campaign Classic for audience segmentation, audience enrichment, and data handling processes. Preferred candidate profile Experience with Lead nurture workstreams. Experience with data modelling and creation of audience cohorts to optimize reach. Experience with importing audiences or connecting to external systems through APIs (such as Postman). Working knowledge of SQL queries, data segmentation. Experience in Adobe Journey Optimizer, including use of journeys v/s campaigns, journey orchestration, defining triggers and actions, and working with Custom actions. Perks and Benefits Both way cab facilities Night Shift Allowance + Meals Insurance Benefits Global footprint Working with Fortune 500 clients

Genpact (NYSE: G) is a global professional services and solutions firm delivering outcomes that shape the future. Our 125,000+ people across 30+ countries are driven by our innate curiosity, entrepreneurial agility, and desire to create lasting value for clients. Powered by our purpose the relentless pursuit of a world that works better for people we serve and transform leading enterprises, including the Fortune Global 500, with our deep business and industry knowledge, digital operations services, and expertise in data, technology, and AI. Inviting applications for the role of Sales Force Marketing Cloud (SMFC) Developer The Salesforce Marketing Cloud Developer codes, configures, tests, and debugs new campaigns, including data configuration, email distributions, audience creation, and utilization of capabilities in the Salesforce Marketing Cloud Platform. They are responsible for implementing personalized and dynamic messages and landing pages as well as being fluent in Marketing Cloud scripting languages. They’re also experienced in advanced segmentation, reporting and analytics, and data configuration. Salesforce Developers will also troubleshoot, and support implemented Salesforce applications. Responsibilities Build, test and deploy marketing and email campaigns including personalization and dynamic content across different Marketing Cloud Studios Develop email templates, which will include coding of emails using HTML, CSS and AMPscript Create different Data extensions and associate them to different campaigns Design and configure journeys using activities within the Journey Builder to deliver multi-touchpoint campaigns post thorough testing. Develop end-to-end solutions for complex campaigns (with potential optimization testing) to deliver personalized customer communications (social & email) Use automation studio for performing actions such as imports, extracts and SQL query activities. Develop and deploy A/B testing strategies to roll out the control version to be used in the final email campaign. Respond to common business requirements and perform administrative functions within Marketing Cloud Maintain best practices for Marketing Automation Platforms, including troubleshooting, naming conventions, list management, etc. Provide troubleshooting / first line of support for stakeholders working on deliverables and encountering errors or technical issues with SFMC or Sales/Service Cloud platforms Qualifications we seek in you! Minimum Qualifications / Skills Relevant years relevant experience building solutions on the SFMC platform: Cloud Pages, Smart Forms, Web Collect, Collect Tracking, Email Studio, Social Studio, Journey Builder, Contact Builder, Audience Builder, Mobile Studio, Automation studio Experience with one or more leading marketing automation vendors like Adobe Experience (former Marketing) Cloud, Pega marketing Solutions. Prior experience implementing full cycle projects in SF Marketing Cloud. Experience with responsive website design and various forms of online marketing including mobile, social, content, email, etc. Bachelor's degree or equivalent Strong command of English and communication skills (Spoken and written) Experience with SF Marketing Cloud involving complex buyer journeys across a wide array of products and services Excellent writer and communicator (in both written and verbal form). Strong interpersonal skills Solid business acumen including a good sense of how a well-integrated Salesforce Marketing Cloud and Salesforce CRM systems can be utilized to improve business. Can work cross functionally in many areas without being constrained by your job function. An ability to interact and communicate effectively with others at all levels of the organization with diplomacy and tact. Preferred Qualifications/ Skills Highly strategic and able to uncover and understand business needs. Preferred Salesforce Marketing Cloud certifications including Marketing Cloud Developer and Marketing Cloud Email Specialist Salesforce Implementation experience Experience within both B2C & B2B Marketing atmosphere Demonstrated analytical skills and the ability to think outside of the box Have worked in a Banking and Finance domain Six sigma certified Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation. For more information, visit www.genpact.com . Follow us on Twitter, Facebook, LinkedIn, and YouTube. Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.

Role & responsibilities Key Responsibilities: Demonstrate deep, hands-on experience in Salesforce Marketing Cloud, particularly with MCP and Interaction Studio. Design and document scalable, secure, and maintainable end-to-end solutions across customer engagement channels. Ensure seamless data flow between systems including Snowflake, Data Cloud, Java-based CRM, and Adobe Analytics. Conduct code reviews, enforce best practices, and provide actionable technical guidance to development teams. Present and vet solution designs with enterprise architecture teams and review boards, ensuring alignment with strategic goals. Good to Have Skills: Customer Data Platform (CDP)/Data Cloud: Familiarity with capabilities, features, and best practices. Mobile & Web Studio: Experience in setting up and optimizing mobile/web campaigns. Java Integration: Understanding of Java is beneficial, as the primary CRM is home-grown in Java.

