SEO Executive

Requirements

• Develop and execute SEO strategies to improve organic search rankings and drive traffic to websites.
• Conduct keyword research to identify high-value target keywords and optimize website content accordingly.
• On-page optimization including meta tags, headings, and internal linking to improve site visibility and user
  experience.
• Off-page optimization including link building, guest blogging, and outreach to increase domain authority and
  backlink profile.
• Monitor and analyze website performance using tools like Google Analytics and Google Search Console, and
  provide regular reports on key metrics and insights.

Qualifications:

• Bachelor’s degree in marketing, communications, computer science, or related field.
• Proven experience in SEO with a strong understanding of search engine algorithms and ranking factors.
• Proficiency with SEO tools such as SEMrush, Moz, Ahrefs, and Screaming Frog.
• Solid understanding of web analytics tools such as Google Analytics and Google Search Console.
• Experience with HTML, CSS, and JavaScript is a plus.
• Communication Skills: Good verbal and written communication skills.
• Teamwork: Ability to work collaboratively in a team environment.

Additional Requirements:

• Internship or Project Experience: Any relevant internship experience or academic projects related to
  quality assurance would be a plus.
• Certifications: While not mandatory for fresher roles, any relevant certifications or courses
  demonstrating interest in SEO can be advantageous.