SEO Executive

Job Description

Job Location- Sector 49, Gurugram Primary Responsibilities Build offpage and onpage optimisation strategies to increase traffic and ranking and leads to client websites. Build excellent quality guest posts links with high authority websites, through email outreach. Do excellent keyword research on various SEO tools for all types of keywords that can be used as blog topics and landing pages. Do aggressive competition research and draw insights and develop new strategies for improving rankings and conversions. Use the blog and content pages to drive organic traffic through new strategies. Identify and monitor SEO/ASO KPIs. Take ownership and build the toolset for SEO/ASO. Monitor, analysis & report performance using Google Analytics and webmaster tools of multiple search engines. Stay updated on the latest SEO trends, strategies and algorithm changes. Perform weekly site audits and identify scope of improvement in product, content and implementation of analytics Optimise content on daily basis for better search performance and see what kind of keywords can be used to drive more traffic through content. Work closesly with offpage team to execute creative offpage campaigns and implement onpage changes. Understand and implement technical SEO audits and changes Collaborate with developers and product teams to implement necessary features and changes. Test new ideas and explore more organic growth strategies. Experience and skillsets needed 3-5 years of experience in SEO, ideally in a digital marketing agency. Ability to handle multiple projects. Should be willing to work in Gurgaon. Must have a proven track record of working with high volume keywords, and delivering high volume traffic through organic. Must have in-depth technical understanding of onpage and offpage, and mobile SEO. Expert user of Google Analytics, Google Webmaster, Ahrefs, SEMRUSH, Screaming frog and at least one market-leading tool for tracking user activity on websites. Experienced troubleshooter with high proficiency in relevant diagnostic tools.