IMMEDIATE JOINERS PREFERRED Location- Bangalore, Karnataka Summary - Are you passionate about optimizing marketing campaigns and ensuring seamless customer journeys? We are looking for a Campaign Monitoring Specialist to join our clients Marketing Automation team and ensure the optimal performance of campaigns within Salesforce Marketing Cloud . Your Future Employer - A worldwide leader in insurance brokerage, risk management, and advisory services, they are committed to assisting communities across the globe. Responsibilities 1. Monitoring email campaigns, automations, and customer journeys in Salesforce Marketing Cloud. 2. Analyzing key metrics to spot trends, anomalies, and areas for optimization. 3. Collaborating with the Marketing Automation team to understand campaign processes. 4. Identifying and fixing issues like delays, errors, or drop-offs affecting performance. 5. Troubleshooting technical issues in SFMC automations and journeys. 6. Working with internal teams and SFMC support to resolve complex problems. 7. Generating and analyzing reports, offering actionable insights and communicating findings to stakeholders. Requirements 1. Bachelor's degree in marketing with experience in managing marketing automation campaigns or conducting marketing analysis in a B2B setting. 2. Demonstrated expertise with Salesforce Marketing Cloud or other platforms (e.g., HubSpot, Eloqua, Marketo). 3. Strong analytical capabilities with the ability to extract actionable insights from data. 4. Effective communication skills, both written and verbal and proficient in Microsoft Excel. 5. Salesforce Marketing Cloud certifications (e.g., Email Specialist) are advantageous. 6. Intermediate to advanced knowledge of HTML, SQL, AMPscript, and JavaScript is preferred and experience in PowerBi is good to have. What is in it for you - Work with top professionals in a global, dynamic team. Contribute to the creation of a leading global content strategy. Gain exposure to a range of high-profile clients and industries. Reach us - If you feel this opportunity is well aligned with your career progression plans, please feel free to reach out to me with your updated profile at vanika.arora@crescendogroup.in Keywords - Campaign Monitoring Specialist, SFMC, Marketing Automation, Salesforce Marketing Cloud, Troubleshooting, Eloqua, Marketo, Pardot, PowerBi, automation studio, ampscript and SSJS

Hi, Hope you are doing well....!! Job Role :- Job Title - Salesforce Marketing Cloud - Senior Manager (Grade 6/7 Role) Must have skills: Salesforce Marketing Cloud Good to have skills: Pardot Experience: Minimum 12+ year(s) of experience is required Roles & Responsibilities: A Design new campaign strategies and marketing plans across all channels. Conduct clients Campaign/Marketing capability assessment and provide recommendations on optimizing the Campaign/Marketing stack and develop use cases to improve utilization of the campaign ecosystem. Experience developing next best action strategies. Developing business case for campaign strategies, technology solutions. Experience with value architecting. Derive insights for campaign, work on Campaign attribution and optimization strategy Define campaign Key Performance Indicators and track them throughout the campaign lifecycle. Identifying marketing process improvement opportunities and re-define the processes. Lead and managed at least 2 large salesforce marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/ Pardot/ Personalization/ Data cloud/ Salesforce Loyalty. Extensive experience and hands-on role in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Strong project management skills: ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Professional & Technical Skills: Experience with building a capability/ offering in their organization from scratch. Preferably have good hands-on experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Good consulting, techno-functional and project management experience is preferred. Stakeholder Management: Experience in working with middle to senior management levels within existing organization /client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Additional Information: Overall experience of 12+ years in designing / managing marketing campaigns with at least 6-7 years of hands-on functional consulting experience preferably in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep functional, industry and client facing experience MBA from a tier 1 or 2 college. Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty Experience with CRM, marketing software, channel integration, real time decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Ability to drive large engagements independently. Ability to establish and build on working relationships effectively. Experience in managing mid-sized/large teams. Experience in working with middle to senior management levels within existing organization /client organizations. Strong experience in shaping and driving engagements and ability to lead project teams. Interested Candidates Can share updated resume at "divya@sigmacareers.in", Please Fill update :- Current Company : Designation : Current CTC : Expected CTC: Any Offer: Notice Period : Reason for looking change: Salesforce Marcketing Exp. Data Cloud :- Are you interested for Accenture Client : Regards Divya 8154000211

