Job
Description
We are seeking a detail-oriented and proactive SEO Executive with 3 to 4 years of experience in executing and managing SEO, content, social media, and digital outreach strategies. The ideal candidate should be we'll-versed in both on-page and off-page SEO, analytics tracking, and social media engagement. This role is integral in driving organic growth, building brand visibility, and supporting content and social campaigns across various platforms. Key Responsibilities: Conduct keyword research write effective titles and meta descriptions Execute on-page SEO and technical SEO including internal linking, site structure, mobile responsiveness, etc Discover trending blog topics through competitor research, search trends, and audience interest. Create detailed blog outlines and documentation to share with content writers. Publish and format blogs in CMS platforms (eg, WordPress), ensuring proper use of images, meta tags, schema, and SEO best practices. Suggest and develop infographic ideas based on blog topics or data-driven stories to enhance user engagement and link-building efforts. Engage on Quora by identifying relevant questions, crafting informative answers, and linking back to relevant site content or blog posts where appropriate. Plan and execute link-building campaigns (eg, guest posting, PR submission, business listing, broken link building, outreach, etc). Plan and execute email marketing campaigns for newsletters, promotions, and other campaigns. Monitor and analyze website performance using Google Analytics (GA) and Google Search Console (GSC). Social Media Activities (Preferred but Not Required) Propose creative campaign ideas based on marketing objectives and seasonal trends. Develop engaging post concepts aligned with brand tone and content strategy. Assist in social media calendar preparation for platforms like Facebook, Instagram, LinkedIn, and Twitter. Coordinate with designers and update social media banners and creatives in line with campaign themes. Monitor engagement metrics and identify opportunities for boosting reach and interactions. Collaborate with the design and content teams to produce multimedia content for various platforms. Required Skills Competencies: 3-4 years of hands-on experience in digital marketing and SEO. Strong knowledge of Google Analytics, Google Search Console, SEO tools (Ahrefs, SEMrush, etc) Familiarity with CMS platforms such as WordPress. Proficient in developing content briefs, infographic concepts, and community engagement through platforms like Quora.
