SEO + PPC

MAP Systems

4 - 6 years

4 - 6 Lacs

bengaluru

Posted:3 weeks ago| Platform:

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Skills Required

ppc seo google ads website management google analytics technical seo keyword research & competitor analysis digital marketing campaigns social media advertising analytics & reporting content marketing & copywriting

Work Mode

Work from Office

Job Type

Full Time

Job Description

Digital Marketing Specialist

Job Overview

SEO & Paid Media Campaigns.

Responsibilities

Develop optimization strategies that increase the company's search engine results rankings
Maintain paid campaigns in
google ads & meta ads
Research SEO keywords to use throughout the company's website
Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align goals
Collaborate with others within the marketing department to manage SEO strategy
Update content and website links for maximum optimization and search engine rankings

Qualifications

4+ years
of experience in successfully managing organic
SEO & paid media campaigns.
Great written communication skills, with experience writing effective ad copy for different audience segments.
Great attention to detail and exceptionally strong with numbers and analytics.
Understanding of search engine algorithms and ranking methods
Experience with SEO industry programs, such as
Google Analytics, Tag Manager & Webmasters.
Knowledge of keyword research tools such as Keyword planner, Semrush, Ahrefs etc.
Able to complete competitive analysis of other companies within the industry
Experience in content marketing strategies i.e) Guest blogging, email outreach, link building
Experience in Spam Free link building techniques.

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