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. What are we looking for? ?Understanding client requirements for multichannel Campaign/content and cascading tasks to content authors/art workers etc. Managing and triaging tickets to relevant teams as per agreed timelines?Ensuring Standards and Data Privacy Compliance for every Campaign?Maintain high quality standards for the campaign delivery and ensure timelines are met with Quality ?Execute Projects in line with project management principles of Communication, Stakeholder management, Risk & Issue Management etc. Ensure Process, Metrics & Reporting compliance for every Campaign throughout the various stages of campaign journey & delivery Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge of SFMC functionalities, including Email Studio, Mobile Studio, Automation Studio, and Journey Builder. Knowledge of SQL and AMPscript for data segmentation and dynamic content creation within SFMC. Campaign Management:Proficiency in configuring and customizing SFMC components, including data extensions, email templates, and automations. Best Practices:Strong understanding of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing. Problem Solving:Strong problem-solving skills and the ability to troubleshoot and resolve technical issues related to SFMC and campaign execution. Collaboration Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders. Attention to Detail:A keen eye for detail and ability to manage multiple campaigns simultaneously in a fast-paced environment. Roles and Responsibilities: Campaign Planning and Requirements Gathering: Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any) Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation. Provide guidance on leveraging SFMC capabilities to achieve campaign goals effectively.SFMC Configuration and Development: Configure and customize SFMC components, including data extensions, email templates, landing pages, and automations, to support campaign execution. Build and maintain various standard data extensions/customer master within SFMC for accurate segmentation and personalization. Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications.Campaign Execution and Management: Set up and execute email, SMS, direct mail, social/paid and other marketing broad cast or journey-based campaign using SFMC tools. Create Cloud pages within SFMC tool as per brief provided. Ensure accurate targeting and segmentation of campaign audiences. Monitor campaign performance and engagement metrics, providing regular reporting and analysis to stakeholders. Conduct A/B testing and optimization to improve campaign effectiveness and customer experience. Troubleshoot and resolve any technical issues related to campaign execution.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Skill required: Marketing Operations - Creative Design Designation: Digital Content Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years Language - Ability: English - Advanced What would you do? The QA Analyst be a part of the team responsible for auditing website for various markets that deliver of marketing services to our client regarding the campaign and content management processes. Role requires Digital Marketing Ads & Promotion creation/design Auditing campaigns and online content for the website Completing audits as per client's requirements and agreed timelines Ensure quality and timely completion of audits Ensure clear feedback on errors Flag risks to quality to the leads and reporting of audit resultsCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for? Functional Skills: 1yr experience in content management process and campaign management Experience in working with globally distributed teams 2 years of experience in a quality process as an auditor preferably in the content management spaceInterpersonal Skills: Strong Interpersonal and communication skills including ability to interact with senior members in the project board. Ability to work independently with minimal supervision as a self-starter and chase down people/teams to achieve closure when required. Ability to take end-to-end ownership of audits by collaborating across teams and individuals. An organized and planned approach to work with the ability to move things swiftly despite several dependencies. Appreciation of the need for documentation.Technical Skills: Experience in content/campaign management systems like SDL Tridion, AEM,ACM,SFMC etc Knowledge/basic experience in HTML coding and CSS Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts The responsibilities / authorities include:Primary activities include Audit requests for all types of work using standard checklists Tracking audit results Completing audits based on targets and timelines Adhere to the audit framework when conducting audits Identify common defects and devise measures and actions for improvement Reporting audit results, feedback and progress on improvements at frequency defined by management Coach individuals to improve their output quality Maintain checklists versions and communicate updates to the teamOther management activities Identify operational risks and issues related to current process and indicate to operations Be flexible to work in shift hours ensuring complete overlap with markets and stakeholders Help in overall team's work-load by managing own deliverables and help team when required Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Assoc Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years Language - Ability: English - Advanced What would you do? Requirements:Marketing Automation Strategy execution: Collaborate with marketing teams and project managers to understand business requirements and develop comprehensive execution/workflow for marketing automation strategies using Salesforce Marketing Cloud.Role requires Campaign Tech Lead (Salesforce marketing cloud) What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge and hands-on experience in configuring and utilizing Salesforce Marketing Cloud tools and features, including Journey Builder, Automation Studio, Email Studio, Content Builder, and Audience Builder. Marketing Automation Experience:Proven track record of successfully implementing and managing marketing automation campaigns, including audience segmentation, journey creation, and analytics. CRM Integration:Experience in integrating Salesforce Marketing Cloud with CRM systems (e.g., Salesforce, Microsoft Dynamics) to ensure seamless data flow. AMPscript and SQL:Proficiency in AMPscripts and SQL to customize email content, create complex data filters, and perform advanced data manipulations. Team Leadership:Strong leadership skills to guide and mentor a team of SFMC developers and administrators. Problem-Solving:Ability