1.0 years

2 - 4 Lacs

Mohali

On-site

Key Responsibilities Manage and improve organic search engine performance and goal-setting based on click-through rates, traffic, and conversions. On-page and off-page optimization for website and blog including meta tags, meta description, alt tags, URL leaf node, H1, H2, directory submission, etc. Perform ongoing keyword discovery, expansion, and optimization for the performance of all content (website, blog, other pages). Conduct relevant SEO audit for ongoing optimization Review the client content on a regular basis to identify opportunities, points of improvement, and creative solutions for the client's SEO programs. Develop and implement link building strategy Work with the development team to ensure SEO best practices are properly implemented Requirements 1+ years relevant experience required. Excellent written communication skills & ability to conduct SEO analyses for trends Understanding of analytical tools such as SEOMoz, Google Analytics, Webmaster Tools, Screaming Frog, Majestic, Moz among others. Working knowledge in HTML, Java-script, AJAX CSS, Flash, and other valuable media technologies The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, etc. A deep understanding of mobile strategy, mobile-first indexing, and how it relates to SEO A solid grasp of how blogging, PR, social media, and related strategies go hand-in-hand with SEO An up-to-date, working knowledge of current, past, and projected trends in the SEO industry Skills: - Search Engine Optimization (SEO), Search Engine Marketing (SEM), On-page Optimization and Google Webmaster Tools Plan and implement A/B experiment to enhance the primary optimizing metrics & customer experience. Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords Job Type: Full-time Salary: ₹20,000.00 - ₹30,000.00 per month Job Type: Full-time Pay: ₹20,000.00 - ₹35,000.00 per month Schedule: Day shift

Posted 2 days ago

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Senior Digital Marketing Manager Influocial Technologies Pvt Ltd

0 years

0 - 0 Lacs

Calicut

On-site

A Digital Marketing Manager develops and implements strategies to promote a company or brand's products through online channels, such as social media, email marketing, and website content. They analyze data, manage campaigns, and lead teams to drive brand awareness, traffic, and sales. Key Responsibilities: Strategic Planning: Develop and implement digital marketing strategies that align with overall business goals. Campaign Management: Plan, execute, and optimize digital marketing campaigns across various channels (SEO, SEM, social media, email, etc.). Content Creation: Develop and manage engaging website content, blog posts, and other digital assets. Social Media Management: Create and manage social media presence, build brand awareness, and engage with audiences. Email Marketing: Develop and execute email campaigns to target key customers and drive engagement. Data Analysis: Monitor, analyze, and interpret data from various digital channels to measure campaign performance and identify areas for improvement. Budget Management: Manage digital marketing budgets and track spend. Team Leadership: Lead and mentor digital marketing team members. Staying Up-to-Date: Keep abreast of the latest digital marketing trends and technologies. Required Skills: Strategic Thinking: Ability to develop and execute effective digital marketing strategies. Data Analysis: Proficiency in analyzing data and interpreting key performance indicators (KPIs). Project Management: Ability to manage multiple projects and deadlines. Communication Skills: Excellent written and verbal communication skills. Collaboration: Ability to work effectively with cross-functional teams. Creativity: Ability to develop innovative and engaging marketing campaigns. Leadership: Ability to lead and motivate a team. Tools and Technologies: Google Analytics: Used for website traffic analysis. Google Ads: Used for paid advertising campaigns. Social Media Platforms: (Facebook, Instagram, Twitter, etc.). Email Marketing Platforms: (Mailchimp, Constant Contact, etc.). SEO Tools: (SEOmoz, SEMrush, etc.). Job Type: Full-time Pay: ₹20,000.00 - ₹30,000.00 per month Work Location: In person

Posted 1 month ago

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