to analyze complex technical issues, identify root causes, and propose effective solutions. Communication Skills:Excellent communication and interpersonal skills to collaborate with marketing teams, IT, and other stakeholders. Technical Leadership: Lead a team of SFMC developers and SMEs, providing technical guidance, support, and mentoring. Facilitate technical decision-making and ensure adherence to best practices and standards.SFMC Implementation: Design, configure, and implement various components of SFMC, including journeys, automation workflows, email templates, landing pages, and data extensions, while ensuring scalability and maintainability.Integration and Data Management:Oversee data integration between SFMC and other systems (e.g., CRM, CMS) to enable seamless data flow for personalized and targeted marketing campaigns.Campaign Execution: Collaborate with marketing teams to execute and optimize marketing campaigns, ensuring they are delivered effectively, on time, and meeting the desired outcomes.A/B Testing and Analytics: Utilize SFMC s analytical capabilities to set up A/B tests, track campaign performance, and provide actionable insights to improve marketing strategies.Security and Compliance: Ensure SFMC implementations adhere to data security and privacy regulations (e.g., GDPR, CCPA) and internal security policies.Troubleshooting and Issue Resolution: Act as the technical escalation point for SFMC-related issues and Roles and Responsibilities: Documentation and Training: Create technical documentation, guidelines, and best practices for SFMC usage. Conduct training sessions to upskill the marketing and technical teams on SFMC functionalities.Stay Updated with SFMC Trends: Keep abreast of the latest updates, features, and trends in Salesforce Marketing Cloud to suggest innovative solutions and improvements.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, assignments, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document wherever applicable to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Digital Platform Arch Assoc Principal Qualifications: Any Graduation Years of Experience: 5 to 7 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. What are we looking for? Salesforce Marketing Cloud Expertise:In-depth knowledge of SFMC functionalities, including Email Studio, Mobile Studio, Automation Studio, and Journey Builder. Knowledge of SQL and AMPscript for data segmentation and dynamic content creation within SFMC.Campaign Management:Proficiency in configuring and customizing SFMC components, including data extensions, email templates, and automations.Best Practices:Strong understanding of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing.Problem Solving:Strong problem-solving skills and the ability to troubleshoot and resolve technical issues related to SFMC and campaign execution.Collaboration Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders. Attention to Detail:A keen eye for detail and ability to manage multiple campaigns simultaneously in a fast-paced environment.API Integration:Exposure to API integration to fully utilize SFMC s API capabilities.Marketing Automation Best Practices:Knowledge of Marketing Automation best practices.Salesforce Marketing Cloud Social Studio:End to end understanding of SFMC Social Studio.HTML and CSS:Familiarity with HTML and CSS for email template customization.Reporting and Analysis:Experience in campaign reporting and analysis, including tracking key performance indicators (KPls) and providing actionable insights. Roles and Responsibilities: Campaign Planning and Requirements Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any) Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation.Provide guidance on leveraging SFMC capabilities to achieve campaign goals effectively. SFMC Configuration and Development:Configure and customize SFMC components, including data extensions, email templates, landing pages, and automations, to support campaign execution.Build and maintain various standard data extensions/customer master within SFMC for accurate segmentation and personalization.Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications. Campaign Execution and Management:Set up and execute email, SMS, direct mail, social/paid and other marketing broad cast or journey-based campaign using SFMC tools.Create Cloud pages within SFMC tool as per brief provided.Ensure accurate targeting and segmentation of campaign audiences.Monitor campaign performance and engagement metrics, providing regular reporting and analysis to stakeholders.Conduct A/B testing and optimization to improve campaign effectiveness and customer experience.Troubleshoot and resolve any technical issues related to campaign execution. Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Marketing Platform Auto Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages. What are we looking for? Proficiency in HTML5 and CSS3:Strong knowledge and hands-on experience in coding responsive HTML email templates that render consistently across various email clients and devices.Email Design Best Practices:Understanding of email design principles, user experience (UX) considerations, and email deliverability best practices.Testing and Troubleshooting:Experience in testing emails across different devices and email clients to identify and resolve rendering issues. Attention to Detail:A keen eye for detail to ensure accuracy and consistency in coding and email rendering.Marketing Automation platform knowledge:Familiarity with the SFMC, Adobe builder knowledge including the use of Content Builder, Data Extensions, and AMPscript for personalization etc.JavaScript and AMPscript:Knowledge of JavaScript and AMPscript enables advanced dynamic content personalization and interactivity within emails.Email Automation:Familiarity with email automation tools and processes, including journey-based emails and triggered campaigns.Graphic Design:Basic graphic design skills to assist in creating visual elements for email templates.SQL:Understanding of SQL queries to work with dataA/B Testing:Experience in setting up and analyzing A/B tests to optimize email campaign performance.Accessibility:Awareness of email accessibility best practices to ensure emails are inclusive and compliant with accessibility standards. Roles and Responsibilities: Campaign Planning and Requirements Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any).Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates. HTML Email Template Development:Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices.Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences. Email Build Testing:Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality. Email Design Best Practices:Stay up to date with email design best practices, industry trends, and email marketing standards to create visually compelling and effective email campaigns. Troubleshooting and Issue Resolution:Identify and resolve any HTML/CSS-related issues that may arise during email campaign development or execution. Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and extemal stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Quality Auditing Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? The QA Specialist be a part of the team responsible for auditing website for various markets that deliver of marketing services to our client regarding the campaign and content management processes. Broad areas of work include: Auditing campaigns and online content for the website Completing audits as per client's requirements and agreed timelines Ensure quality and timely completion of audits Ensure clear feedback on errors Flag risks to quality to the leads and reporting of audit resultsRole requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis. What are we looking for? Technical Skills: Experience in content/campaign management systems like SDL Tridion, AEM,ACM,SFMC etc Knowledge/basic experience in HTML coding and CSSFunctional Skills: 1yr experience in content management process and campaign management Experience in working with globally distributed teams 2 years of experience in a quality process as an auditor preferably in the content management spaceInterpersonal Skills: Strong Interpersonal and communication skills including ability to interact with senior members in the project board. Ability to work independently with minimal supervision as a self-starter and chase down people/teams to achieve closure when required. Ability to take end-to-end ownership of audits by collaborating across teams and individuals. An organized and planned approach to work with the ability to move things swiftly despite several dependencies. Appreciation of the need for documentation. Roles and Responsibilities: The responsibilities / authorities include:Primary activities include Audit requests for all types of work using standard checklists Tracking audit results Completing audits based on targets and timelines Adhere to the audit framework when conducting audits Identify common defects and devise measures and actions for improvement Reporting audit results, feedback and progress on improvements at frequency defined by management Coach individuals to improve their output quality Maintain checklists versions and communicate updates to the teamOther management activities Identify operational risks and issues related to current process and indicate to operations Be flexible to work in shift hours ensuring complete overlap with markets and stakeholders Help in overall team's work-load by managing own deliverables and help team when required Qualifications Any Graduation

Skill required: Marketing Operations - Creative Design Designation: Content Development Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Broad areas of work include: Auditing campaigns and online content for the website Completing audits as per client's requirements and agreed timelines Support process transformation activities based on analysis of QA results Ensure quality and timely completion of audits Ensure clear feedback on errors Flag risks to quality to the leads and reporting of audit results Team management in absence of the leadRole requires Digital Marketing Ads & Promotion creation/design 1 -2 yr/s experience in content management process and campaign management Experience in working with globally distributed teams 2-4 years of experience in a quality process as an auditor preferably in the content management spaceCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for? Experience in content/campaign management systems like SDL Tridion, AEM,ACM,SFMC etc Knowledge/basic experience in HTML coding and CSS Strong Interpersonal and communication skills including ability to interact with senior members in the project board. Ability to work independently with minimal supervision as a self-starter and chase down people/teams to achieve closure when required. Ability to take end-to-end ownership of audits by collaborating across teams and individuals. An organized and planned approach to work with the ability to move things swiftly despite several dependencies. Appreciation of the need for documentation. Roles and Responsibilities: Primary activities include Audit requests for all types of work using standard checklists Tracking audit results Managing analysis of issues by conducting RCA, pareto analysis etc Completing audits based on targets and timelines Adhere to the audit framework when conducting audits Identify common defects and devise measures and actions for improvement Reporting audit results, feedback and progress on improvements at frequency defined by management Coach individuals to improve their output quality Maintain checklists versions and communicate updates to the teamOther management activities Identify operational risks and issues related to current process and indicate to operations Be flexible to work in shift hours ensuring complete overlap with markets and stakeholders Help in overall team's workload by managing own deliverables and help team when required Qualifications Any Graduation